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The Mechanics of Setting Up and
    Running a Successful Law Practice

Rodney Dowell
Massachusetts Lawyers Concerned for Lawyers




                            Alan Klevan
                            Law Offices of Alan J.
Klevan, Newton, MA
Mission Control
    The Most essential, and most overlooked,
     element of your office is your computer!




Desktop vs. Notebook vs. Tablet

Should I buy Out of the box?

Do I need remote access?
MONITORS: Make it BIG or buy TWO




“People who switch from a single 18-inch monitor to two 20-inch monitors were up to 44
percent more productive at text-editing operations. The study also found significant
increases in efficiency when you use a single screen which is at least 24-inches. “
   “

         If you don’t believe us, read the study right here:
http://www.necdisplay.com/gowide/NEC_Productivity_Study_0208.pdf
Your Good Stuff Cheap
Buy Your Tech Tools and Toys from Discount Websites:

   o Shopzilla
   o NewEgg
   oTigerdirect.com
   o CTIStore
   o Ben’s Bargains
   o Buy.com



     Coupon Sites:
         o Groupon.com
         o RetailMeNot.com
         o DealCoupon.com
Your Good Stuff Free
Scanners + Printers + Fax, Oh My!
 Multifunction versus Multiple Machines

 Does It OCR?

 Desktop versus Portable

 Bundle Packages: Scanner plus PDF Converter

     o Fujitsu ScanSnap with Adobe Acrobat

     o Kodak ScanMate with Nuance PDF PaperPort & OmniPage



 Fujitsu Scansnap iX500
 - 25% faster
 - wireless
 - Scan to cloud-based systems (Dropbox, Google Docs, etc…)
 - MSRP - $495. But shop around.
Scanning on the go!
Printers, printers, printers

o Brother HL-2240 Laser Printer ($120), 24 ppm

o Lexmark E260dn Ink Printer ($180), 35 ppm

o HP Laser Jet M1522nf ($325), 24 ppm + multifunction

o Canon imageClass MF8050Cn ($500), 8-12 ppm + multifunction



                                      Key Considerations:
                                       Print Quality
                                       Printing Speed
                                      Multiple Trays vs Switching Trays
                                       Networkability
Printing on the go!
Know the true cost of ink




                            www.brighthub.com
PDF = Pretty Damn Fine
PDF = “Portable Document Format”

    o Image Scan (Non-OCR) versus Text Scan (OCR)
    o *Only OCR’d Documents May Be Manipulated*

Converter Program Options

o Adobe Acrobat 10 (“X”) (the “Gold” Standard)
o Nuance PDF Converter 7 (the “Silver” Standard)
o Cheap or Free Options (the “Bronze” Standards)
    o PDFForge/CutePDF, e.g.


    Advantages of PDF:
        o Looks the Same on Every Computer
        o Bates Stamping
        o Forms Creation
        o Metadata Removal
        o Encryption and Password Protection
Just the eFacts, Ma’am
                               Issues of Traditional Fax
                               o Jamming
                               o Out of Paper
                               o Out of Ink
                               o Overwriting




eFax is the Answer




         Compare Services at: www.faxcompare.com
Smartphones

  o iPhone
                                Key Considerations:
  o Android
                                 Compatible w/ Operating
  o Blackberry                  System, Email + Calendar
                                 “Deal of the Day”
                                 Data Plan
                                 Battery Life
                                 Usability
                                 Wireless Synchronicity
                                     Microsoft Exchange Server
                                     Mobile Me



Compare + Contrast @
Productivity Software

                              o Microsoft Office 2010

                              o Google Docs

                              o WordPerfect Office X5

                              o Open Office 3.3
To-Do:
 Draft Documents
 Create Spreadsheets                              Key Considerations:
 Build Presentations
 Email + Calendar? (Sync?)                         Features
                                                    Cost
                                                    Conversion
                                                    Collaboration
                                                    Upgrades
Access your files anywhere
USE PRACTICE MANAGEMENT
     SOFTWARE TO . . .

