This document discusses the shift from prescribed personalized experiences to cooperative experiences where users have more control and agency. It provides examples of companies like McDonald's, Tinder, Steam Labs and Uber giving users more options to customize their experiences. Emerging technologies like 5G and AR will enable more ubiquitous customization, but also increase the risk of overstepping user boundaries unless businesses emphasize personal agency and partner with users. The document advocates for businesses to better understand user trust, identify opportunities for more user control, invest in technologies that enable participation, and prepare for increased data regulation.
Fantastic whitepaper detailing the key takeaways from the Bazaarvoice Summit a few months ago - "changing the world, one authentic conversation at a time"
Using graphics to maximize your businessalveeferdous
Introducing Using graphics to maximize your business. Enhance your business superior Graphics. Inside this e-book, you will discover about quality of graphics and your business, does your company marketing plan include the use of graphics logo, why you should use graphics design company for your business, how exhibition graphics can promote your company, the of graphics in your online business, top tips for using graphics for your business publicity, how to images to tell your story and so much more!
Fantastic whitepaper detailing the key takeaways from the Bazaarvoice Summit a few months ago - "changing the world, one authentic conversation at a time"
Using graphics to maximize your businessalveeferdous
Introducing Using graphics to maximize your business. Enhance your business superior Graphics. Inside this e-book, you will discover about quality of graphics and your business, does your company marketing plan include the use of graphics logo, why you should use graphics design company for your business, how exhibition graphics can promote your company, the of graphics in your online business, top tips for using graphics for your business publicity, how to images to tell your story and so much more!
The Impact of AI Solutions on Paid Social Advertising Platforms in 2024Sarah Boyer
In the ever-evolving landscape of digital marketing, 2024 has witnessed a significant transformation brought about by the integration of Artificial Intelligence (AI) in paid social advertising platforms. This article delves into the multifaceted impact of AI solutions on these platforms, highlighting the advancements, challenges, and future prospects in this dynamic domain.
PWC: Why we believe VR/AR will boost global GDP by $1.5 trillionAlejandro Franceschi
PWC: Why we believe VR/AR will boost global GDP by $1.5 trillion USD.
We estimate virtual reality (VR) and augmented reality (AR) can bring net economic benefits of $1.5 trillion by 2030. But where did we get that number from? As you can imagine, estimating the potential impacts of new technologies like VR and AR is tricky and uncertain. The task is even more difficult when these technologies are expected to develop rapidly and become more deeply ingrained in our everyday lives. But we feel it's important to highlight the potential in a way that give our clients the facts to build a business case to act - and that starts with a robust methodology.
Putting the Experience in Digital Customer ExperienceCognizant
As the digital revolution has gained momentum, it has become widely understood that the “digital customer experience” is the key to engage with, delight and monetize customers in the modern world. However, only a miniscule number of companies believe their customers’ current digital experience qualifies as “excellent,” our primary research reveals.
Discover the top 5 revolutionary digital marketing trends that are breaking the mold and shaping the future of the industry. From AI-powered personalization to immersive experiences in the Metaverse, stay ahead of the competition with these cutting-edge strategies.
Digital commerce vs E-commerce is a topic of frequent discussion because Digital commerce is the future of the evolving retail industry. Unlike brick-and-mortar stores, e-commerce services are accessible anywhere, and anytime in the world.
Read More :
https://sekel.tech/blog/digital-commerce-vs-e-commerce-in-2023-which-is-better/
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
Unit 8 - Information and Communication Technology (Paper I).pdfThiyagu K
This slides describes the basic concepts of ICT, basics of Email, Emerging Technology and Digital Initiatives in Education. This presentations aligns with the UGC Paper I syllabus.
