The document provides an overview of key trends in digital media consumption globally and in Brazil in 2012 and discusses what these trends may mean for 2013. Some of the main points include:
- Mobile and multi-platform usage is growing rapidly worldwide as consumers access content on multiple devices.
- Brazil has the largest internet audience in Latin America with 45.8 million unique visitors, who spend an average of 27 hours online per month.
- Younger consumers under 35 years old account for over 60% of online time spent across Latin America, with Brazil having the highest percentage of users aged 25 and older.
This document summarizes key insights from 2011 and implications for 2012 from a comScore report on digital trends in Brazil. Some highlights include:
- Brazil's online population grew 16% in 2011 and now ranks 7th largest globally.
- Social networking is growing rapidly in Brazil, with Facebook surpassing Orkut in visitors and engagement.
- Younger users are still dominant online in Brazil, though the population is aging slightly.
- Portals remain the top category for time spent online in Brazil, but social networking is growing fast.
2013 UK digital future in focus. This annual report examines how the prevailing trends in social media, search, online video, digital advertising, mobile and e-commerce are defining the current digital marketplace and what these trends mean for the year ahead.
With Lessons Learned from Measurement of Online Advertising
This document discusses key trends in global internet usage and lessons learned about online advertising from measurement data. It summarizes that Asia Pacific now accounts for over 40% of the online population, surpassing North America. Additionally, display advertising is shown to be an effective way to build both online and offline sales, even with very low click-through rates. Research from comScore also demonstrates that exposure to display ads can increase in-store retail sales in addition to online sales.
Mobile media usage is growing rapidly around the world. In the US, over 80 million mobile users now browse the internet or use apps on their phones, a 34% increase year-over-year. Growth is driven by new smartphone purchases around the holiday season, as consumers are more likely to use mobile media features on newer devices. However, mobile media engagement falls over time, highlighting the need for compelling content to retain users. Latin America is following similar trends, with social networks and instant messengers especially popular mobile applications.
comScore is a global market research firm that provides digital marketing intelligence. It was founded in 1999 and has over 500 employees. The company collects data from over 2 million online panelists in over 170 countries. It provides clients in various industries with insights into online audiences and consumer behavior. Some of comScore's services include measuring online audiences, search trends, social media engagement, and more. The company has over 1,200 clients globally including agencies, retailers, and technology companies.
The document provides an overview of the mobile marketing industry, highlighting key statistics about mobile device usage, subscribers, and advertising spending. It notes that mobile internet and smartphone usage is growing rapidly worldwide, with over 5 billion mobile subscribers globally. The mobile market is being driven by increased 3G connectivity and unlimited data plans. Mobile advertising spending is estimated at $1.4-$7.5 billion annually and is forecast for rapid growth, with SMS and display ads being commonly used mobile marketing tactics.
Estudio State of Internet América LatinaEsther Vargas
The document summarizes key findings from a June 2010 report by comScore on internet usage in Latin America. Some of the report's main findings include:
- Latin America is the fastest growing region for internet users, growing 23% in the past year.
- Colombia saw the highest percentage growth in internet users at 36%. Brazil added nearly 6 million new users, the largest increase in absolute terms.
- Brazil, Mexico, and Argentina have the heaviest internet usage in the region based on time spent online per visitor.
This document summarizes key insights from 2011 and implications for 2012 from a comScore report on digital trends in Brazil. Some highlights include:
- Brazil's online population grew 16% in 2011 and now ranks 7th largest globally.
- Social networking is growing rapidly in Brazil, with Facebook surpassing Orkut in visitors and engagement.
- Younger users are still dominant online in Brazil, though the population is aging slightly.
- Portals remain the top category for time spent online in Brazil, but social networking is growing fast.
2013 UK digital future in focus. This annual report examines how the prevailing trends in social media, search, online video, digital advertising, mobile and e-commerce are defining the current digital marketplace and what these trends mean for the year ahead.
With Lessons Learned from Measurement of Online Advertising
This document discusses key trends in global internet usage and lessons learned about online advertising from measurement data. It summarizes that Asia Pacific now accounts for over 40% of the online population, surpassing North America. Additionally, display advertising is shown to be an effective way to build both online and offline sales, even with very low click-through rates. Research from comScore also demonstrates that exposure to display ads can increase in-store retail sales in addition to online sales.
Mobile media usage is growing rapidly around the world. In the US, over 80 million mobile users now browse the internet or use apps on their phones, a 34% increase year-over-year. Growth is driven by new smartphone purchases around the holiday season, as consumers are more likely to use mobile media features on newer devices. However, mobile media engagement falls over time, highlighting the need for compelling content to retain users. Latin America is following similar trends, with social networks and instant messengers especially popular mobile applications.
comScore is a global market research firm that provides digital marketing intelligence. It was founded in 1999 and has over 500 employees. The company collects data from over 2 million online panelists in over 170 countries. It provides clients in various industries with insights into online audiences and consumer behavior. Some of comScore's services include measuring online audiences, search trends, social media engagement, and more. The company has over 1,200 clients globally including agencies, retailers, and technology companies.
