The Essentials of Creating a Social-Media Friendly Event Site
Presented by Ruud Janssen, CMM http://www.tnoc.ch
Original Webinar with full audio and slides can be found here: http://www.mpiweb.org/Education/Online/smeventsite
Description
While we are racing to jump on the social media bandwagon, we forget to check if our websites are ready for Social Media. Most aren’t – and you are missing attendees. This webinar will show you five simple things that you can change on your website today to make it social media friendly.
Learning Objectives:
Learn 5 common website mistakes that events sites make
Identify strategies that you can implement tomorrow to fix those mistakes
Garner additional exposure and potentially increase revenue
Sponsored by: Intercontinental Hotel Groups + MPI + TNOC
Embracing Social Media + Hybrid Event Strategy webinar ROIweek 2011 by TNOC R...Ruud Janssen, DES, CMM
This document discusses embracing social media and hybrid events. It highlights key elements of a social media strategy, including listening, messaging, and defining a strategy map from the perspective of users and to drive business results. Tactical elements of social media discussed include various social networks and tools. The importance of having clear objectives is emphasized. Attending a workshop on social media and hybrid events is suggested.
How to make sure your Website is Social Media and Mobile Friendly.
Keynote Presentation at EIBTM, Technology Hour 29 November 2011 at 13:00 - 14:00 in Fira Gran Via, Barcelona Spain (+ livestreamed) by Ruud Janssen, CMM and Michelle Bruno
While we are racing to jump on the rich content and social media bandwagon, we forget to check if our websites are ready for these new media or if it is currently technology user friendly for your viewers. Your attendees are talking about your event, searching for information and sharing updates with colleagues using social networking platforms and mobile devices. How do you bring these conversations into your event website and make it a central hub for learning and connecting?
This session will help you determine whether your website is truly optimised for social media and mobile devices such as Smartphones and tablets. It will highlight where you need to pay attention, help you to ensure your website is ready for any unexpected outcomes at or before your event and provide you with a strategy for connecting with your attendees more efficiently.
Interactive voting provided by PowerVote (Technology Village Stand O135)
Presenters:
Michelle Bruno, CMP, CEM, President, Bruno Group Signature Events
Ruud Janssen, Managing Director, TNOC
Link to more resources on EIBTM = http://www.eibtm.com/page.cfm/action=Seminars/SeminarID=5
Link to TNOC = Http://www.tnoc.ch
Link to Bruno Group = http://www.brunogroup.com/
2010 Event TEchnology Shopping List featuring the key elements that Meeting Planners should be aware of in interactive meeting technology and how it is perceived by participants. By Sam Smith & Ruud Janssen
How Social Is your Media - about tactics and strategy for Switzerland Convent...Ruud Janssen, DES, CMM
The document discusses social media strategy and implementation. It provides examples of how to use different social media tools like Facebook, LinkedIn, and Twitter for personal, organizational, community and market objectives. It emphasizes the importance of having clear objectives and strategies, and outlines elements to consider like messaging, advertising, and listening across global, community, organizational and personal levels. Tactics discussed include analytics dashboards, conversation mining, and workshops to explore customer touchpoints. Resources for further information are also provided.
Dokumen tersebut membahas tentang uji statistik perbedaan rata-rata antara dua kelompok, khususnya uji-t berpasangan dan uji-t independen. Uji-t berpasangan digunakan untuk menguji perbedaan rata-rata dari dua pengukuran pada subjek yang sama, sedangkan uji-t independen digunakan untuk menguji perbedaan rata-rata antara dua kelompok yang berbeda. Dokumen ini memberikan contoh-contoh p
Embracing Social Media + Hybrid Event Strategy webinar ROIweek 2011 by TNOC R...Ruud Janssen, DES, CMM
This document discusses embracing social media and hybrid events. It highlights key elements of a social media strategy, including listening, messaging, and defining a strategy map from the perspective of users and to drive business results. Tactical elements of social media discussed include various social networks and tools. The importance of having clear objectives is emphasized. Attending a workshop on social media and hybrid events is suggested.
How to make sure your Website is Social Media and Mobile Friendly.