                                  Matter Dashboard


           Contacts
                                  Deadlines/Ticklers

                                  Calendared Events
           MATTER
                                  Check for conflicts

Calendar              Documents   Schedule client contact
Product Choices:

Traditional Software Download
         -AbacusLaw, Amicus Attorney
SaaS
         -Clio, Firm Manager, RocketMatter
Hybrid: Traditional/SaaS
         -Needles + eCase
Email Add-On
         -Credenza



            Works right in
              Outlook
The Law Offices of Alan J. Klevan
The Law Offices of Alan J. Klevan (Road Warrior)
I just want to track my time.
Financial Management Software
        o Excel

        o Quicken vs Quickbooks

        o RTG Bills
        o Tabs3

        o Built-Ins

        o Chrometa
        o Smart Time

        o Trust Accounting

        o Hire Accountant?
STAYING SAFE
Basic Anti-Virus   $0   Premium Versions: $50.00+/-
Keeping Bad Guys Out
• Hardware Protection
  – Firewalls
• Strong passwords
  – !MCLEc0rse
  – Best practice is now 12
KEEPING IT SAFE
    In The
    Cloud
                  At The Office




                          X 3 = $90.00
ENCRYPTION – I NEED IT NOW
Encryption Tools
           PDF                      Microsoft Word
                            http://wordarticles.com/Shorts/Security/Lega
                                         cyEncryption.php
o Adobe Acrobat (the
  “Gold” Standard)
o Nuance PDF Converter
  (the “Silver” Standard)
Software – Desktop Search
• Find files quickly
   – Email
   – Documents
   – Web-searches
Legal Research sites




•JurisPedia, http://en.jurispedia.org

•Spindle Law, http://spindlelaw.com

•Free Full-Text Online Law Review/Journal
Search, www.americanbar.org/groups/departments_offices/legal_technology_r
esources/resources/free_journal_search.html

•The Codicil, Online Companion to Estate Planning & Community Property Law
Journal, www.thecodicil.org
Getting a Client to Pay…
• Set the rules
  – Do not be shy about discussing fees
  – Do not reduce your price
  – Do not devalue your service
  – Make certain the client understands your policy
  – Pre-determine the appropriate retainer
Getting Clients to Pay
•   Bill regularly – consider semimonthly
•   Bill after a good result
•   Bill after a productive conversation
•   Never delay in getting a bill to a client
•   Never delay in getting a bill to a client
•   Never delay in getting a bill to a client
Billing early, often and strategic =



Billing late and infrequently =
SOME CLOSING THOUGHTS…
What does your desk say about you?
You don’t need to take every potential client
          that walks in your door
RED FLAGS MEAN STOP
– You are 3rd, 4th attorney on case.
– Has created an immediate deadline.
– Does not have funds for initial retainer.
– Calls constantly.
– Questions every item of your bill.
– Does not respect your opinion.

– Follow your gut.
Time to Re-Learn the “A, B, C’s”
Get Happy – Fire Some
Clients




   Don’t spend hours on no or low-profit clients if
   that time can be spent on higher-profit matters

   Remember your 80/20 Rule!
SAY GOODBYE WITH AFFECTION




• DISENGAGEMENT LETTER
  – BUT, A MARKETING LETTER
BE PROACTIVE
DON’T
•Fail to return phone calls
•Sound disinterested when speaking with a client
•Fall behind in casework
•Neglect your staff. Keep them informed of your activities
•Overpromise


DO
•Call clients in a timely manner
•Keep your case lists, budget and business plan up to date
•Praise your staff for a job well done
•Treat each client as if they are your biggest referral source
•Overperform
Create “Raving Fans”




“Clients are only satisfied because their expectations
are so low and because no one else is doing it better.
Just having satisfied clients isn’t good enough
anymore. If you really want a booming business, you
have to create raving fans.”
The Key to 99% Client
     Satisfaction




   A Relationship Built On:
            Know
             Like
            Trust
 FREE



                                           CONFIDENTIAL




Contact the LCL Team:

Rodney S. Dowell, Esq.    Follow LCL:
Executive Director
LCL, Inc.                 Web:     www.lclma.org
                          Blog:    http://lclma.blogspot.com
Email: rodney@lclma.org   Twitter: www.twitter.com/rodneydowell
Phone: (857) 383-3252              www.twitter.com/LCL_MassLawyers
                                   www.twitter.com/MassLOMAP
GOOD LUCK TO YOU!

