The document outlines 11 ways to leverage crowdvi.be, a polling product that allows users to collect opinions and responses to questions from targeted consumers via social networks. Some key uses include pre-testing survey questions to choose the best answer options and question wording before a full launch; evaluating brand awareness of new campaigns; and engaging consumers on social media by asking interesting questions related to your brand or product category.
We created a “traditional” survey and a new and improved “fun” survey to collect data from nearly 1000 people about gaming opinions and behaviours. The questions and answer options were the same, but the grammar and word choice was different.
In this presentation, I share some ideas on how as a communication major you can develop the mindset of an analyst. I share insights gained from five personal career milestones
We created a “traditional” survey and a new and improved “fun” survey to collect data from nearly 1000 people about gaming opinions and behaviours. The questions and answer options were the same, but the grammar and word choice was different.
In this presentation, I share some ideas on how as a communication major you can develop the mindset of an analyst. I share insights gained from five personal career milestones
Creating a culture that provokes failure and boosts improvementBen Dressler
Everyone fails - but not everyone uses failed attempts as a source of learning and improvement. This talk outlines a framework to turn failure into gaining knowledge by understanding IF, HOW and WHY something fails.
Stay connected to your customers using online surveys. A well-crafted survey will engage users, provide the feedback you need and show your customers that you value them.
No matter the industry or reason, there is an online survey for you. This guide will cover:
Reasons For Conducting Surveys
Best Practices
How To Best Design A Survey
Analyzing Those Juicy Results
The complete guide to increasing quality and quantity of survey responsesXoxoday
In an attention-hungry world, people ignore surveys for several reasons. But, it doesn’t have to be this way. Today, every stakeholder, be it a researcher, marketer, or a CXO understands the importance of good quality surveys and the role incentives play in boosting response rates.
Good survey design can assuage and resolve several challenges faced by surveyors across the globe.
Xoxoday has created this guide to teach you the best practices for creating surveys, walk you through the various reward systems, and show how a leading market research company automated survey incentives to achieve its business goals.
The guide is all about how surveyors can create quality surveys that respondents would like to fill. It has the following sections:
Reasons why people ignore surveys.
Best practices to conduct surveys.
How to maximize ‘Show Rate’ with rewards.
To differentiate between manual and automated systems for rewards.
How Nielsen used Xoxoday Rewards to automate survey rewards.
Reward ideas for your surveys.
Removing survey response bias.
Creating a culture that provokes failure and boosts improvementBen Dressler
Everyone fails - but not everyone uses failed attempts as a source of learning and improvement. This talk outlines a framework to turn failure into gaining knowledge by understanding IF, HOW and WHY something fails.
Stay connected to your customers using online surveys. A well-crafted survey will engage users, provide the feedback you need and show your customers that you value them.
No matter the industry or reason, there is an online survey for you. This guide will cover:
Reasons For Conducting Surveys
Best Practices
How To Best Design A Survey
Analyzing Those Juicy Results
The complete guide to increasing quality and quantity of survey responsesXoxoday
In an attention-hungry world, people ignore surveys for several reasons. But, it doesn’t have to be this way. Today, every stakeholder, be it a researcher, marketer, or a CXO understands the importance of good quality surveys and the role incentives play in boosting response rates.
Good survey design can assuage and resolve several challenges faced by surveyors across the globe.
Xoxoday has created this guide to teach you the best practices for creating surveys, walk you through the various reward systems, and show how a leading market research company automated survey incentives to achieve its business goals.
The guide is all about how surveyors can create quality surveys that respondents would like to fill. It has the following sections:
Reasons why people ignore surveys.
Best practices to conduct surveys.
How to maximize ‘Show Rate’ with rewards.
To differentiate between manual and automated systems for rewards.
How Nielsen used Xoxoday Rewards to automate survey rewards.
Reward ideas for your surveys.
Removing survey response bias.
The Art of Asking Survey Questions: 7 Survey-Writing Don'tsHubSpot
What types of questions should you avoid the next time you have to write a survey to get feedback?
This presentation covers just a section of our guide: What not to do when writing survey questions. Get your free copy of the complete guide and workbook, The Art of Asking Survey Questions, right here: http://hub.am/1imzkQ6
A presentation outlining what primary research is and how to conduct and analyze it. The presentation compares primary and secondary research. It walks the audience through selecting research objectives and methods, how to draft a study, and how to recruit appropriate respondents. It discusses interview techniques and provides some basics on analyzing data and drawing conclusions. This presentation is aimed at start-ups and entrepreneurs looking to conduct their own research on modest budgets and timelines.