Keynote Presentation at EIBTM, Technology Hour 29 November 2011 at 13:00 - 14:00 in Fira Gran Via, Barcelona Spain (+ livestreamed) by Ruud Janssen, CMM and Michelle Bruno
While we are racing to jump on the rich content and social media bandwagon, we forget to check if our websites are ready for these new media or if it is currently technology user friendly for your viewers. Your attendees are talking about your event, searching for information and sharing updates with colleagues using social networking platforms and mobile devices. How do you bring these conversations into your event website and make it a central hub for learning and connecting?
This session will help you determine whether your website is truly optimised for social media and mobile devices such as Smartphones and tablets. It will highlight where you need to pay attention, help you to ensure your website is ready for any unexpected outcomes at or before your event and provide you with a strategy for connecting with your attendees more efficiently.
Interactive voting provided by PowerVote (Technology Village Stand O135)
Presenters:
Michelle Bruno, CMP, CEM, President, Bruno Group Signature Events
Ruud Janssen, Managing Director, TNOC
Link to more resources on EIBTM = http://www.eibtm.com/page.cfm/action=Seminars/SeminarID=5
Link to TNOC = Http://www.tnoc.ch
Link to Bruno Group = http://www.brunogroup.com/
2010 Event TEchnology Shopping List featuring the key elements that Meeting Planners should be aware of in interactive meeting technology and how it is perceived by participants. By Sam Smith & Ruud Janssen
How Social Is your Media - about tactics and strategy for Switzerland Convent...Ruud Janssen, DES, CMM
The document discusses social media strategy and implementation. It provides examples of how to use different social media tools like Facebook, LinkedIn, and Twitter for personal, organizational, community and market objectives. It emphasizes the importance of having clear objectives and strategies, and outlines elements to consider like messaging, advertising, and listening across global, community, organizational and personal levels. Tactics discussed include analytics dashboards, conversation mining, and workshops to explore customer touchpoints. Resources for further information are also provided.
Dokumen tersebut membahas tentang uji statistik perbedaan rata-rata antara dua kelompok, khususnya uji-t berpasangan dan uji-t independen. Uji-t berpasangan digunakan untuk menguji perbedaan rata-rata dari dua pengukuran pada subjek yang sama, sedangkan uji-t independen digunakan untuk menguji perbedaan rata-rata antara dua kelompok yang berbeda. Dokumen ini memberikan contoh-contoh p
This document appears to be notes and agenda items from a multi-day meeting focused on mapping out a roadmap for 2018. It includes sections on introductions, expectations, breakout group discussions on topics like sales and revenue, and an itinerary listing activities like workshops and silent karaoke. The goal seems to have been setting strategic priorities and directions for the upcoming year through collaborative exercises and discussions among the attendees.
- 4 factors have shaped changes for 2016 sales effectiveness: market changes, sales impact study, client wants analysis, and 3 key focus areas for change.
- Operational effectiveness changes include focusing on transient and group & meeting accounts, analyzing account potential, and structuring sales teams.
- The meetings industry is seeing consolidation as it shifts partly online, with Cvent being acquired by Vista which may combine it with Lanyon in the future.
- IHG Europe's sales focus for meetings includes growing group revenue 14%, utilizing account teams, and establishing its brands through events like IHG EXPO.
This document discusses service design and feedback. It contains the following key points:
1. Service design expert Willem van der Zee discusses how online reviews and ratings can significantly impact hotels' performance and bottom line. Properties that improve their review scores by just one point could increase prices by around 11% while maintaining occupancy rates.
2. The document presents statistics showing that the vast majority of travelers consult online reviews and ratings and will not book hotels without any reviews. Reviews therefore strongly influence booking decisions.
3. Properties with stronger reputations across review channels tend to perform better overall. The document encourages embracing feedback to improve service design.
#ISOCcolombo15 chapter workshop by @ruudwjanssen www.TNOC.org + Dave Bancroft...Ruud Janssen, DES, CMM
The document appears to be a collection of random words and symbols with no clear meaning or narrative. It includes lists of numbers and words, as well as repetitive phrases and symbols.
The document discusses strategies for the European Society for Organ Transplantation's (ESOT) online education channel. It considers creating extensions to their existing website using content management systems or learning management systems, or launching a new learner-centric online learning channel. The preferred option is to launch a learner-centric channel focused on easy learning, administration, and authoring, as well as instructional design, to deliver educational innovation for learners and educators.