The document provides an overview of the mobile marketing industry, highlighting key statistics about mobile device usage, subscribers, and advertising spending. It notes that mobile internet and smartphone usage is growing rapidly worldwide, with over 5 billion mobile subscribers globally. The mobile market is being driven by increased 3G connectivity and unlimited data plans. Mobile advertising spending is estimated at $1.4-$7.5 billion annually and is forecast for rapid growth, with SMS and display ads being commonly used mobile marketing tactics.
Estudio State of Internet América LatinaEsther Vargas
The document summarizes key findings from a June 2010 report by comScore on internet usage in Latin America. Some of the report's main findings include:
- Latin America is the fastest growing region for internet users, growing 23% in the past year.
- Colombia saw the highest percentage growth in internet users at 36%. Brazil added nearly 6 million new users, the largest increase in absolute terms.
- Brazil, Mexico, and Argentina have the heaviest internet usage in the region based on time spent online per visitor.
This document discusses online advertising and summarizes key points from a presentation by Gian Fulgoni, Chairman of comScore, Inc. In 3 sentences:
ComScore is a leader in online audience measurement and has over 2 million global panelists. Online display advertising spending in Brazil is growing strongly at 44% year-over-year but still lags television which accounts for 60% of advertising spending. While internet advertising revenues in the US surged in 2007, growth slowed in 2008 and went negative in 2009 as the recession took hold.
Social Media Boot Camp at NORAD NORTHCOMguest3b9e35d
The document provides an overview of a social media boot camp. It discusses the benefits of social media and how it has changed news consumption and media relations. It also covers best practices for using social media, including developing a message map, controlling communications, and adapting to different news cycles. The document warns of the consequences of uncontrolled communications and stresses the importance of transparency, ease of use, and cultivating unofficial spokespeople on social media.
Social Success? A global survey of business social networkingRegus
We surveyed all our business network about if & how their companies engage with social media. 15,000 replied worldwide ...
Some key findings:
- 44% of small, 36% of medium & 28% of large businesses have successfully acquired new customers via social networking
- Indian companies are most engaged, followed by China, Mexico then The Netherlands
- the Benelux countries and Japan are the laggards
- financial services and healthcare sectors are among the least engaged industries, with retail up towards the top
- a hardcore of sceptics exists
- 34% of respondents don't believe there'll EVER be ROI from commercial social media activity.
Find out more about Regus: http://www.regus.com/?utm_campaign=slideshare
Les petites entreprises aquièrent plus de nouveaux clients sur les médias sociaux
Dans une étude internationale qu\'elle a rendue publique le 6 juillet, l\'entreprise Regus, fournisseur mondial d\'espaces de travail innovants, fait un zoom particulier sur différences d’usage des médias sociaux en fonction de la taille des entreprises.
The document summarizes the performance of digital IPOs in 2012 compared to 2011. In 2012, Workday and Shutterstock performed the best with gains of over 50% since their IPOs, while CafePress and E2open declined around 5-10%. Facebook declined over 30% since its massive $16 billion IPO in 2012. In 2011, Zillow and Carbonite performed best with gains over 20%, while Groupon and Zynga declined over 75% since their IPOs.
College research happens online every day for high school students of all grades as well as their parents.Your website is the source students trust most for information and where they go before they even step foot on campus or apply. According to Google, higher education marketing dollars (as a percent) spent on digital recruitment strategies lag way behind compared to the increasing student shift from traditional media consumption to digital.
In this session we explore how to drive your target prospects to your website, continue a digital relationship with them, while advancing them through the funnel towards enrollment.
StumbleUpon is a discovery engine that recommends new websites to users based on their interests. When a user clicks the StumbleUpon button, they are taken to a new webpage from its network that matches their preferences. Users can provide ratings and reviews to help refine recommendations. StumbleUpon is available as a browser extension and mobile app. It is most popular in Asia Pacific countries like India, Pakistan, and the Philippines. The typical StumbleUpon user is college-educated, between 25-44 years old, and interested in topics like graphic design and venture capital.
The document discusses the rise of social media and its impact on business. It notes that social media is fundamentally changing how people communicate and that brands must have a social media presence to remain relevant. The document then introduces the M2M Framework, which aims to help enterprises collaborate across departments to meet customer needs through social media. The framework provides guidance on social media strategy, governance, use cases, and reducing risk.
Launch Partners OpenSocial v0.8.1
Sonico is launching an OpenSocial applications platform to reach its 31+ million Latin American users. It is inviting select partners to join the initial launch by developing high quality apps. Partners will have free access to Sonico's sandbox for testing and will receive promotional benefits if their approved apps are live by end of June 2009. The document provides details on Sonico's audience and growth in Latin America, the OpenSocial platform specifications, and the benefits of becoming a launch partner.