What do you want to learn?
Lean Analytics Cycle AVINASH KAUSHIK HTTP://KISS.LY/LEANAC
Lean is all about identifying and quantifying risk.
Don’t just ask questions.
Know what decisions you can make from these surveys.
Lean Analytics Cycle AVINASH KAUSHIK HTTP://KISS.LY/LEANAC This is where we survey
1. Keep surveys short ! Under 5 minutes is ideal
Completion Rates
Survey Monkey: Does Adding One More Question Impact Survey Completion Rate?
Industry Benchmarks
40% is awesome ! 30% is great ! 20% is good ! ~15% is expected !
What We See In Practice
Longer Surveys Decrease Completion Rates
A 5 Question Screener That I Did Recently
14% CTR from Nudge to Screener ! 202 Responses in 7 days ! 202 Opt-Ins for further studies !
By the way… ! Satisfaction surveys see 10% or lower response rates
2. Start broad then get detailed ! Satisfaction -> specifics
Broad questions
How satisfied are you?
What is your primary motivation?
What best describes why you came here today?
Specific questions
What is your experience with using X?
How satisfied are you with X/Y/Z?
3. Ask what you need to know ! Avoid what’s nice to know
What do you want to learn?
What are you going to DO with this survey data?
It’s easy to let additional questions creep up. Resist the urge!
4. Avoid hypothetical questions
Would you buy X if we offered it?
Instead, ask people about their CURRENT experience, frustrations, or workarounds to their problem.
5. Test survey internally
Startups have smaller customer counts. Surveying multiple times gets interpreted as spam.
Dry runs with your team are a great way to check if anything is confusing.
3 Ways to Get Surveys In Front of People 2
1. Email !
Apple ’s satisfaction survey uses plain text for simplicity
General Assembly’s HTML emails look too automated
Plain text works best. ! Looks like a real person wrote it.
2. In-App Opt-In !
Google Has Dedicated Usability Opt Ins
Twitter Integrates In-App Opt-In Into Their Apps
Target Opt-Ins Based On People’s Behavior To Increase Chances of Response
2. In-App Pop-up !
GQ Asks about Subscription Friction
Logitech Asks for Use Cases
3 Strategies for Segmenting Survey Results 3
Demographic segmentation is the norm, but only if it actually helps.
1. Platform !
Segmenting by Device Type
Another Example of Segmenting by Device Type
2. Time of Survey Response !
Segmenting by Time Survey Was Completed
Zendesk Uses Time of Survey To Send Surveys At Times That Have Higher Response Rates
Zendesk Figured Out “Not Work Hours” Worked Best
3. Cross-Reference with Analytics !
Cross Reference Analytics Data with Survey Data to Get the Whole Picture
Features used / products bought ! Frequency of visits !
Our Favorite Tools and Workflows 4
Research Tools of the Trade Our toolkit for getting survey’s done.
Book Resource: Improving Survey Questions: Design and Evaluation
Many experts are calling the 2016 presidential the most important election of our lifetime. The future of the Supreme Court, the Affordable Care Act, foreign policy, the environment and inequality reform are a few important issues that will be directly impacted by the outcome of this election.
The upcoming election also sets the stage for history as only 9% of America chose Trump and Clinton as the nominees (*www.nytimes.com). Furthermore, a
Washington Post – ABC News poll shows that both Trump and Clinton are the most disliked candidates to make it to the top of a major party ticket in the past 10 presidential cycles (* www.fivethirtyeight.com)
Here at Peanut Labs, we wanted to see if the low favorability of both nominees would change the voting habits of Americans.
The 2016 Rio Summer Olympics are behind us. Peanut Labs conducted a survey of over 2000 consumers worldwide. Here are 5 consumer insights that you may or may not know about American viewers: http://bit.ly/pl-olympics-2016
Take the complexity out of research, not the science. Using dozens of customizable survey templates written by MRA-awarded researchers, get the insights you can trust. Try Samplify, our self-serve survey and sampling solution today.
From August 5th to 21st, the world will come together for the Summer Olympics 2016. An incredible spike in the sheer volume of big data is expected to be generated.