Internet Society Kuala Lumpur Asia Pacific Chapter workshop 7 +8 June 2014Ruud Janssen, DES, CMM
Participant led formats for Workshop 7&8 June 2014 Kuala Lumpur Internet Society Asia Pacific for Internet Society. Formats & facilitation by TNOC | Ruud Janssen (http://www.tnoc.org)
1. Hybrid events combine in-person and virtual elements to create unique experiences for participants in different locations.
2. Organizers have more options to engage participants by drawing on the strengths of in-person and online events.
3. Familiarity with the building blocks of hybrid events, including spaces, audiences, and technologies, helps organizers plan successful hybrid experiences.
2013EIBTM Knowledge & Networking - Hybrid Meetings: Are Remote Participants a Pain in the Neck?
Hybrid Meetings: Are Remote Participants a Pain in the Neck?
Stream: The Fresh Conference Track
20 Nov 2013, 13:00 - 14:30 Conference Room 5.1
Language: English
The technical and production challenges of a Hybrid Meeting are massive. How much can we afford to do for an audience that expects not to pay, or to pay little? Getting them involved is crucial, yet seems to be a bit of a nightmare. Even a separate sound technician needs to be an addition for a good on-line experience. The internet is not controllable, the speakers are nervous enough without complications for the on-line audience... What can we do, what is realistic, what can we afford?
Join this session for a set of case-based tips, stories and experience plus a behind the scenes look at the EIBTM/FRESH hybrid effort.
Pre igf13 Collaborative Leadership Exchange Bali Workshop-Meeting Design+Mode...Ruud Janssen, DES, CMM
Background:
Capacity Building has become one of the essential requirements in order to foster meaningful participation in Internet Governance processes. The multistakeholder model for Internet development means that all relevant stakeholders - including governments, the private sector, civil society, and the academic and technical communities - have respective roles to play in shaping key Internet governance issues, such as access, privacy, security and many others.
Performing such a role requires, however, a deep understanding of the multidimensional facets of Internet-related issues, often spanning across policy, technical, social and economic underpinnings. Fostering cross-disciplinary knowledge and cross-sector cooperation through capacity building is therefore paramount to ensure that the next generation of Internet leaders is empowered with the necessary tools to address future challenges, whether at the national, regional or international levels.
In the past few years, a wealth of capacity building and fellowship programs have emerged to address these new requirements, engaging individuals from all regions in capacity development and exposing them to key Internet Governance fora, including the Internet Governance Forum.
Objective:
The objective of the Collaboration Leadership Exchange on Capacity Building is to bring together the staff and participants in the different sponsored programmes to the IGF to network, build relationships, exchange ideas, discuss key local / regional issues on Capacity Building and IG, and explore applicable solutions.
It is envisioned that this one-day session will contribute to building and fostering capacity building communities, and create a multiplier effect on the Capacity Building track throughout the IGF week, and beyond. All IGF participants interested in this topic will be welcome to attend.
The Collaborative Leadership Exchange will take the format of an unconference, with equal parts of peer-to-peer style learning and engagement, networking and relationship building, interactive discussions and promotion of increased collaboration between capacity building programmes in the Internet ecosystem (DiploFoundation, Freedom House, ISOC, IFLA, dotASIA, SSIG, APC, etc.).
Once the event has started, activities are determined and led by the persons in attendance. Instead of passive listening, all attendees are encouraged to become active participants, with the moderator providing structure for attendees.
Preliminary activities are designed to stimulate debate.
Attendees pick themes for the fishbowl sessions and within the group.
Meeting Design by Ruud Janssen wwwTNOC.ch for #Internet Governance Forum 2013 Bali - Indonesia
Internet SOciety Asia Pacific chapter workshop by TNOC #ISOCbali2013 #IGF2013Ruud Janssen, DES, CMM
This document summarizes the agenda for the #ISOCbali13 workshop on October 20, 2013 in Bali, Indonesia. The workshop brought together Internet Society chapters from the Asia Pacific region. The agenda included welcome and introductions, breakout sessions on effective chapter management topics in "fishbowl" discussion format, lunch, more fishbowl sessions in the afternoon, a solution sharing period, and a closing dinner. Discussion topics in the fishbowls included chapter funding, events, communications, and leadership. The document provides the full agenda schedule and procedures for the fishbowl discussion sessions.