Chinese ios game free marketing cooperation plan(e)锐锐 宋
This document outlines a mobile game marketing plan for entering the Chinese iOS market. It discusses the large iOS user base in China and recommends a three-dimensional marketing approach utilizing powerful media cooperation on platforms like QQ, Sina, and Baidu. The plan also suggests public praise operations, efficient user targeting through advertising, and strategic alliances with popular apps to cross-promote games. The goal is to accurately push mobile games to tens of millions of Chinese iOS users.
Dados ComScore 2013 sobre o comportamento digital no BrasilIsrael Degasperi
Material da Comscore sobre o comportamento digital, com estudos sobre mobile, midias sociais e também de varejo dos brasileiros. Quem trabalha com comunicação DEVE ler e ter acesso fácil a este material :-)
Key Insights from 2011 and What They Mean for the Coming Year
This report examines the mobile and connected device landscape
across the mobile markets measured by comScore – primarily
the United States, United Kingdom, France, Germany, Italy, Spain,
Japan, and Canada – through an exploration of dominant themes
in smartphone adoption growth, mobile media use in areas such as
social networking and retail, platform ecosystem dynamics, and shifts
in multi-device digital media consumption.
The document provides definitions and information about comScore's data sources and metrics for measuring digital media audiences across platforms. It defines key terms like desktop, mobile, apps, and various types of video on demand (VOD). The top 100 digital properties now see over 120% more unique visitors from mobile audiences compared to desktop alone, highlighting mobile's growing contribution to cross-platform reach.
O documento apresenta uma agenda sobre os principais tópicos de mídia digital e análise de dados, incluindo: multiplataforma, mobile, vídeos online, mídias sociais, e-commerce, mídia digital, publicidade digital e insights. A comScore é líder global em análises de mídias digitais e fornece dados sobre 2,5 bilhões de usuários em 44 mercados em todo o mundo.
The 2015 U.S. Mobile App Report by ComScoreVictor Kong
The document reports on a study of mobile app usage conducted by comScore using their proprietary measurement tools, finding that smartphone apps now account for over half of total digital media time spent and that app audiences and usage are growing rapidly, especially among millennials, with the majority of app usage concentrated on users' most frequently used apps.
Mobile has grown so fast that it’s now the leading digital platform, with total activity on smartphones and tablets accounting for two-thirds of digital media time spent, and smartphone apps alone now capturing roughly half of digital media time.
Why have apps become such a powerful force in our daily media lives? The power of habit. The comScore 2016 U.S. Mobile App Report explores the dynamics of mobile media consumption, audiences, and user habits to understand what’s behind this surge in mobile activity, and how publishers and advertisers can take advantage.
The document provides an overview of key trends in the UK digital landscape in 2012 and their implications for 2013 based on insights from comScore. Some of the main points include:
- Nearly 1/3 of online page views in the UK now occur on smartphones and tablets as media fragmentation accelerates.
- Online video audiences in the UK grew 8% in 2012 while mobile video grew 262%. YouTube remains the top video property.
- Facebook continues to be the leading social network, capturing the largest share of time spent and display ad impressions. Emerging platforms like Tumblr, Instagram, Pinterest and Goodreads saw strong growth.
- 9 out of 10 UK internet users now shop online via PC, while mobile commerce is
comScore, Avrupa’daki dijital manzaraya bir bakış sunan ve internet kullanımı, mobil, online video ve arama eğilimlerini konu alan “2013 Europe Digital Future in Focus” raporunu yayınladı.
2013 Brazil Digital Future in Focus - EnglishSetWeb
The document provides an overview of key insights from 2012 and their implications for 2013 in Brazil's digital marketplace based on comScore's analysis. It finds that media fragmentation is accelerating as consumers use multiple devices throughout the day. Major events in 2012 showed people switching platforms for content. Online video consumption in Brazil grew 18% in a year and is outpacing other markets. Social media captures the most time spent online in Brazil, driven largely by Facebook. Retail websites and online shopping are also increasing in the country.
The document summarizes key insights from 2012 and trends to watch in 2013 from comScore's perspective on the Brazil digital landscape. It finds that media fragmentation is accelerating as consumers use multiple devices throughout the day. Social media captured the most time spent on PCs in Brazil in 2012. Retail websites are seeing rising online audiences and visits in Brazil. The top social network is Facebook and the leading online retailer is Mercado Livre.
Brazil Digital Future in Focus 2013, Comscore, Março 2013Renato Galisteu
Um panorama sobre o cenário digital brasileiro feito pela Comscore, avaliando o futuro do mercado, diversas oportunidades de negócios e tendências que direcionaram os próximos passos do mundo digital.
