This document discusses the importance of ideology in magazine covers and school publications. It explains that magazine covers convey ideological messages through images and text, even if those messages are subtle. Students are tasked with creating covers for a new school magazine that communicate a clear ideology through the visuals and headlines. They will share their ideas with peers and get feedback on how effectively the ideology is conveyed. For homework, students must blog about how important ideology is to magazines and start planning the ideology and elements of their own school magazine cover designs.

1. LO: To consider the importance
of ideology behind a magazine
What do you want your school
magazine to say about you?
Ideology: The idea
behind a media text

2. A-level Media
Studies

3. Magazine covers tell us a
lot of information
Foundation
Portfolio: 25%
of A-level
Media Studies
This is through their ideology
without actually telling us…

4. From the specification
(view for yourself on the Blog!)
• Main task: the front page, contents and
double page spread of a new music
magazine.
• Preliminary exercise: using InDesign and
Photoshop produce the front page of a
new school/college magazine, featuring a
photograph of a student in medium
close-up plus some appropriately laid-
out text and a masthead.
LO: To consider the importance of ideology behind a magazine

5. The school want to consider which of
these photos to choose for next year’s
prospectus – which do you pick?
LO: To consider the importance of ideology behind a magazine

6. Each of these pictures contains an
ideological message
• This message can be subliminal and contain
only vague associations or connotations –
remember that from GCSE English?
• Consider the ivy front –
Some consider this
gives buildings a
traditional, classic look
• Therefore, what
message might this
photo be broadcasting
about a Deyes High
education?
LO: To consider the importance of ideology behind a magazine

7. • What might the ideological message be
regarding a Deyes education if this photo was
chosen?
Ideology
LO: To consider the importance of ideology behind a magazine

8. LO: To consider the importance of ideology behind a magazine

9. Creating our own ideology
• Each table will have a blank
school magazine front cover –
you have a few jobs to start out
with:
• 1. Decide on the ideology behind
your school magazine front cover
• 2. Think about what main image
would achieve this – sketch this
in.
• 3. Consider what coverlines
could be added to the magazine
front cover to attract reader
attention.
LO: To consider the importance of ideology behind a magazine

10. Creating our own ideology
• Now one student is going to
move to the next table and
talk through their idea for a
new school magazine front
cover
• Those listeners are going to
going to discuss:
• What is the ideology for this
front cover?
• How effective is it at getting
its message across?
• Could it be improved? A
different image?
LO: To consider the importance of ideology behind a magazine

11. Homework – Blogging Ideology
• To be blogged for next lesson
• 1. Based on what we have looked at
today, how important do you think ideology is
to a magazine?
• 2. You are going to be creating your school
magazine covers in the next week – state what
your ideology is and consider what you can
include to get this ideology across.