7. Making bpost one of the best
performing postal operators
2011 EBIT results in %
15.60%
10.60%
9.60%
8.10%
7.60% 7.20%
4%
3.10%
0.01%
-0.30%
Average = 6,5%
17. Global benchmarks suggest room to
increase eCommerce
penetration across categories
Brazil 29%
US 27%
Global 27%
Brazil 8%
US 15%
Global 17%
Brazil 6%
US 17%
Global 22%
Brazil 27%
US 42%
Global 37%
33. A WIN WIN
for the etailer:
• Happy and returning customers
• Full compliance with cross-
border duty and tax
requirements and consumer
regulations
• A precise, transparent, end-to-
end process
• Optimized customer care and
complaint handling
• Fewer returns
• Informed end-consumers
• Excellent customer experience
34. A WIN WIN
for the customer:
• True Landed Cost
• Full pricing transparency
• Single up-front payment
including optimized and
compliant duties and taxes
without surprises
• A trustworthy delivery service
• Reliable track and trace
• Insurance coverage for damage
and loss
• Globify acting as an
intermediary for Customs and
delivers with no surprises
36. A fully consumer centric
eco-system with 4 key
components…
The customer
agrees a delivery
time with bpost
All purchases
and parcels are
delivered
together at that
time
The customer can
also return goods
(empties, ironing
etc.)
The customer
pays for the goods
safely and
securely by
banker’s card at
the time of
delivery
37. …based on 3 building blocks
Digital
platform
Physical
infrastructure
Payment
infrastructure__
Declining volume of letter mail:
2002 – 2003 (-3%)
2004 – 2008 (rather slow: -1% annually average)
2009 (acceleration due to economic crisis)
Extra pressure on volumes, mainly due to electronic substitution:
e-Mail
Internet
Social media
Smart phones
…
In addition to this crisis siutation: liberalisation of the market in 2011
in 2012 - for the first time ever
Source: http://www.emarketer.com/Article/Ecommerce-Sales-Topped-1-Trillion-First-Time-2012/1009649
already 10% of all eCommerce sales are made on a mobile device
Source: ComScore
Growing confidence in buying online as more and more internet users become eshoppers:
Growing m-commerce: for instance: research indicates that more mobile internet users in Africa prefer to shop for clothes, electronics and entertainment products from their mobile devices rather than from their desktops or in-store;
In emerging countries a relatively young population ready to pick up new digital technologies and devices.
Mobile and m-commerce have certainly confirmed the breakthrough we saw in 2010. All over the world, in emerging as well as mature economies, the use of mobile internet is rapidly increasing:
m-Commerce sales in the US will reach USD $6.7bn in 2011, a 91.4% increase on the USD $3.5bn in sales recorded in 2010. By the end of 2011, 26.8 billion consumers are estimated to have made at least one purchase on their mobile phone.
eBay predicts that in 2012 mobile merchandise volumes will reach $8bn, 60% over 2010.
In the UK the popularity of shopping through mobile devices is continuing to grow at remarkable speed, with sales through mobile devices penetrating the 5% barrier of total e-retail sales for the first time.
Source: IMRG B2C Global E-commerce 2012
Last twelve years ecommerce experienced an annual compound growth rate of 20% in the US
US ecommerce share total retail : 11%
Brazil ecommerce share total retail: 5%
Source: http://www.slideshare.net/efimaldukhov/morgan-stanley-ecommerce-jan13
High penetration consumer electronics (brazil 29% global 27% US 27%), leisure travel (34%)
http://www.slideshare.net/efimaldukhov/morgan-stanley-ecommerce-jan13
In the US, between 2008 and 2010, there was a 20% increase in spending from international customers
18% of US shop overseas
23% of Europeans are shopping cross-border
50% of Chinese, 25% of Koreans and 18% of Japanese are shopping overseas
20% to up to 50% of Australians are shopping overseas
Source: IMRG, Global B2C e-commerce 2012
Localization website (e.g. translation)
Marketing investments
Different consumer behavior
Distance Selling Thresholds
Complex Tax rules and regulation
Enforced (EU) legislation
Increased focus Customs
Payment type preference,
Fraud Management
Controlling the brand and customer experience
Determine product assortment
Source: Internet Retailer
Lack of trust
Possible high delivery costs and unknown taxes and duties
Complicated & long return processes
Source: IPC Cross border e-commerce report 2010
Approach on 3 different levels:
Domestic market
Cross-border (closest markets + Europe)
World (US + Asia)
In 2007 we started our wholesale business in the US. (to be verified)
In 2009, bpost acquired a majority interest in MSI Worldwide Mail in the U.S., with activities in Washington, Chicago and Toronto. Within two years the company will be owned 100%.
In 2011, bpost acquired Citipost based in Hong Kong and Singapore.
In 2012, bpost opened its first Chinese office in Beijing and started up its activities in UK.
In 2013, a majority share purchase of Landmark Global. Landmark Global is the cross-border parcel logistics leader for multi-channel "business to consumer" organizations who utilize an e-commerce, direct response, direct marketing or other direct to consumer strategies. Landmark Global's locations include: Mira Loma, California; Carson, California; Seattle, Washington; Salt Lake City, Utah; Taylor, Michigan; Romulus, Michigan; Buffalo, New York; Toronto, Ontario (Canada); Windsor, Ontario (Canada) and two returns facilities in Vancouver, British Columbia (Canada) and Calgary, Alberta (Canada).
The continual pressure for results--often judged only in the short-term--coupled with the challenge of navigating both internal and external environments, can often make it difficult to implement global strategies in individual markets. There is a need for as much local thinking included from the start.
You need this approach as regions differ from each other:
Asia = low weigh, low value
- North America = high weight, high value
Ex. With Lanmark Global we are shipping more than 3 million parcels per year. Main destination country is CA, followed by AUS and UK.
WIN-WIN situation!
WIN-WIN situation!
bpost will help you improve the quality of your life by creating a world without physical distances in which you can rely on bpost employees as your personal assistant to order
2011 Concept
2012 Test
2013 Pilot2014 gradual roll out