This document discusses online advertising and summarizes key points from a presentation by Gian Fulgoni, Chairman of comScore, Inc. In 3 sentences:
ComScore is a leader in online audience measurement and has over 2 million global panelists. Online display advertising spending in Brazil is growing strongly at 44% year-over-year but still lags television which accounts for 60% of advertising spending. While internet advertising revenues in the US surged in 2007, growth slowed in 2008 and went negative in 2009 as the recession took hold.
Social Media Boot Camp at NORAD NORTHCOMguest3b9e35d
The document provides an overview of a social media boot camp. It discusses the benefits of social media and how it has changed news consumption and media relations. It also covers best practices for using social media, including developing a message map, controlling communications, and adapting to different news cycles. The document warns of the consequences of uncontrolled communications and stresses the importance of transparency, ease of use, and cultivating unofficial spokespeople on social media.
Social Success? A global survey of business social networkingRegus
We surveyed all our business network about if & how their companies engage with social media. 15,000 replied worldwide ...
Some key findings:
- 44% of small, 36% of medium & 28% of large businesses have successfully acquired new customers via social networking
- Indian companies are most engaged, followed by China, Mexico then The Netherlands
- the Benelux countries and Japan are the laggards
- financial services and healthcare sectors are among the least engaged industries, with retail up towards the top
- a hardcore of sceptics exists
- 34% of respondents don't believe there'll EVER be ROI from commercial social media activity.
Find out more about Regus: http://www.regus.com/?utm_campaign=slideshare
Les petites entreprises aquièrent plus de nouveaux clients sur les médias sociaux
Dans une étude internationale qu\'elle a rendue publique le 6 juillet, l\'entreprise Regus, fournisseur mondial d\'espaces de travail innovants, fait un zoom particulier sur différences d’usage des médias sociaux en fonction de la taille des entreprises.
The document summarizes the performance of digital IPOs in 2012 compared to 2011. In 2012, Workday and Shutterstock performed the best with gains of over 50% since their IPOs, while CafePress and E2open declined around 5-10%. Facebook declined over 30% since its massive $16 billion IPO in 2012. In 2011, Zillow and Carbonite performed best with gains over 20%, while Groupon and Zynga declined over 75% since their IPOs.
College research happens online every day for high school students of all grades as well as their parents.Your website is the source students trust most for information and where they go before they even step foot on campus or apply. According to Google, higher education marketing dollars (as a percent) spent on digital recruitment strategies lag way behind compared to the increasing student shift from traditional media consumption to digital.
In this session we explore how to drive your target prospects to your website, continue a digital relationship with them, while advancing them through the funnel towards enrollment.
StumbleUpon is a discovery engine that recommends new websites to users based on their interests. When a user clicks the StumbleUpon button, they are taken to a new webpage from its network that matches their preferences. Users can provide ratings and reviews to help refine recommendations. StumbleUpon is available as a browser extension and mobile app. It is most popular in Asia Pacific countries like India, Pakistan, and the Philippines. The typical StumbleUpon user is college-educated, between 25-44 years old, and interested in topics like graphic design and venture capital.
The document discusses the rise of social media and its impact on business. It notes that social media is fundamentally changing how people communicate and that brands must have a social media presence to remain relevant. The document then introduces the M2M Framework, which aims to help enterprises collaborate across departments to meet customer needs through social media. The framework provides guidance on social media strategy, governance, use cases, and reducing risk.
Launch Partners OpenSocial v0.8.1
Sonico is launching an OpenSocial applications platform to reach its 31+ million Latin American users. It is inviting select partners to join the initial launch by developing high quality apps. Partners will have free access to Sonico's sandbox for testing and will receive promotional benefits if their approved apps are live by end of June 2009. The document provides details on Sonico's audience and growth in Latin America, the OpenSocial platform specifications, and the benefits of becoming a launch partner.
Chinese ios game free marketing cooperation plan(e)锐锐 宋
This document outlines a mobile game marketing plan for entering the Chinese iOS market. It discusses the large iOS user base in China and recommends a three-dimensional marketing approach utilizing powerful media cooperation on platforms like QQ, Sina, and Baidu. The plan also suggests public praise operations, efficient user targeting through advertising, and strategic alliances with popular apps to cross-promote games. The goal is to accurately push mobile games to tens of millions of Chinese iOS users.
Dados ComScore 2013 sobre o comportamento digital no BrasilIsrael Degasperi
Material da Comscore sobre o comportamento digital, com estudos sobre mobile, midias sociais e também de varejo dos brasileiros. Quem trabalha com comunicação DEVE ler e ter acesso fácil a este material :-)
Key Insights from 2011 and What They Mean for the Coming Year
This report examines the mobile and connected device landscape
across the mobile markets measured by comScore – primarily
the United States, United Kingdom, France, Germany, Italy, Spain,
Japan, and Canada – through an exploration of dominant themes
in smartphone adoption growth, mobile media use in areas such as
social networking and retail, platform ecosystem dynamics, and shifts
in multi-device digital media consumption.