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
For more information, visit-www.vavaclasses.com
Honest Reviews of Tim Han LMA Course Program.pptxtimhan337
Personal development courses are widely available today, with each one promising life-changing outcomes. Tim Han’s Life Mastery Achievers (LMA) Course has drawn a lot of interest. In addition to offering my frank assessment of Success Insider’s LMA Course, this piece examines the course’s effects via a variety of Tim Han LMA course reviews and Success Insider comments.
The Impact of AI Solutions on Paid Social Advertising Platforms in 2024Sarah Boyer
In the ever-evolving landscape of digital marketing, 2024 has witnessed a significant transformation brought about by the integration of Artificial Intelligence (AI) in paid social advertising platforms. This article delves into the multifaceted impact of AI solutions on these platforms, highlighting the advancements, challenges, and future prospects in this dynamic domain.
PWC: Why we believe VR/AR will boost global GDP by $1.5 trillionAlejandro Franceschi
PWC: Why we believe VR/AR will boost global GDP by $1.5 trillion USD.
We estimate virtual reality (VR) and augmented reality (AR) can bring net economic benefits of $1.5 trillion by 2030. But where did we get that number from? As you can imagine, estimating the potential impacts of new technologies like VR and AR is tricky and uncertain. The task is even more difficult when these technologies are expected to develop rapidly and become more deeply ingrained in our everyday lives. But we feel it's important to highlight the potential in a way that give our clients the facts to build a business case to act - and that starts with a robust methodology.
Putting the Experience in Digital Customer ExperienceCognizant
As the digital revolution has gained momentum, it has become widely understood that the “digital customer experience” is the key to engage with, delight and monetize customers in the modern world. However, only a miniscule number of companies believe their customers’ current digital experience qualifies as “excellent,” our primary research reveals.
Discover the top 5 revolutionary digital marketing trends that are breaking the mold and shaping the future of the industry. From AI-powered personalization to immersive experiences in the Metaverse, stay ahead of the competition with these cutting-edge strategies.
Digital commerce vs E-commerce is a topic of frequent discussion because Digital commerce is the future of the evolving retail industry. Unlike brick-and-mortar stores, e-commerce services are accessible anywhere, and anytime in the world.
Read More :
https://sekel.tech/blog/digital-commerce-vs-e-commerce-in-2023-which-is-better/
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
Unit 8 - Information and Communication Technology (Paper I).pdfThiyagu K
This slides describes the basic concepts of ICT, basics of Email, Emerging Technology and Digital Initiatives in Education. This presentations aligns with the UGC Paper I syllabus.
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
For more information, visit-www.vavaclasses.com
Honest Reviews of Tim Han LMA Course Program.pptxtimhan337
Personal development courses are widely available today, with each one promising life-changing outcomes. Tim Han’s Life Mastery Achievers (LMA) Course has drawn a lot of interest. In addition to offering my frank assessment of Success Insider’s LMA Course, this piece examines the course’s effects via a variety of Tim Han LMA course reviews and Success Insider comments.
Introduction to AI for Nonprofits with Tapp NetworkTechSoup
Dive into the world of AI! Experts Jon Hill and Tareq Monaur will guide you through AI's role in enhancing nonprofit websites and basic marketing strategies, making it easy to understand and apply.
Operation “Blue Star” is the only event in the history of Independent India where the state went into war with its own people. Even after about 40 years it is not clear if it was culmination of states anger over people of the region, a political game of power or start of dictatorial chapter in the democratic setup.
The people of Punjab felt alienated from main stream due to denial of their just demands during a long democratic struggle since independence. As it happen all over the word, it led to militant struggle with great loss of lives of military, police and civilian personnel. Killing of Indira Gandhi and massacre of innocent Sikhs in Delhi and other India cities was also associated with this movement.
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdfTechSoup
In this webinar you will learn how your organization can access TechSoup's wide variety of product discount and donation programs. From hardware to software, we'll give you a tour of the tools available to help your nonprofit with productivity, collaboration, financial management, donor tracking, security, and more.
