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INTEGRATING 
SALESFORCE AND GMAIL 
If you use Salesforce and Gmail, you need a way to 
integrate them. You need to make sense of the large 
amount of data both systems can store. 
Avoiding integration essentially throws time away, and time is a company’s most precious and 
scarce resource. Increasingly, companies are understanding the need for maximizing efficiency. 
Salesforce itself uses Google, 
and Google uses Salesforce. 
Google Apps customers 
choose Salesforce 3:1 
over other CRMs. 
20%+ of Salesforce 
companies use 
Google Apps. 
Salesforce Google 
56% of Salesforce 
consulting partners 
use Google Apps. 
16 
56% 
Sources: Bluewolf, BetterCloud

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Integrating Salesforce and Gmail

  • 1. INTEGRATING SALESFORCE AND GMAIL If you use Salesforce and Gmail, you need a way to integrate them. You need to make sense of the large amount of data both systems can store. Avoiding integration essentially throws time away, and time is a company’s most precious and scarce resource. Increasingly, companies are understanding the need for maximizing efficiency. Salesforce itself uses Google, and Google uses Salesforce. Google Apps customers choose Salesforce 3:1 over other CRMs. 20%+ of Salesforce companies use Google Apps. Salesforce Google 56% of Salesforce consulting partners use Google Apps. 16 56% Sources: Bluewolf, BetterCloud