The document provides definitions and information about comScore's data sources and metrics for measuring digital media audiences across platforms. It defines key terms like desktop, mobile, apps, and various types of video on demand (VOD). The top 100 digital properties now see over 120% more unique visitors from mobile audiences compared to desktop alone, highlighting mobile's growing contribution to cross-platform reach.
O documento apresenta uma agenda sobre os principais tópicos de mídia digital e análise de dados, incluindo: multiplataforma, mobile, vídeos online, mídias sociais, e-commerce, mídia digital, publicidade digital e insights. A comScore é líder global em análises de mídias digitais e fornece dados sobre 2,5 bilhões de usuários em 44 mercados em todo o mundo.
The 2015 U.S. Mobile App Report by ComScoreVictor Kong
The document reports on a study of mobile app usage conducted by comScore using their proprietary measurement tools, finding that smartphone apps now account for over half of total digital media time spent and that app audiences and usage are growing rapidly, especially among millennials, with the majority of app usage concentrated on users' most frequently used apps.
Mobile has grown so fast that it’s now the leading digital platform, with total activity on smartphones and tablets accounting for two-thirds of digital media time spent, and smartphone apps alone now capturing roughly half of digital media time.
Why have apps become such a powerful force in our daily media lives? The power of habit. The comScore 2016 U.S. Mobile App Report explores the dynamics of mobile media consumption, audiences, and user habits to understand what’s behind this surge in mobile activity, and how publishers and advertisers can take advantage.
The document provides an overview of key trends in the UK digital landscape in 2012 and their implications for 2013 based on insights from comScore. Some of the main points include:
- Nearly 1/3 of online page views in the UK now occur on smartphones and tablets as media fragmentation accelerates.
- Online video audiences in the UK grew 8% in 2012 while mobile video grew 262%. YouTube remains the top video property.
- Facebook continues to be the leading social network, capturing the largest share of time spent and display ad impressions. Emerging platforms like Tumblr, Instagram, Pinterest and Goodreads saw strong growth.
- 9 out of 10 UK internet users now shop online via PC, while mobile commerce is
comScore, Avrupa’daki dijital manzaraya bir bakış sunan ve internet kullanımı, mobil, online video ve arama eğilimlerini konu alan “2013 Europe Digital Future in Focus” raporunu yayınladı.
2013 Brazil Digital Future in Focus - EnglishSetWeb
The document provides an overview of key insights from 2012 and their implications for 2013 in Brazil's digital marketplace based on comScore's analysis. It finds that media fragmentation is accelerating as consumers use multiple devices throughout the day. Major events in 2012 showed people switching platforms for content. Online video consumption in Brazil grew 18% in a year and is outpacing other markets. Social media captures the most time spent online in Brazil, driven largely by Facebook. Retail websites and online shopping are also increasing in the country.
The document summarizes key insights from 2012 and trends to watch in 2013 from comScore's perspective on the Brazil digital landscape. It finds that media fragmentation is accelerating as consumers use multiple devices throughout the day. Social media captured the most time spent on PCs in Brazil in 2012. Retail websites are seeing rising online audiences and visits in Brazil. The top social network is Facebook and the leading online retailer is Mercado Livre.
Brazil Digital Future in Focus 2013, Comscore, Março 2013Renato Galisteu
Um panorama sobre o cenário digital brasileiro feito pela Comscore, avaliando o futuro do mercado, diversas oportunidades de negócios e tendências que direcionaram os próximos passos do mundo digital.
Consumidores Digitais: Brazil Digital Future in Focus 2013 (ComScore)Consumidores Digitais
The document provides an overview of key insights from 2012 and their implications for 2013 in Brazil's digital marketplace based on comScore's analysis. It finds that media fragmentation is accelerating as consumers use multiple devices throughout the day. Major events in 2012 showed people switching platforms for content. Online video consumption in Brazil grew 18% in a year and is outpacing other markets. Social media captures the most time spent online in Brazil, driven largely by Facebook. Retail websites and online shopping are also increasing in the country.
Выступление Татьяны Хандуровой, business development director, International comScore, Inc на Саммите Digital Branding 5-6 июня 2012 в Центре Digital October. www.digital-branding.ru
This document summarizes key insights from a presentation on digital trends in Latin America given by comScore. It finds that the online audience in Latin America grew 17% over the past year to 176 million unique visitors, who spent on average 21.7 hours online per month. The largest markets were Brazil, Mexico, and Argentina. Social media engagement increased 15% year-over-year, led by Facebook. Sports, retail, and news/information sites also saw increased audiences in the region.