Francesca Gottschalk - How can education support child empowerment.pptxEduSkills OECD
Francesca Gottschalk from the OECD’s Centre for Educational Research and Innovation presents at the Ask an Expert Webinar: How can education support child empowerment?
Instructions for Submissions thorugh G- Classroom.pptxJheel Barad
This presentation provides a briefing on how to upload submissions and documents in Google Classroom. It was prepared as part of an orientation for new Sainik School in-service teacher trainees. As a training officer, my goal is to ensure that you are comfortable and proficient with this essential tool for managing assignments and fostering student engagement.
1.4 modern child centered education - mahatma gandhi-2.pptx
10254techvisiontrend1awcp 200206101024
1. The I in
ExperienceHelping people choose their own adventure
Technology Vision 2020 | We, the Post-Digital People
#TECHVISION2020
2. Technology Vision 2020 | accenture.com/technologyvision
#TECHVISION2020
2
Can your enterprise survive the “tech-clash”?
We, the Post-Digital People
AI and Me
Reimagine the
business through
human and AI
collaboration
The Dilemma of
Smart Things
Overcome the
“beta burden”
Robots in
the Wild
Growing the
enterprise’s reach –
and responsibility
The I in
Experience
Helping people
choose their own
adventure
Innovation
DNA
Create an engine for
continuous innovation
3. #TECHVISION2020The I in Experience
Technology Vision 2020 | accenture.com/technologyvision 3
Enterprisesarebecoming
collaborativepartnersin
experiencecreation,
notjustprovidersofit.
McDonald’s is rolling out digital ordering kiosks in its US drive-thrus,
which feature personalized menus and recommendations for
customers. But rather than prescribe the menu based on centralized
data, employees are given the freedom to change menu displays,
so they can promote simpler items during local peak hours, easing
the burden on themselves and restaurant operations.
4. #TECHVISION2020The I in Experience
Technology Vision 2020 | accenture.com/technologyvision 4
Thisisanimportantshiftas
companiesincreasetheir
personalizationefforts.
Demand for personalization is high. In a survey by
Adobe, 67% of consumers said it’s important for
companies to customize content automatically based
on a person’s current context. What’s more, 42% said
that unpersonalized content annoys them.
of consumers said it’s important
for companies to customize
content automatically based
on a person’s current context.
Abramovich, G (n.d.). Consumer Demand for
Personalized Content Reaches All-Time High. Adobe.
5. #TECHVISION2020The I in Experience
Technology Vision 2020 | accenture.com/technologyvision 5
But people have questions
about the personalization
methods businesses use.
Recent security breaches and increased scrutiny have
contributed to mistrust in data gathering practices and
sinking attitudes toward black-box personalization. In RSA
Security’s Data Privacy & Security Survey for 2019, only 17% of
respondents said they thought personalized ads were ethical,
and only 24% said personalizing newsfeeds is ethical.
of respondents said they
thought personalized
ads were ethical
17%
said personalizing
newsfeeds is ethical
24%
The Dark Side of Customer Data.
(2019, February 6). RSA Security.
6. Technology Vision 2020 | accenture.com/technologyvision
#TECHVISION2020The I in Experience
6
Enterprises are recognizing that
overly-prescribed customization
leaves users feeling out of control.
Researchers at Harvard’s Berkman Klein
Center found that the personalized
recommendation system of a popular
video streaming platform was leading
viewers to increasingly radical content,
contributing to the rise of conspiracy
theories and spread of misinformation.
In response to this unintended
consequence, the platform added new
features explaining why viewers see
certain recommendations and giving
them more control over the experience.
7. #TECHVISION2020
Technology Vision 2020 | accenture.com/technologyvision
The I in Experience
7
Leaders are turning
to a new experience
model that increases
user participation–
cooperative
experiences.