In Peanut Labs we value data. And we wanted to list some facts about the Olympics to this day.
At Peanut Labs, we take great pride in being an innovator in the market research industry. Our unique methodology and strategic relationships with over 400 website publishers, social media communities and global partners, bridges the gap between online consumers who want to share their opinions and market researchers who want to hear their opinions.
Our platform gives researchers on-demand access to millions of opted-in,
profiled and ready-to-survey respondents from 22 different countries. Peanut
Labs offers robust profiling and allows you to target consumers based on over
20 demographic, geographic and psychographic criteria*, as well as employing strict quality control measures to ensure the highest levels of data integrity. Using our extensive online reach and our proprietary tools, we have assisted thousands of brands, agencies and organizations to obtain the research data they require to generate consumer insights. Our clients come from a variety of industries including retail, electronics, finance, hospitality, and many more.
The Peanut Labs team is looking forward to show gaming publishers how we monetize users in an opt-in, fun and interactive way. Schedule a meeting with us to discuss ways we can help your game make additional revenue in 2016 by emailing publishers@peanutlabs.com.
How Non-native English Speakers Respond to English SurveysPeanut Labs
We like to think that everyone answering our surveys is perfectly fluent in English but let's be realistic. About 10% of Americans have difficulty reading/writing in English because it is not their native language. And when we apply standard techniques to identify which survey takers provide good data and which are simply giving random answers, we are often making the mistake of applying measurements that all require high level language skills.
At Peanut Labs, we take great pride in being an innovator in the market research industry. Our unique methodology and strategic relationships with over 400 website publishers, social media communities and global partners, bridges the gap between online consumers who want to share their opinions and market researchers who want to hear their opinions.
Our platform gives researchers on-demand access to millions of opted-in,
profiled and ready-to-survey respondents from 11 different countries with more to be added this year. Peanut Labs offers robust profiling and allows you to target consumers based on over 20 demographic, geographic and psychographic criteria*, as well as employing strict quality control measures to ensure the highest levels of data integrity. Using our extensive online reach and our proprietary tools, we have assisted thousands of brands, agencies and organizations to obtain the research data they require to generate consumer insights. Our clients come from a variety of industries including retail, electronics, finance, hospitality, and many more.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
3. 3PEANUTLABSWHITEPAPTER
Peanut Labs is an award-winning innovator in the market research industry,
delivering on-demand access to a global sample of opted-in, ready-to-survey
panelists with a multi-dimensional engagement platform. As the premier
monetization vehicle for leading social networks, including Facebook, Peanut Labs
continues to build long-lasting strategic relationships with over 400 website
publishers, social media communities and global partners, enabling one of the
highest traffic rates in the research industry. Peanut Labs provides clients with
access to a uniquely engaged sample of over 15 million highly diverse and active
panelists in a growing number of countries around the world.
PEANUT LABS
INTRODUCTION
4. 4 PEANUTLABSWHITEPAPTER
Crowdvi.be allows you to collect opinions about single questions in real time, in
high volume, via social networks. In mere minutes, you can collect 100 to 1000
responses from demographically targeted consumers across the country to any
question you pose. There are many different reasons to use a polling product like
this and eleven of those reasons follow.
INTRODUCTION
6. 6 PEANUTLABSWHITEPAPER
1
Choose the right answer breaks
How often do you go grocery shopping? How often do you ride a bike? Choosing the
right answer breaks for questions like these can be very difficult. Your instincts might
tell you that break points “once a week“ and “once a month” make sense but how do
you know for sure? You also want to make sure that you choose options that generate
a nice frequency distribution. If everyone chooses the first option and none of the
second, third, or fourth options, then those extra options were a waste of space, a
waste of your responders’ time, and you missed out on knowing the most descriptive
answer. Quickly try out your preferred answer options first to make sure they use the
right “smallest” number and the right “biggest” number.
6
PRE-TESTYOURSURVEY
You’d hate to use up your entire research budget by launching a full-length survey
to 500 people only to find out afterwards that you should have tweaked one of the
questions. Here are a few things you can easily check on Crowdvi.be before a full
survey launch.