The document appears to be from a presentation on using social media for meetings and events. It discusses setting objectives for personal, internal, customer and market communications on social media. It also provides tips on tactical elements of social media implementation and intelligence gathering across personal, organization, community and market levels.
#ISOCDurban13 Internet Society Durban african chapter workshop FrançaisRuud Janssen, DES, CMM
#ISOCDurban13 Internet Society Durban african chapter workshop Français courtesy of TNOC | Moderator Ruud Janssen | TNOC | The New Objective Collective | http://www.TNOC.ch
This document outlines the agenda and participant list for an Internet Society workshop for African chapters in Durban, South Africa. The workshop includes sessions on effective chapter management, funding models, and membership growth. Participants will discuss challenges and solutions in moderated fishbowl discussions and in breakout groups. Representatives from over 20 African chapters are listed as attending the event, which runs from morning until an evening dinner. The document provides the schedule and discussion topics to guide conversations around strengthening ISOC's African chapters.
A live dissection of the User Generated Content at the 2013 European Congress of Radiology by Ruud Janssen, CMM (Managing Director at TNOC (www.TNOC.ch) and Andreas Diesenreiter, Creative Director at ESR (www.myESR.org)
The document provides an overview of several social media projects conducted by the European Society of Radiology (ESR) and for radiology conferences, including:
1. Live streaming and a social media wall combining tweets, posts, and comments for an international radiology congress in 2013.
2. An photo competition where people could submit photos via social media or email to win prizes.
3. An onsite game at a 2013 congress where participants could win prizes by finding pins and clues on social media.
4. A video responding to criticism on Twitter about how to improve future conferences.
Live autopsy -Dissecting User Generated Content of the 2013 European Congress...Ruud Janssen, DES, CMM
A live dissection of the User Generated Content at the 2013 European Congress of Radiology by Ruud Janssen, CMM (Managing Director at TNOC (www.TNOC.ch) and Andreas Diesenreiter, Creative Director at ESR (www.myESR.org)
#ACForum12 Social Media Workshop 18 October 2012 .
The Tweeting Meeting - Using Social Networks and Social Media for Association Congresses and Events.
The document discusses eBay's use of hybrid meetings, called European Team Briefs (ETBs), to connect its employees across 14 offices in 13 European countries. The ETBs started as weekly emails with video but evolved to include live, hour-long videoconferences. They allow colleagues to interact face-to-face and virtually. The ETBs have become popular among employees for sharing useful information, fostering interaction across locations, and setting the weekly tone. They demonstrate how hybrid events can help large multinational companies improve communication over long distances.
This document appears to be notes and agenda items from a multi-day meeting focused on mapping out a roadmap for 2018. It includes sections on introductions, expectations, breakout group discussions on topics like sales and revenue, and an itinerary listing activities like workshops and silent karaoke. The goal seems to have been setting strategic priorities and directions for the upcoming year through collaborative exercises and discussions among the attendees.
- 4 factors have shaped changes for 2016 sales effectiveness: market changes, sales impact study, client wants analysis, and 3 key focus areas for change.
- Operational effectiveness changes include focusing on transient and group & meeting accounts, analyzing account potential, and structuring sales teams.
- The meetings industry is seeing consolidation as it shifts partly online, with Cvent being acquired by Vista which may combine it with Lanyon in the future.
- IHG Europe's sales focus for meetings includes growing group revenue 14%, utilizing account teams, and establishing its brands through events like IHG EXPO.
This document discusses service design and feedback. It contains the following key points:
1. Service design expert Willem van der Zee discusses how online reviews and ratings can significantly impact hotels' performance and bottom line. Properties that improve their review scores by just one point could increase prices by around 11% while maintaining occupancy rates.
2. The document presents statistics showing that the vast majority of travelers consult online reviews and ratings and will not book hotels without any reviews. Reviews therefore strongly influence booking decisions.
3. Properties with stronger reputations across review channels tend to perform better overall. The document encourages embracing feedback to improve service design.
