社情 erwin personal profile interview 10_2011Erwin Huang
社情 Scenario Erwin Personal Profile Interview
i haven't done this kind of interview for many years now,
will enable u to understand me a bit more..
Strange, when you are young, you are annoyed by the fact that media quote you as the "son of who and who"
(my father, Steve Huang, is the first employee of TVB, and is credited to start the Golden Age of TV in HK)
(my mother, is one of the earlier PhD's coming back from the US, a influential cancer researcher)
when you are young..
you want to be somebody..
not "somebody's son"
but reading this story today,
i felt the importance of early years in one's education and growth
challenges and blessings
enjoy!
thks for the reporter, rosa,
gave me some interesting and emotional reflections
erwin
10.2011
最新发布的“Making Sense of IWOM”（洞察网络口碑）是上一份“The Internet is THE Community"（网络即社区）系列的延续，通过分析消费者对网络口碑的关注情况，网络口碑是否影响消费者对品牌的态度，和网络口碑和其他购买决策要素的角色互补等方面来重点探讨网络口碑在中国消费者的购买决策中正在扮演的角色。该系列主题一”网络口碑在购买决策中扮演的角色“具体分析了以下四个问题：
1. 消费者关注网络口碑吗？
2. 消费者为什么关注网络口碑？
3. 网络口碑会影响消费者对品牌的态度吗？
4. 网络口碑如何影响购买决策过程？
Buena gobernanza en las políticas digitales. Cómo maximizar el potencial de l...redpuntoes
La Organización para la Cooperación y el Desarrollo Económico (OCDE) ha analizado la Estrategia de Sociedad de la Información española, el Plan Avanza, para conocer sus principales resultados en la sociedad, la economía y la administración pública. El informe analiza también los mecanismos de gestión llevados a cabo para la implementación de esta política tecnológica de ámbito nacional que lidera la Secretaría de Estado de las Telecomunicaciones y para la Sociedad de la Información.
社情 erwin personal profile interview 10_2011Erwin Huang
社情 Scenario Erwin Personal Profile Interview
i haven't done this kind of interview for many years now,
will enable u to understand me a bit more..
Strange, when you are young, you are annoyed by the fact that media quote you as the "son of who and who"
(my father, Steve Huang, is the first employee of TVB, and is credited to start the Golden Age of TV in HK)
(my mother, is one of the earlier PhD's coming back from the US, a influential cancer researcher)
when you are young..
you want to be somebody..
not "somebody's son"
but reading this story today,
i felt the importance of early years in one's education and growth
challenges and blessings
enjoy!
thks for the reporter, rosa,
gave me some interesting and emotional reflections
erwin
10.2011
最新发布的“Making Sense of IWOM”（洞察网络口碑）是上一份“The Internet is THE Community"（网络即社区）系列的延续，通过分析消费者对网络口碑的关注情况，网络口碑是否影响消费者对品牌的态度，和网络口碑和其他购买决策要素的角色互补等方面来重点探讨网络口碑在中国消费者的购买决策中正在扮演的角色。该系列主题一”网络口碑在购买决策中扮演的角色“具体分析了以下四个问题：
1. 消费者关注网络口碑吗？
2. 消费者为什么关注网络口碑？
3. 网络口碑会影响消费者对品牌的态度吗？
4. 网络口碑如何影响购买决策过程？
Buena gobernanza en las políticas digitales. Cómo maximizar el potencial de l...redpuntoes
La Organización para la Cooperación y el Desarrollo Económico (OCDE) ha analizado la Estrategia de Sociedad de la Información española, el Plan Avanza, para conocer sus principales resultados en la sociedad, la economía y la administración pública. El informe analiza también los mecanismos de gestión llevados a cabo para la implementación de esta política tecnológica de ámbito nacional que lidera la Secretaría de Estado de las Telecomunicaciones y para la Sociedad de la Información.
Kantar Media CIC继11年始，连续三年推出《社会化商业白皮书》，帮助企业从无到有建立起对中国社会化媒体和社会化商业的理解。而现在，为了帮助更多企业具象化地了解如何实施社会化商业，Kantar Media CIC正式发布《从社会化商业迈向大数据》白皮书---来自2013-2014中国企业社会化商业调研的洞察，通过对390多个覆盖超过30个行业的受访者进行在线调研，将企业各职能部门人士对社会化商业的态度和理解做出深入分析，也给正在或者即将处于社会化商业变革下的组织提供商业化进阶的建议。
2014 from social business to big data white paper insights from cic's 2013-20...Kantar Media CIC
Kantar Media CIC published “From Social Media to Social Business” white paper series from 2011, which helped enterprises develop their understanding of Chinese social media and ultimately realize their social business objectives. Nowadays, in order to promote enterprises’ implement of social business, Kantar Media CIC officially releases Social Business white paper, From Social Business to Big Data: Insights from Kantar Media CIC’s 2013-2014 China Enterprise Social Business Survey.This book conducts an online survey by distributing questionnaires among more than 390 respondents who come from over 30 industries, to collect extensive attitudes and perceptions towards social business from professionals of various functional departments,and provides suggestions for the organizations which are (or will be) undergoing social business changes.
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3. 社会化媒体在海外成为主流媒体和营销平台
80%全球网民已成为社会化媒体用户（12亿）
80%美国企业将社会化媒体作为营销工具
数据来源：comScore（Media Matrix, Worldwide, March 2007 –October 2011, “It’s a Social World,” Dec 21 2011）;
eMarketer: Key Digital Trends for 2011, Nov 2, 2010