A
B
C
D
E
7. PEANUTLABSWHITEPAPER 7
2
Choose the most common answer options
Most surveys are already too long, and it’s tricky to know which response options to
cut from long questions without losing something important. Pre-test your answer
options so you can shorten long lists and eliminate answer options that are rarely
selected. This saves survey space, thereby increasing responder satisfaction
and response rates.
3
Choose answer options with your audience in mind
One aspect of good quality survey answers is that the available responses are
matched to the demographic make-up of your targeted responders. Before you
launch a full length survey, make sure that the answer options are the ones your
targeted responders will choose, not the ones ‘most’ people would choose. For
example, if you’re targeting women, pre-test key questions with women to make
sure the answer options reflect women’s choices.
8. 6
Check awareness of your campaign
Do you really need to launch an extensive survey to evaluate awareness and recall of
a commercial you just launched? If you only need answers to one or two questions,
don’t waste your money on a long survey. Just ask what you need to know. That’s
good advice for a long survey too – just ask what you need to know.
8 PEANUTLABSWHITEPAPER8
PLANYOURLARGE-SCALERESEARCH
5
Choose the right question
Should you use the word "disgust" or "hate"? What about "Somewhat Agree" or
"Moderately Agreee?" Changing one word in a question can generate completely
different responcses so be sure you know the possible outcomes before there is no
turning back. If you're not sure which word will generate the appropriate response,
run a quick check and then apply the best question to your full-length survey.
4
Choose the popular options and the geographical popular options
Do you plan to do any geographical
comparisons in your full length survey?
Make sure to check which answer options
are most likely to be chosen in each
geographical region. Some grocery stores,
fast food restaurants, and other brands and
services are only available in limited areas so be
sure to include the main ones in each area, not just overall.
For instance, you’d want to include Kroger in a grocery store list because it’s a
national chain, but also H-E-B as a popular store in Texas.
9. PEANUTLABSWHITEPAPER 9
7
8
Launch your survey at the right time
As much as you’d like to evaluate a new product or marketing campaign
immediately after launch, you might end up wasting your sample on
people who’ve never heard of it. Awareness could be very low in
the early days. Launch single question surveys on a daily, weekly
or monthly basis to identify the time when sufficient consumers have
become aware of your brand. Then you can launch your full length
survey and know that enough consumers will be speaking intelligently.
Evaluate competing taglines
You and your colleagues might have come up with the best tagline ever but going
live with your great discovery could turn into a waste of business cards and web
programming time if you find out that no one else likes the tagline. It’s quick and easy
to test out your tagline options with a one question survey. You could ask people to
choose one of the options (e.g., Which tagline do you like better for our new cereal?),
or you could set up two questions and ask people to rate each slogan on a five point
scale from “Love it” to “Hate it.”
9
Confirm your personal instinct
You’ve conducted full-scale research before only to come upon that one result that
doesn’t seem quite right. Perhaps a demographic group is using a product you didn’t
expect them to use, or a highly rated product is suddenly getting poor scores. Rather
than run the full study all over again, you can easily confirm or deny that result by
running a quick confirmatory question.
10. 10
11
Encourage website vists
Lots of websites are boring. There’s no new information, no new insights, no reason
to keep coming back. But if you constantly have a stream of new and current
knowledge, you can encourage consumers to visit your website or even open your
newsletters regularly. Try running quick polls to learn about consumer behaviours
and opinions. Then, use those answers to identify new trends, consumer myths, or
popular opinions and educate consumers about those issues.
Encorage Facebook engagement
Facebook was designed to be fun and informative but it’s
not always easy to find relevant and fun information about
your brand or category. Fortunately, you can generate this kind
of information yourself. Ask interesting and unique
questions about your product category and share the
responses on your Facebook page. Use these tidbits
to remind people about your brand’s personality.
If you’re responsible for a cereal page, why not ask
people about the strangest thing they add to their cereal, what TV
shows they watch while eating their cereal, or which celebrity they think would eat
that cereal. If it’s a neat thing you’d like to know, then it’s probably a neat
thing other people would want to know too.
ENGAGEYOUR CONSUMERS!
10 PEANUTLABSWHITEPAPER10
11. PEANUTLABSWHITEPAPER
GET IN
TOUCH &
FEEL FREETO CONTACT US
114 Sansome Street
Suite 950
San Francisco, CA 94104 Phone: (888) 749-6260
Email: info@peanutlabs.com
Web: www.peanutlabs.com
SAN FRANCISCO
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