#ISOCcolombo15 chapter workshop by @ruudwjanssen www.TNOC.org + Dave Bancroft...Ruud Janssen, DES, CMM
The document appears to be a collection of random words and symbols with no clear meaning or narrative. It includes lists of numbers and words, as well as repetitive phrases and symbols.
The document discusses strategies for the European Society for Organ Transplantation's (ESOT) online education channel. It considers creating extensions to their existing website using content management systems or learning management systems, or launching a new learner-centric online learning channel. The preferred option is to launch a learner-centric channel focused on easy learning, administration, and authoring, as well as instructional design, to deliver educational innovation for learners and educators.
Internet Society Kuala Lumpur Asia Pacific Chapter workshop 7 +8 June 2014Ruud Janssen, DES, CMM
Participant led formats for Workshop 7&8 June 2014 Kuala Lumpur Internet Society Asia Pacific for Internet Society. Formats & facilitation by TNOC | Ruud Janssen (http://www.tnoc.org)
1. Hybrid events combine in-person and virtual elements to create unique experiences for participants in different locations.
2. Organizers have more options to engage participants by drawing on the strengths of in-person and online events.
3. Familiarity with the building blocks of hybrid events, including spaces, audiences, and technologies, helps organizers plan successful hybrid experiences.
2013EIBTM Knowledge & Networking - Hybrid Meetings: Are Remote Participants a Pain in the Neck?
Hybrid Meetings: Are Remote Participants a Pain in the Neck?
Stream: The Fresh Conference Track
20 Nov 2013, 13:00 - 14:30 Conference Room 5.1
Language: English
The technical and production challenges of a Hybrid Meeting are massive. How much can we afford to do for an audience that expects not to pay, or to pay little? Getting them involved is crucial, yet seems to be a bit of a nightmare. Even a separate sound technician needs to be an addition for a good on-line experience. The internet is not controllable, the speakers are nervous enough without complications for the on-line audience... What can we do, what is realistic, what can we afford?
Join this session for a set of case-based tips, stories and experience plus a behind the scenes look at the EIBTM/FRESH hybrid effort.
Pre igf13 Collaborative Leadership Exchange Bali Workshop-Meeting Design+Mode...Ruud Janssen, DES, CMM
Background:
Capacity Building has become one of the essential requirements in order to foster meaningful participation in Internet Governance processes. The multistakeholder model for Internet development means that all relevant stakeholders - including governments, the private sector, civil society, and the academic and technical communities - have respective roles to play in shaping key Internet governance issues, such as access, privacy, security and many others.
Performing such a role requires, however, a deep understanding of the multidimensional facets of Internet-related issues, often spanning across policy, technical, social and economic underpinnings. Fostering cross-disciplinary knowledge and cross-sector cooperation through capacity building is therefore paramount to ensure that the next generation of Internet leaders is empowered with the necessary tools to address future challenges, whether at the national, regional or international levels.
In the past few years, a wealth of capacity building and fellowship programs have emerged to address these new requirements, engaging individuals from all regions in capacity development and exposing them to key Internet Governance fora, including the Internet Governance Forum.
Objective:
The objective of the Collaboration Leadership Exchange on Capacity Building is to bring together the staff and participants in the different sponsored programmes to the IGF to network, build relationships, exchange ideas, discuss key local / regional issues on Capacity Building and IG, and explore applicable solutions.
It is envisioned that this one-day session will contribute to building and fostering capacity building communities, and create a multiplier effect on the Capacity Building track throughout the IGF week, and beyond. All IGF participants interested in this topic will be welcome to attend.
The Collaborative Leadership Exchange will take the format of an unconference, with equal parts of peer-to-peer style learning and engagement, networking and relationship building, interactive discussions and promotion of increased collaboration between capacity building programmes in the Internet ecosystem (DiploFoundation, Freedom House, ISOC, IFLA, dotASIA, SSIG, APC, etc.).
Once the event has started, activities are determined and led by the persons in attendance. Instead of passive listening, all attendees are encouraged to become active participants, with the moderator providing structure for attendees.
Preliminary activities are designed to stimulate debate.
Attendees pick themes for the fishbowl sessions and within the group.