This document summarizes key insights from a presentation on digital trends in Latin America given by comScore. It finds that the online audience in Latin America grew 17% over the past year to 176 million unique visitors, who spent on average 21.7 hours online per month. The largest markets were Brazil, Mexico, and Argentina. Social media engagement increased 15% year-over-year, led by Facebook. Sports, retail, and news/information sites also saw increased reach and time spent in the region.
2014 LATAM Digital Future in Focus
Palestrante: Alejandro Fosk, SVP Latin America; Alex Banks, VP Latin America
Evento: comScore Presentation
http://www.comscore.com/por/Insights/Presentations-and-Whitepapers/2014/2014-LATAM-Digital-Future-in-Focus
Data analizada por #Comscore en temas de Regional Overview, Social Media, Sports, Retail, News/Information, Government, Digital Omnivores, Online Videos, US Hispanics, Highlights
The document discusses key digital trends shaping the Indian online space. It finds that India's online population grew 31% year-over-year to 73.9 million, making it the third largest online population globally. Younger males and women aged 35-44 emerged as the heaviest internet users. Social networking continues to capture the majority of online time in India. Online retail and entertainment are also growing significantly.
El Estado del Social Media en Mexico 2014 by ComscoreJoe Rivas
Ante la creciente relevancia que han adquirido los sitios de social media a nivel mundial, indagamos un poco más para conocer el “Estado de Social Media en México” y obtuvimos algunas cifras interesantes que ubican a México en una posición de liderazgo a nivel mundial en esta categoría.
2014 Visual Marketing Summit - Keynote and IntroTripleLift
Everyday, publishers like Time Inc., Fox News, and the Weather Channel are systematically moving away from text-heavy layouts and leveraging big, beautiful imagery as the focus of their sites. As the Visual Web becomes the new standard, publishers are forgoing banners and seeking more integrated native advertising experiences. But are advertisers ready?
The Industry Index by DMR, TripleLift, and a distinguished panel of industry thought leaders discussed the rise of the Visual Web and the role it’s playing in creating a more dynamic and flexible approach to digital marketing and native advertising.
The document provides information about internet usage in Brazil in 2010-2011. It summarizes that the total number of internet users in Brazil grew 20% from 2009 to 2010 and reached 40 million users, making Brazil the largest online population in Latin America. The average Brazilian internet user spends 24.3 hours online per month. While the Brazilian online audience skews young, with 63% between ages 15-35, the composition is becoming slightly less young as older age groups grow proportionally.
Mobile media usage is growing rapidly around the world. In the US, over 80 million mobile users now browse the internet or use apps on their phones, a 34% increase year-over-year. Growth is driven by new smartphone purchases around the holiday season, as consumers are more likely to use mobile media features on newer devices. However, mobile media engagement falls over time as the initial excitement of a new device recedes. Smartphone owners remain more engaged over the long run compared to non-smartphone owners. Latin America is also seeing rising mobile internet and social media usage, fueled by increasing smartphone adoption.
Comscore Social Networks On The Move 2009laconversa
Latin American Internet Audience Continues Strong Growth. Growth has slowed in North America. European growth driven by Eastern Europe, particularly Russia. Asia Pacific continues to show strong growth on a large base. Latin America and the Middle East/Africa are now the high-growth regions globally
Similar to 2013 Brazil Future in Focus (Comscore) (20)
Webinar: Designing a schema for a Data WarehouseFederico Razzoli
Are you new to data warehouses (DWH)? Do you need to check whether your data warehouse follows the best practices for a good design? In both cases, this webinar is for you.
A data warehouse is a central relational database that contains all measurements about a business or an organisation. This data comes from a variety of heterogeneous data sources, which includes databases of any type that back the applications used by the company, data files exported by some applications, or APIs provided by internal or external services.
But designing a data warehouse correctly is a hard task, which requires gathering information about the business processes that need to be analysed in the first place. These processes must be translated into so-called star schemas, which means, denormalised databases where each table represents a dimension or facts.
We will discuss these topics:
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- Understanding dictionaries and how to identify business entities;
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Building Production Ready Search Pipelines with Spark and MilvusZilliz
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GraphRAG for Life Science to increase LLM accuracyTomaz Bratanic
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Monitoring and Managing Anomaly Detection on OpenShift.pdfTosin Akinosho
Monitoring and Managing Anomaly Detection on OpenShift
Overview
Dive into the world of anomaly detection on edge devices with our comprehensive hands-on tutorial. This SlideShare presentation will guide you through the entire process, from data collection and model training to edge deployment and real-time monitoring. Perfect for those looking to implement robust anomaly detection systems on resource-constrained IoT/edge devices.
Key Topics Covered
1. Introduction to Anomaly Detection
- Understand the fundamentals of anomaly detection and its importance in identifying unusual behavior or failures in systems.
2. Understanding Edge (IoT)
- Learn about edge computing and IoT, and how they enable real-time data processing and decision-making at the source.
