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Why The Digital
Workplace Can’t Survive
Without a New
Approach to Millennials:
5 Habits to Break
Presented by
Greg Giangrande |EVP+ CHRO, Time Inc.
2013
1990
al
1976
1966
“Today's young man accepts
none of the old start-on-the-
bottom-rung formulas that
directed his father's career, and is
not even sure he wants to be A
Success. He is one already.”
–TIME Man of the Year
-TIME Man of the Year, 1966
“When I was a boy, we were taught to
be discrete and respectful of elders, but
the present youth are exceedingly wise
and impatient of restraint.”
-Hesiod, GreekEpic poet
700 BC
Millennial stats
About 80 million in the U.S.
[TIME]
Age range from 20s to early 30s
Most ethnically and racially
diverse generational group in
history [Pew Research Center]
Would we stereotype
any otherdemographic
group?
C:Usersapacitti1271Desktopgif.gif
The headlines
5 Things to Stop
Doing
By 2020, 46 percent of workers
will be millennials.
[UNC Kenan-Flagler Business School]
C:Usersapacitti1271Desktopgif.gif
Neverbefore in history, ever, has
a generation had this much ethnic
diversity.
[Pew Research Center]
40 percent of millennials are non-
white:
18.5% are Hispanic;
14.2% are Black;
4.3% are Asian;
3.2% are mixed race or other.
59.8%, a record low, are white.
[Pew Research Center, 2010]
By 2020, Hispanics, Blacks,
Asians, and all those belonging to
the “all other groups” category will
make up nearly 40 percent of the
civilian laborforce.
[Bureau of Labor Statistics]
By 2050, there will be no racial or
ethnic majority in the United
States.
[U.S. Census Bureau]
Globalization
By 2020, two billion people will
be studying English.
[Forbes]
Presented by
Greg Giangrande |EVP+ CHRO, Time Inc.
Questions?
Presented by
Greg Giangrande |EVP+ CHRO, Time Inc.

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Why The Digital Workplace Can't Survive Without a New Approach to Millennials: 5 Habits to Break, TimeInc

  • 1. Why The Digital Workplace Can’t Survive Without a New Approach to Millennials: 5 Habits to Break Presented by Greg Giangrande |EVP+ CHRO, Time Inc.
  • 5. 1966 “Today's young man accepts none of the old start-on-the- bottom-rung formulas that directed his father's career, and is not even sure he wants to be A Success. He is one already.” –TIME Man of the Year -TIME Man of the Year, 1966
  • 6. “When I was a boy, we were taught to be discrete and respectful of elders, but the present youth are exceedingly wise and impatient of restraint.” -Hesiod, GreekEpic poet 700 BC
  • 7. Millennial stats About 80 million in the U.S. [TIME] Age range from 20s to early 30s Most ethnically and racially diverse generational group in history [Pew Research Center]
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  • 9. Would we stereotype any otherdemographic group?
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  • 13. 5 Things to Stop Doing
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  • 16. By 2020, 46 percent of workers will be millennials. [UNC Kenan-Flagler Business School]
  • 18. Neverbefore in history, ever, has a generation had this much ethnic diversity. [Pew Research Center]
  • 19. 40 percent of millennials are non- white: 18.5% are Hispanic; 14.2% are Black; 4.3% are Asian; 3.2% are mixed race or other. 59.8%, a record low, are white. [Pew Research Center, 2010]
  • 20. By 2020, Hispanics, Blacks, Asians, and all those belonging to the “all other groups” category will make up nearly 40 percent of the civilian laborforce. [Bureau of Labor Statistics]
  • 21. By 2050, there will be no racial or ethnic majority in the United States. [U.S. Census Bureau]
  • 22. Globalization By 2020, two billion people will be studying English. [Forbes]
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  • 27. Presented by Greg Giangrande |EVP+ CHRO, Time Inc. Questions? Presented by Greg Giangrande |EVP+ CHRO, Time Inc.

Editor's Notes

  1. Fear/confusion/fixation on 20somethings through time.
  2. People search for this. It’s oversimplifying a group and perpetuating a perceived sameness. It’s a stereotype. It’s wrong.
  3. Would you focus on managing women?
  4. Or what about “how to manage gay staff”? Why is generational grouping different?
  5. These are headlines from this year alone. Inc. Forbes. USA Today. Fast Company. It goes on. Tips, training, advice fixated on difference.
  6. You don’t need a slide like Google. You need a problem to solve. Replicating perks for a specific group of people in a specific type of job in a specific place creates homogenous work environments and boredom.
  7. Underestimate: Just because someone is younger and new to process doesn’t make them disloyal to a company’s vision. Overestimate: Just because someone is technically facile with social media doesn’t mean they’re creative. Either way, you lose unique voices that shape discussion.
  8. You can’t afford to not treat millennials as individuals. They’ll make up almost half your workforce in less than 10 years.
  9. This generation is the most ethnically diverse group of people of ALL time. How could these ideas propagated about 20-somethings possibly apply to such a diverse group?
  10. How could a group this different be the same?
  11. Leveraging REAL diversity is critical. Not a perceived idea of diversity.
  12. GLOBAL WORKFORCE is being built.
  13. But what do twenty somethings have in common, over time? Being young, and what comes with that. Approaching things differently due to different circumstances. Remember the magazine covers and quotes? The ideas we have about younger generations aren’t new.
  14. In leadership, there’s no substitute for real life experience. Give people access to authentic community at work – not perks that simulate the idea of community based on a perceived idea of millennials liking tech, flex hours, etc.
  15. Offering a work from home perk because you think it will attract millennials is artificial. Tech tools were created to augment the value of communication – not silo people. Giving a perk of working from home doesn’t breed innovation. YAHOO example: “People are more productive when they're alone. They're more collaborative and innovative when they're together.“ -Marissa Mayer
  16. If we assume the interests of millennials are identical, why not start a union. (You wouldn’t.)