Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them well
12 Months of On Hold Marketing for Restaurants and Catering
1. 12 Months of On Hold Marketing
for Restaurants and Catering
A guide for keeping Message On
Hold content up to date,
informative, and effective.
www.holdcom.com | 800.666.6465 | info@holdcom.com
2. January
• Explain your “light”
options to attract
customers with New
Year’s Resolutions to
maintain a healthy life
style
• Inform callers of changes
in hours after the
holidays
• Announce upcoming
events for the next
month
3. February
• Give Valentine’s Day
information, including
prices, hours, and
options
• Explain winter specials
and the seasonal
produce they include
• Promote lunch specials
for businesses and
schools with February
Break
4. March
• Promote special events
to get people out of the
house before Spring has
official sprung
• Include availability for
holiday gatherings
• Update content about
menu offerings to
include Spring options
5. April
• Announce the opening of
outdoor dining spaces
• Include catering
availability for local
businesses for events
such as Administrative
Professionals Day
• Start promoting
Mother’s Day menus and
schedules
7. June
• Switch your menu
information to
Summer offerings
• Highlight your kid-
friendly options, as
school is now ending
• Include location and
directions if you are
hoping to attract
vacationers.
9. August
• Announce your
participation in
summer festivals, like
town celebration days
and County/State
Fairs.
• Encourage diners to
come in to try your
summer menu before
fall begins.
10. September
• Promote back to
school specials an
autumnal harvest
dinners
• Start hyping
Halloween events.
11. October
• Promote your costume
contests, Halloween
promotions, and
neighborhood trick-or-
treat program
participation
• Encourage callers to
make holiday
reservations and
catering requests early.
12. November
• Announce your
holiday hours for
Thanksgiving and
beyond
• Give information
about catering for
corporate and
personal holiday
parties
13. December
• Wish callers
“Season’s Greetings”
and “Happy New
Year”
• Include your holiday
scheduling
• Encourage
reservations for New
Year’s Eve
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www.holdcom.com | 800.666.6465 | info@holdcom.com