    Alan J. Klevan, Esquire
99 Needham Street, Suite 1422
     Newton, MA 02461
        617-564-3299

    alan@klevanlawfirm.com
  www.linkedin.com/in/alanklevan
   www.twitter.com/AlanKlevan

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2013.01.17 the mechanics of setting up and running a successful law practice

  • 1. The Mechanics of Setting Up and Running a Successful Law Practice Rodney Dowell Massachusetts Lawyers Concerned for Lawyers Alan Klevan Law Offices of Alan J. Klevan, Newton, MA
  • 2. Mission Control The Most essential, and most overlooked, element of your office is your computer! Desktop vs. Notebook vs. Tablet Should I buy Out of the box? Do I need remote access?
  • 3. MONITORS: Make it BIG or buy TWO “People who switch from a single 18-inch monitor to two 20-inch monitors were up to 44 percent more productive at text-editing operations. The study also found significant increases in efficiency when you use a single screen which is at least 24-inches. “ “ If you don’t believe us, read the study right here: http://www.necdisplay.com/gowide/NEC_Productivity_Study_0208.pdf
  • 4. Your Good Stuff Cheap Buy Your Tech Tools and Toys from Discount Websites: o Shopzilla o NewEgg oTigerdirect.com o CTIStore o Ben’s Bargains o Buy.com Coupon Sites: o Groupon.com o RetailMeNot.com o DealCoupon.com
  • 6. Scanners + Printers + Fax, Oh My! Multifunction versus Multiple Machines Does It OCR? Desktop versus Portable Bundle Packages: Scanner plus PDF Converter o Fujitsu ScanSnap with Adobe Acrobat o Kodak ScanMate with Nuance PDF PaperPort & OmniPage Fujitsu Scansnap iX500 - 25% faster - wireless - Scan to cloud-based systems (Dropbox, Google Docs, etc…) - MSRP - $495. But shop around.
  • 8. Printers, printers, printers o Brother HL-2240 Laser Printer ($120), 24 ppm o Lexmark E260dn Ink Printer ($180), 35 ppm o HP Laser Jet M1522nf ($325), 24 ppm + multifunction o Canon imageClass MF8050Cn ($500), 8-12 ppm + multifunction Key Considerations:  Print Quality  Printing Speed Multiple Trays vs Switching Trays  Networkability
  • 10. Know the true cost of ink www.brighthub.com
  • 11.
  • 12. PDF = Pretty Damn Fine PDF = “Portable Document Format” o Image Scan (Non-OCR) versus Text Scan (OCR) o *Only OCR’d Documents May Be Manipulated* Converter Program Options o Adobe Acrobat 10 (“X”) (the “Gold” Standard) o Nuance PDF Converter 7 (the “Silver” Standard) o Cheap or Free Options (the “Bronze” Standards) o PDFForge/CutePDF, e.g. Advantages of PDF: o Looks the Same on Every Computer o Bates Stamping o Forms Creation o Metadata Removal o Encryption and Password Protection
  • 13. Just the eFacts, Ma’am Issues of Traditional Fax o Jamming o Out of Paper o Out of Ink o Overwriting eFax is the Answer Compare Services at: www.faxcompare.com
  • 14. Smartphones o iPhone Key Considerations: o Android  Compatible w/ Operating o Blackberry System, Email + Calendar  “Deal of the Day”  Data Plan  Battery Life  Usability  Wireless Synchronicity Microsoft Exchange Server Mobile Me Compare + Contrast @
  • 15. Productivity Software o Microsoft Office 2010 o Google Docs o WordPerfect Office X5 o Open Office 3.3 To-Do:  Draft Documents  Create Spreadsheets Key Considerations:  Build Presentations  Email + Calendar? (Sync?)  Features  Cost  Conversion  Collaboration  Upgrades
  • 16. Access your files anywhere
  • 17. USE PRACTICE MANAGEMENT SOFTWARE TO . . . Matter Dashboard Contacts Deadlines/Ticklers Calendared Events MATTER Check for conflicts Calendar Documents Schedule client contact
  • 18. Product Choices: Traditional Software Download -AbacusLaw, Amicus Attorney SaaS -Clio, Firm Manager, RocketMatter Hybrid: Traditional/SaaS -Needles + eCase Email Add-On -Credenza Works right in Outlook
  • 19. The Law Offices of Alan J. Klevan
  • 20. The Law Offices of Alan J. Klevan (Road Warrior)
  • 21. I just want to track my time.
  • 22. Financial Management Software o Excel o Quicken vs Quickbooks o RTG Bills o Tabs3 o Built-Ins o Chrometa o Smart Time o Trust Accounting o Hire Accountant?