Dating app Tinder is increasing
engagement by introducing
customized experiences into their
platform. But rather than collect
more information and heighten
behind-the-scenes customization,
the company released an interactive
series called “Swipe Night.” Users
participated in the time-boxed
experience, "swiping" to make
choices and advance the plot, and
could display those choices to start
conversations with potential dates.
8. #TECHVISION2020The I in Experience
Technology Vision 2020 | accenture.com/technologyvision 8
Somearebuildingnewways
forcustomerstomakechoices
andprovideguidelines.
Steam Labs, a section of video game
developer Valve, is experimenting
with an interactive game
recommendation system, where
customers use sliders to provide
guidelines and help the system
generate recommendations in line
with their current interests—like
more indie games or newer releases.
Uber is giving riders more control
over the in-car experience. The
company launched Uber Comfort,
which features a slew of customer
preference options, like quiet mode
and temperature controls.
#TECHVISION2020
9. #TECHVISION2020The I in Experience
Technology Vision 2020 | accenture.com/technologyvision
Looking ahead, emerging
technologies like 5G and
AR will enable ubiquitous
experience customization.
Consider how Huawei is using
these technologies to change
what people see as they navigate
daily life. Their “Cyberverse”
technology integrates
augmented reality (AR) with
physical reality, using spatial
computing, 3D and ultra-high
definition maps, ultra-realistic
immersive rendering and 5G
to build AR map overlays
that users can view through
their mobile devices.
But as businesses' ability
to provide customized
experiences grows, so does
the risk of overstepping
customers' boundaries.
9
10. #TECHVISION2020The I in Experience
Technology Vision 2020 | accenture.com/technologyvision 10
Technologies available
today can help businesses
transition to cooperative
experiences.
Turned external, no-code development platforms can help
customers participate in app or experience customization. Amazon
Sumerian, for instance, lets users build their own AR, VR or 3D
applications without any programming or 3D graphics expertise.
Anyone with Sumerian can build immersive environments and
experiences, like classrooms or building tours, and can populate
them with 3D objects and animated characters.
#TECHVISION2020
11. #TECHVISION2020The I in Experience
Technology Vision 2020 | accenture.com/technologyvision 11
While there is incredible value
to be gained from curated
experiences, businesses will
only access it if they redesign
their customization models to
emphasize personal agency.
Becoming a true partner to
customers will be a defining
aspect of future success.
12. Technology Vision 2020 | accenture.com/technologyvision
#TECHVISION2020The I in Experience
12
13. Technology Vision 2020 | accenture.com/technologyvision
#TECHVISION2020The I in Experience
13
To what extent does your business understand consumers’
trust (perceived or lack-thereof) in your business?
⎮ Consider the risks and benefits
associated with the business growing
its personalization strategy, and
the methods used to generate
those experiences.
⎮ Seek out opportunities to generate more customer
feedback. Build a holistic understanding of how
individuals experience your digital products or
services today. Use these insights to inform your
approach to designing future interactions.
Decision Points
14. Technology Vision 2020 | accenture.com/technologyvision
#TECHVISION2020The I in Experience
14
⎮ Find points within your customer journeys
where individuals may want more control
over their experiences. These points are
opportunities to give people using your
digital products and services the agency
that will drive long-term partnerships.
⎮ Identify and invest in the technologies
that will enable your next wave of
cooperative experiences. Scalability,
immersion and participation will be
key to sharing control and co-creating
unique customer engagements.
Does your current method for designing experiences
lend itself to sharing control of experience design?
15. Technology Vision 2020 | accenture.com/technologyvision
#TECHVISION2020The I in Experience
15
⎮ Prepare the enterprise to address
an increasingly regulated digital
landscape. Review your current
data collection and management
practices to identify potential
points of risk.
⎮ Ensure that your policies for
consumer management of
data are fully documented
and made available to
consumers and regulators.
⎮ Revise your data collection
and storage strategies
to support cooperative
experiences while complying
with regulation that requires
consumer privacy.
How is your company preparing for data
regulation that impactscustomer experiences?