Meeting Design by Ruud Janssen wwwTNOC.ch for #Internet Governance Forum 2013 Bali - Indonesia
Internet SOciety Asia Pacific chapter workshop by TNOC #ISOCbali2013 #IGF2013Ruud Janssen, DES, CMM
This document summarizes the agenda for the #ISOCbali13 workshop on October 20, 2013 in Bali, Indonesia. The workshop brought together Internet Society chapters from the Asia Pacific region. The agenda included welcome and introductions, breakout sessions on effective chapter management topics in "fishbowl" discussion format, lunch, more fishbowl sessions in the afternoon, a solution sharing period, and a closing dinner. Discussion topics in the fishbowls included chapter funding, events, communications, and leadership. The document provides the full agenda schedule and procedures for the fishbowl discussion sessions.
The document appears to be from a presentation on using social media for meetings and events. It discusses setting objectives for personal, internal, customer and market communications on social media. It also provides tips on tactical elements of social media implementation and intelligence gathering across personal, organization, community and market levels.
#ISOCDurban13 Internet Society Durban african chapter workshop FrançaisRuud Janssen, DES, CMM
#ISOCDurban13 Internet Society Durban african chapter workshop Français courtesy of TNOC | Moderator Ruud Janssen | TNOC | The New Objective Collective | http://www.TNOC.ch
This document outlines the agenda and participant list for an Internet Society workshop for African chapters in Durban, South Africa. The workshop includes sessions on effective chapter management, funding models, and membership growth. Participants will discuss challenges and solutions in moderated fishbowl discussions and in breakout groups. Representatives from over 20 African chapters are listed as attending the event, which runs from morning until an evening dinner. The document provides the schedule and discussion topics to guide conversations around strengthening ISOC's African chapters.
A live dissection of the User Generated Content at the 2013 European Congress of Radiology by Ruud Janssen, CMM (Managing Director at TNOC (www.TNOC.ch) and Andreas Diesenreiter, Creative Director at ESR (www.myESR.org)
The document provides an overview of several social media projects conducted by the European Society of Radiology (ESR) and for radiology conferences, including:
1. Live streaming and a social media wall combining tweets, posts, and comments for an international radiology congress in 2013.
2. An photo competition where people could submit photos via social media or email to win prizes.
3. An onsite game at a 2013 congress where participants could win prizes by finding pins and clues on social media.
4. A video responding to criticism on Twitter about how to improve future conferences.
Live autopsy -Dissecting User Generated Content of the 2013 European Congress...Ruud Janssen, DES, CMM
A live dissection of the User Generated Content at the 2013 European Congress of Radiology by Ruud Janssen, CMM (Managing Director at TNOC (www.TNOC.ch) and Andreas Diesenreiter, Creative Director at ESR (www.myESR.org)
#ACForum12 Social Media Workshop 18 October 2012 .
The Tweeting Meeting - Using Social Networks and Social Media for Association Congresses and Events.
The document discusses eBay's use of hybrid meetings, called European Team Briefs (ETBs), to connect its employees across 14 offices in 13 European countries. The ETBs started as weekly emails with video but evolved to include live, hour-long videoconferences. They allow colleagues to interact face-to-face and virtually. The ETBs have become popular among employees for sharing useful information, fostering interaction across locations, and setting the weekly tone. They demonstrate how hybrid events can help large multinational companies improve communication over long distances.
Best Digital Marketing Strategy Build Your Online Presence 2024.pptxpavankumarpayexelsol
This presentation provides a comprehensive guide to the best digital marketing strategies for 2024, focusing on enhancing your online presence. Key topics include understanding and targeting your audience, building a user-friendly and mobile-responsive website, leveraging the power of social media platforms, optimizing content for search engines, and using email marketing to foster direct engagement. By adopting these strategies, you can increase brand visibility, drive traffic, generate leads, and ultimately boost sales, ensuring your business thrives in the competitive digital landscape.
RPWORLD offers custom injection molding service to help customers develop products ramping up from prototypeing to end-use production. We can deliver your on-demand parts in as fast as 7 days.
Rethinking Kållered │ From Big Box to a Reuse Hub: A Transformation Journey ...SirmaDuztepeliler
"Rethinking Kållered │ From Big Box to a Reuse Hub: A Transformation Journey Toward Sustainability"
The booklet of my master’s thesis at the Department of Architecture and Civil Engineering at Chalmers University of Technology. (Gothenburg, Sweden)
This thesis explores the transformation of the vacated (2023) IKEA store in Kållered, Sweden, into a "Reuse Hub" addressing various user types. The project aims to create a model for circular and sustainable economic practices that promote resource efficiency, waste reduction, and a shift in societal overconsumption patterns.
