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March 29, 2016
Hawthorne Recognized for Public Relations and Marketing Excellence
Today the Business Intelligence Group is announcing Hawthorne Direct as a winner
in their 2016 Public Relations and Marketing Excellence Awards. Hawthorne was
one of 11 firms who were recognized for delivering superior results for their
clients/organization.
Hawthorne is an analytics-driven advertising agency leading campaigns for some of
the world's top brands. The company engages, informs and persuades customers,
driving significant market share growth and delivering value by combining creative
services with data science.
"We are so excited to be recognized by the Business Intelligence Group," said Jessica
Hawthorne-Castro, CEO. "Our entire team works diligently every day to develop the
most effective communications strategies and to help consumers better understand
our brand clients' core values and benefits. It is an honor to be included in such a
prestigious group of global communicators."
"It was obvious to us and our judges that Hawthorne is a leader in communications,"
said Russ Fordyce, managing director of the Business Intelligence Group. "We found
that creativity and leadership were common traits among all our winners and we
are so proud to recognize Hawthorne Direct as a 2016 winner."
About Hawthorne Direct
Hawthorne Direct, a creative, analytics and technology-driven advertising agency,
specializes in strategic planning, creative development, production, media planning,
buying and analytics, and campaign management for integrated marketing
campaigns. With nearly 30 years of proven excellence, the agency combines
persuasive brand messaging with best-in-class analytic systems to create
accountable, high performance advertising campaigns.
Hawthorne helps brands efficiently target their consumers, improve cost per
acquisition, optimize the lifetime value of a brand's customers, and even drive
consumer response to key retail outlets or corporate locations. As a leading analytic
and data driven, accountable brand advertising agency, Hawthorne specializes in
integrated campaign solutions. The company offers a full suite of integrated
solutions with creative, media, digital and mobile services. Hawthorne maintains
brand integrity and metrics to efficiently and effectively optimize the results of its
clients' integrated media budgets via leading edge and proven data analytics.
Hawthorne has developed successful award-winning campaigns for countless
Fortune 500 brands.
Please visit www.hawthornedirect.com and
http://www.linkedin.com/company/hawthorne-direct for more information.
About Business Intelligence Group
The Business Intelligence Group was founded with the mission of recognizing true
talent and superior performance in the business world. Unlike other industry and
business award programs, business executives—those with experience and
knowledge—judge the programs. The organization's proprietary and unique scoring
system selectively measures performance across multiple business domains and
then rewards those companies whose achievements stand above those of their
peers.

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160329_Hawthorne Award for PR & Marketing Excellence

  • 1. March 29, 2016 Hawthorne Recognized for Public Relations and Marketing Excellence Today the Business Intelligence Group is announcing Hawthorne Direct as a winner in their 2016 Public Relations and Marketing Excellence Awards. Hawthorne was one of 11 firms who were recognized for delivering superior results for their clients/organization. Hawthorne is an analytics-driven advertising agency leading campaigns for some of the world's top brands. The company engages, informs and persuades customers, driving significant market share growth and delivering value by combining creative services with data science. "We are so excited to be recognized by the Business Intelligence Group," said Jessica Hawthorne-Castro, CEO. "Our entire team works diligently every day to develop the most effective communications strategies and to help consumers better understand our brand clients' core values and benefits. It is an honor to be included in such a prestigious group of global communicators." "It was obvious to us and our judges that Hawthorne is a leader in communications," said Russ Fordyce, managing director of the Business Intelligence Group. "We found that creativity and leadership were common traits among all our winners and we are so proud to recognize Hawthorne Direct as a 2016 winner." About Hawthorne Direct Hawthorne Direct, a creative, analytics and technology-driven advertising agency, specializes in strategic planning, creative development, production, media planning, buying and analytics, and campaign management for integrated marketing campaigns. With nearly 30 years of proven excellence, the agency combines persuasive brand messaging with best-in-class analytic systems to create accountable, high performance advertising campaigns. Hawthorne helps brands efficiently target their consumers, improve cost per acquisition, optimize the lifetime value of a brand's customers, and even drive consumer response to key retail outlets or corporate locations. As a leading analytic and data driven, accountable brand advertising agency, Hawthorne specializes in integrated campaign solutions. The company offers a full suite of integrated solutions with creative, media, digital and mobile services. Hawthorne maintains
  • 2. brand integrity and metrics to efficiently and effectively optimize the results of its clients' integrated media budgets via leading edge and proven data analytics. Hawthorne has developed successful award-winning campaigns for countless Fortune 500 brands. Please visit www.hawthornedirect.com and http://www.linkedin.com/company/hawthorne-direct for more information. About Business Intelligence Group The Business Intelligence Group was founded with the mission of recognizing true talent and superior performance in the business world. Unlike other industry and business award programs, business executives—those with experience and knowledge—judge the programs. The organization's proprietary and unique scoring system selectively measures performance across multiple business domains and then rewards those companies whose achievements stand above those of their peers.