3. What is ArgoCD?
- Discover ArgoCD, a declarative, GitOps continuous delivery tool for Kubernetes, and its role in deploying applications on edge devices.
4. Deployment Using ArgoCD for Edge Devices
- Step-by-step guide on deploying anomaly detection models on edge devices using ArgoCD.
5. Introduction to Apache Kafka and S3
- Explore Apache Kafka for real-time data streaming and Amazon S3 for scalable storage solutions.
6. Viewing Kafka Messages in the Data Lake
- Learn how to view and analyze Kafka messages stored in a data lake for better insights.
7. What is Prometheus?
- Get to know Prometheus, an open-source monitoring and alerting toolkit, and its application in monitoring edge devices.
8. Monitoring Application Metrics with Prometheus
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9. What is Camel K?
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10. Configuring Camel K Integrations for Data Pipelines
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11. What is a Jupyter Notebook?
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Discover the seamless integration of RPA (Robotic Process Automation), COMPOSER, and APM with AWS IDP enhanced with Slack notifications. Explore how these technologies converge to streamline workflows, optimize performance, and ensure secure access, all while leveraging the power of AWS IDP and real-time communication via Slack notifications.
Fueling AI with Great Data with Airbyte WebinarZilliz
This talk will focus on how to collect data from a variety of sources, leveraging this data for RAG and other GenAI use cases, and finally charting your course to productionalization.
Introduction of Cybersecurity with OSS at Code Europe 2024Hiroshi SHIBATA
I develop the Ruby programming language, RubyGems, and Bundler, which are package managers for Ruby. Today, I will introduce how to enhance the security of your application using open-source software (OSS) examples from Ruby and RubyGems.
The first topic is CVE (Common Vulnerabilities and Exposures). I have published CVEs many times. But what exactly is a CVE? I'll provide a basic understanding of CVEs and explain how to detect and handle vulnerabilities in OSS.
Next, let's discuss package managers. Package managers play a critical role in the OSS ecosystem. I'll explain how to manage library dependencies in your application.
I'll share insights into how the Ruby and RubyGems core team works to keep our ecosystem safe. By the end of this talk, you'll have a better understanding of how to safeguard your code.
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAUpanagenda
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-und-domino-lizenzkostenreduzierung-in-der-welt-von-dlau/
DLAU und die Lizenzen nach dem CCB- und CCX-Modell sind für viele in der HCL-Community seit letztem Jahr ein heißes Thema. Als Notes- oder Domino-Kunde haben Sie vielleicht mit unerwartet hohen Benutzerzahlen und Lizenzgebühren zu kämpfen. Sie fragen sich vielleicht, wie diese neue Art der Lizenzierung funktioniert und welchen Nutzen sie Ihnen bringt. Vor allem wollen Sie sicherlich Ihr Budget einhalten und Kosten sparen, wo immer möglich. Das verstehen wir und wir möchten Ihnen dabei helfen!
Wir erklären Ihnen, wie Sie häufige Konfigurationsprobleme lösen können, die dazu führen können, dass mehr Benutzer gezählt werden als nötig, und wie Sie überflüssige oder ungenutzte Konten identifizieren und entfernen können, um Geld zu sparen. Es gibt auch einige Ansätze, die zu unnötigen Ausgaben führen können, z. B. wenn ein Personendokument anstelle eines Mail-Ins für geteilte Mailboxen verwendet wird. Wir zeigen Ihnen solche Fälle und deren Lösungen. Und natürlich erklären wir Ihnen das neue Lizenzmodell.
Nehmen Sie an diesem Webinar teil, bei dem HCL-Ambassador Marc Thomas und Gastredner Franz Walder Ihnen diese neue Welt näherbringen. Es vermittelt Ihnen die Tools und das Know-how, um den Überblick zu bewahren. Sie werden in der Lage sein, Ihre Kosten durch eine optimierte Domino-Konfiguration zu reduzieren und auch in Zukunft gering zu halten.
Diese Themen werden behandelt
- Reduzierung der Lizenzkosten durch Auffinden und Beheben von Fehlkonfigurationen und überflüssigen Konten
- Wie funktionieren CCB- und CCX-Lizenzen wirklich?
- Verstehen des DLAU-Tools und wie man es am besten nutzt
- Tipps für häufige Problembereiche, wie z. B. Team-Postfächer, Funktions-/Testbenutzer usw.
- Praxisbeispiele und Best Practices zum sofortigen Umsetzen
Best 20 SEO Techniques To Improve Website Visibility In SERPPixlogix Infotech
Boost your website's visibility with proven SEO techniques! Our latest blog dives into essential strategies to enhance your online presence, increase traffic, and rank higher on search engines. From keyword optimization to quality content creation, learn how to make your site stand out in the crowded digital landscape. Discover actionable tips and expert insights to elevate your SEO game.