Reuse, though crucial in the circular economy, is one of the least studied areas. Most materials with reuse potential, especially in the construction sector, are recycled (downcycled), causing a greater loss of resources and energy. My project addresses barriers to reuse, such as difficult access to materials, storage, and logistics issues.
Aims:
• Enhancing Access to Reclaimed Materials: Creating a hub for reclaimed construction materials for both institutional and individual needs.
• Promoting Circular Economy: Showcasing the potential and variety of reusable materials and how they can drive a circular economy.
• Fostering Community Engagement: Developing spaces for social interaction around reuse-focused stores and workshops.
• Raising Awareness: Transforming a former consumerist symbol into a center for circular practices.
Highlights:
• The project emphasizes cross-sector collaboration with producers and wholesalers to repurpose surplus materials before they enter the recycling phase.
• This project can serve as a prototype for reusing many idle commercial buildings in different scales and sizes.
• The findings indicate that transforming large vacant properties can support sustainable practices and present an economically attractive business model with high social returns at the same time.
• It highlights the potential of how sustainable practices in the construction sector can drive societal change.
20110414 The Essential of Creating Social-Media a Friendly Event Site
1. The Essentials of Creating a
Social-Media Friendly Event Site
Presented by Ruud Janssen, CMM
13 April 2011
2. The Essentials of Creating a
Social-Media Friendly Event Site
Presented by Ruud Janssen, CMM
13 April 2011
While we are racing to jump on the social media bandwagon, we
forget to check if our websites are ready for Social Media. Most
aren’t – and you are missing attendees. This webinar will show you
five simple things that you can change on your website today to
make it social media friendly.
Learning Objectives:
• Learn 5 common website mistakes that events sites make
• Identify strategies that you can implement tomorrow to fix
those mistakes
• Garner additional exposure and potentially increase revenue
Sponsored by:
3. @ruudwjanssen
TNOC.skype
ruud.janssen@tnoc.ch
www.tnoc.ch
small business owner
20 years in meetings industry
marketing entrepreneur in bespoke
social media & online collaboration
accredited trainer & facilitator
MPI international board of directors
TEDx curator
project meeting architecture
slowfood enthusiast
Ruud Janssen, CMM
3
4. 5 steps to more social media friendly event websites
4
5. 5 steps to more social media friendly event websites
es s)?
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e
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r eve
r you
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ee d to
si te n
s the rs?
doe se
at th eu
wh for
o
d to d
it nee
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w ha
5
13. PHASE 1
SOCIAL
NETWORKS WEBINAR
BLOGS FIRST TIME
ATENDEE
WEBINAR
image credit: Sam Smith & Ruud Janssen
14. PHASE 1 PHASE 2
PHASE 2
LIVE BROADCAST TO HYBRID AUDIENCE
VIRTUAL PANNEL SESSION
NEAR REALTIME REPORTING
SOCIAL
NETWORKS WEBINAR
BLOGS FIRST TIME HYBRID
ATENDEE ATTENDEE
WEBINAR WEBINAR
ONSITE GENIUS BAR
LIVE MINDMAPPING
image credit: Sam Smith & Ruud Janssen CONTENT SNIPPET STREAMING
15. PHASE 1 PHASE 2
PHASE 2 PHASE 3
LIVE BROADCAST TO HYBRID AUDIENCE
VIRTUAL PANNEL SESSION
NEAR REALTIME REPORTING
SOCIAL NEW MEDIA EVENT
NETWORKS WEBINAR CASE STUDY DASHBOARD VIDEO
BLOGS FIRST TIME HYBRID THANK YOU POST EVENT WHITEPAPER
ATENDEE ATTENDEE VIDEO EMAIL WEBINAR
WEBINAR WEBINAR
ONSITE GENIUS BAR
LIVE MINDMAPPING
image credit: Sam Smith & Ruud Janssen CONTENT SNIPPET STREAMING
16. PHASE 3 PHASE 1 PHASE 22
PHASE PHASE 3
2011 CONGRESS 2012 CONGRESS
SOCIAL CONTENT NEW MEDIA EVENT
NEW MEDIA
DASHBOARD EVENT NETWORKS WEBINAR REPURPOSING DASHBOARD VIDEO
VIDEO
WHITEPAPER
BLOGS FIRST TIME HYBRID THANK YOU POST EVENT WHITEPAPER
ATENDEE ATTENDEE VIDEO EMAIL WEBINAR
WEBINAR WEBINAR
image credit: Sam Smith & Ruud Janssen
17. what do you put in &
what would you like to get out?