  • 23. STAYING SAFE Basic Anti-Virus $0 Premium Versions: $50.00+/-
  • 24. Keeping Bad Guys Out • Hardware Protection – Firewalls • Strong passwords – !MCLEc0rse – Best practice is now 12
  • 25. KEEPING IT SAFE In The Cloud At The Office X 3 = $90.00
  • 26. ENCRYPTION – I NEED IT NOW
  • 27. Encryption Tools PDF Microsoft Word http://wordarticles.com/Shorts/Security/Lega cyEncryption.php o Adobe Acrobat (the “Gold” Standard) o Nuance PDF Converter (the “Silver” Standard)
  • 28. Software – Desktop Search • Find files quickly – Email – Documents – Web-searches
  • 29. Legal Research sites •JurisPedia, http://en.jurispedia.org •Spindle Law, http://spindlelaw.com •Free Full-Text Online Law Review/Journal Search, www.americanbar.org/groups/departments_offices/legal_technology_r esources/resources/free_journal_search.html •The Codicil, Online Companion to Estate Planning & Community Property Law Journal, www.thecodicil.org
  • 30. Getting a Client to Pay…
  • 31. • Set the rules – Do not be shy about discussing fees – Do not reduce your price – Do not devalue your service – Make certain the client understands your policy – Pre-determine the appropriate retainer
  • 32. Getting Clients to Pay • Bill regularly – consider semimonthly • Bill after a good result • Bill after a productive conversation • Never delay in getting a bill to a client • Never delay in getting a bill to a client • Never delay in getting a bill to a client
  • 33. Billing early, often and strategic = Billing late and infrequently =
  • 35. What does your desk say about you?
  • 36. You don’t need to take every potential client that walks in your door
  • 37. RED FLAGS MEAN STOP – You are 3rd, 4th attorney on case. – Has created an immediate deadline. – Does not have funds for initial retainer. – Calls constantly. – Questions every item of your bill. – Does not respect your opinion. – Follow your gut.
  • 38. Time to Re-Learn the “A, B, C’s”
  • 39. Get Happy – Fire Some Clients Don’t spend hours on no or low-profit clients if that time can be spent on higher-profit matters Remember your 80/20 Rule!
  • 40. SAY GOODBYE WITH AFFECTION • DISENGAGEMENT LETTER – BUT, A MARKETING LETTER
  • 41. BE PROACTIVE DON’T •Fail to return phone calls •Sound disinterested when speaking with a client •Fall behind in casework •Neglect your staff. Keep them informed of your activities •Overpromise DO •Call clients in a timely manner •Keep your case lists, budget and business plan up to date •Praise your staff for a job well done •Treat each client as if they are your biggest referral source •Overperform
  • 42. Create “Raving Fans” “Clients are only satisfied because their expectations are so low and because no one else is doing it better. Just having satisfied clients isn’t good enough anymore. If you really want a booming business, you have to create raving fans.”
  • 43. The Key to 99% Client Satisfaction A Relationship Built On: Know Like Trust
  • 44.  FREE CONFIDENTIAL Contact the LCL Team: Rodney S. Dowell, Esq. Follow LCL: Executive Director LCL, Inc. Web: www.lclma.org Blog: http://lclma.blogspot.com Email: rodney@lclma.org Twitter: www.twitter.com/rodneydowell Phone: (857) 383-3252 www.twitter.com/LCL_MassLawyers www.twitter.com/MassLOMAP
  • 45. GOOD LUCK TO YOU! Alan J. Klevan, Esquire 99 Needham Street, Suite 1422 Newton, MA 02461 617-564-3299 alan@klevanlawfirm.com www.linkedin.com/in/alanklevan www.twitter.com/AlanKlevan

Editor's Notes

  1. Synchronous dynamic random access memory (SDRAM)
  2. Boss, I Need a Bigger Screen. For Work Efficiency, of Course. STUDY SAID By FARHAD MANJOOPublished: January 14, 2009 : cites NEC study at University of Utah
  3. Lets talk about experience and recommendationsdisposable
  4. 1
  5. Discuss standalone v. Enterprisersd
  6. Discuss standalone v. Enterprisersd
  7. rsd
  8. rsdFederal2003 Fair and Accurate Credit Transaction ActGramm-Leach-Bliley Financial Modernization Act of 1999StateMGL 93H, Security Breaches (May 1, 2009)