How to Get CNIC Information System with Paksim Ga.pptxdanishmna97
Pakdata Cf is a groundbreaking system designed to streamline and facilitate access to CNIC information. This innovative platform leverages advanced technology to provide users with efficient and secure access to their CNIC details.
Programming Foundation Models with DSPy - Meetup SlidesZilliz
Prompting language models is hard, while programming language models is easy. In this talk, I will discuss the state-of-the-art framework DSPy for programming foundation models with its powerful optimizers and runtime constraint system.
Driving Business Innovation: Latest Generative AI Advancements & Success StorySafe Software
Are you ready to revolutionize how you handle data? Join us for a webinar where we’ll bring you up to speed with the latest advancements in Generative AI technology and discover how leveraging FME with tools from giants like Google Gemini, Amazon, and Microsoft OpenAI can supercharge your workflow efficiency.
During the hour, we’ll take you through:
Guest Speaker Segment with Hannah Barrington: Dive into the world of dynamic real estate marketing with Hannah, the Marketing Manager at Workspace Group. Hear firsthand how their team generates engaging descriptions for thousands of office units by integrating diverse data sources—from PDF floorplans to web pages—using FME transformers, like OpenAIVisionConnector and AnthropicVisionConnector. This use case will show you how GenAI can streamline content creation for marketing across the board.
Ollama Use Case: Learn how Scenario Specialist Dmitri Bagh has utilized Ollama within FME to input data, create custom models, and enhance security protocols. This segment will include demos to illustrate the full capabilities of FME in AI-driven processes.
Custom AI Models: Discover how to leverage FME to build personalized AI models using your data. Whether it’s populating a model with local data for added security or integrating public AI tools, find out how FME facilitates a versatile and secure approach to AI.
We’ll wrap up with a live Q&A session where you can engage with our experts on your specific use cases, and learn more about optimizing your data workflows with AI.
This webinar is ideal for professionals seeking to harness the power of AI within their data management systems while ensuring high levels of customization and security. Whether you're a novice or an expert, gain actionable insights and strategies to elevate your data processes. Join us to see how FME and AI can revolutionize how you work with data!
Main news related to the CCS TSI 2023 (2023/1695)Jakub Marek
An English 🇬🇧 translation of a presentation to the speech I gave about the main changes brought by CCS TSI 2023 at the biggest Czech conference on Communications and signalling systems on Railways, which was held in Clarion Hotel Olomouc from 7th to 9th November 2023 (konferenceszt.cz). Attended by around 500 participants and 200 on-line followers.
The original Czech 🇨🇿 version of the presentation can be found here: https://www.slideshare.net/slideshow/hlavni-novinky-souvisejici-s-ccs-tsi-2023-2023-1695/269688092 .
The videorecording (in Czech) from the presentation is available here: https://youtu.be/WzjJWm4IyPk?si=SImb06tuXGb30BEH .
For the full video of this presentation, please visit: https://www.edge-ai-vision.com/2024/06/building-and-scaling-ai-applications-with-the-nx-ai-manager-a-presentation-from-network-optix/
Robin van Emden, Senior Director of Data Science at Network Optix, presents the “Building and Scaling AI Applications with the Nx AI Manager,” tutorial at the May 2024 Embedded Vision Summit.
In this presentation, van Emden covers the basics of scaling edge AI solutions using the Nx tool kit. He emphasizes the process of developing AI models and deploying them globally. He also showcases the conversion of AI models and the creation of effective edge AI pipelines, with a focus on pre-processing, model conversion, selecting the appropriate inference engine for the target hardware and post-processing.
van Emden shows how Nx can simplify the developer’s life and facilitate a rapid transition from concept to production-ready applications.He provides valuable insights into developing scalable and efficient edge AI solutions, with a strong focus on practical implementation.
Taking AI to the Next Level in Manufacturing.pdfssuserfac0301
Read Taking AI to the Next Level in Manufacturing to gain insights on AI adoption in the manufacturing industry, such as:
1. How quickly AI is being implemented in manufacturing.
2. Which barriers stand in the way of AI adoption.
3. How data quality and governance form the backbone of AI.
4. Organizational processes and structures that may inhibit effective AI adoption.
6. Ideas and approaches to help build your organization's AI strategy.
OpenID AuthZEN Interop Read Out - AuthorizationDavid Brossard
During Identiverse 2024 and EIC 2024, members of the OpenID AuthZEN WG got together and demoed their authorization endpoints conforming to the AuthZEN API
Ivanti’s Patch Tuesday breakdown goes beyond patching your applications and brings you the intelligence and guidance needed to prioritize where to focus your attention first. Catch early analysis on our Ivanti blog, then join industry expert Chris Goettl for the Patch Tuesday Webinar Event. There we’ll do a deep dive into each of the bulletins and give guidance on the risks associated with the newly-identified vulnerabilities.