= conversion
17
18. where do you need to pay attention?
listening presence content blogger relations utility
stations engineering creation applications
employee viral mobilization crisis management search engine crowdsourcing
mobilization optimization
brand strategy web alliances measurement creative
development analytics
18
19. Altimeter Group asked 140 Corporate Social Strategists:
“What three external (go-to-market) social strategy
objectives will you focus on most in 2011?”
Source: Survey of Corporate Social Strategists, Altimeter Group, 2010
20. 5 steps to more social media friendly event websites
20
45. and we trust our friends
Tripadvisor launched Facebook’s
Instant Personalization feature in
Dec 2010, offering friend ratings,
reviews and travel history
45
57. how portable is your website?
image credit: Genius
Bar mashup adapted
by Ruud Janssen
( genius bar logo to be
designed in line with
brand guidelines)
67. what and who do they care about?
engage based on a user’s mode
67
68. I tell my friends about your brand
not because I like your brand
but because I like my friends
68
69. Exclusive deals or offers 36.90%
YES i am a current customer. 32.90%
NO 40.10% Interesting or entertaining content. 18.20%
59.90% Other people I know are fans of the brand. 6.20%
Service, support or product news 5.00%
Other 0.70%
have you ever “friended” a brand what is the primary reason you
on Facebook or MySpace? “friend” a brand?
Source: Razorfish study
69
70. Exclusive deals or offers. 43.50%
NO YES
i am a current customer. 23.50%
74.50% Interesting or entertaining content 22.70%
25.50%
Other people I know are fans of the brand. 6.30%
Service, support or product news 3.50%
Other 0.40%
have you ever followed a what is the primary reason you
brand on Twitter? follow a brand on Twitter?
Source: Razorfish study
70
86. does your website engage in conversation?
image credit: Genius
Bar mashup adapted
by Ruud Janssen
( genius bar logo to be
designed in line with
brand guidelines)
93. RSS - Really Simple Syndication
social content blogosphere
Channel
content is
promoted and
posted to
blogs.
Profiles drive traffic Profiles are
search Channel content is
to the content
posted to profiles. promoted to Original branded
channels. the blogs.
content and utility
Blogs will drive
traffic and
social networks members to the
profiles.
Friends and fans
join your
network.
93
97. where do you need to pay attention?
listening presence content blogger relations utility
stations engineering creation applications
employee viral mobilization crisis management search engine crowdsourcing
mobilization optimization
brand strategy web alliances measurement creative
development analytics
97
98. activity 2
What social media element
would you like to add to
your site?
before - during - after
99. 5 steps to more social media friendly event websites
99
100. The Essentials of Creating a
Social-Media Friendly Event Site
Presented by Ruud Janssen, CMM
13 April 2011
www.tnoc.ch
ruud.janssen@tnoc.ch
@ruudwjanssen
101. where to start?
www.tnoc.ch
ruud.janssen@tnoc.ch
@ruudwjanssen
102. From Clipboards to iPads: Mobile
Apps for the Meeting Planner
Presented by Midori Connoly, Sam Smith & Ruud Janssen
18 May 2011
Technology Series: Part 5 of 5
Meeting planners were some of the first people to carry mobile phones – the immediacy of
communications and urgent nature of our meeting industry required constant contact.
Today almost every meeting planner has a phone in their pocket, purse or strapped to a
belt – but are we utilizing these mobile devices to their fullest extent? What mobile
applications and functionalities are available for these devices beyond an email inbox and
speaker phone?
Learning Objectives:
•Learn how the iPad is more than just a smaller version of a laptop
•Find time-saving strategies using mobile features