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文化底蘊與創意轉化-
  以英國為例

  主講人 邱于芸
國立政治大學公企中心
   11月1日
Englishness
K2 Telephone Kiosk
London Underground Map
Polypropylene Chair
Supermarine Spitfire
Routemaster Bus
Mini Skirt
Mini
Anglepoise Lamp
Concorde
Penguin Books
Your 2009 Special Stamp
 collection starts here
Penny Black- 1 May 1840
     (Rowland Hill )
Institutions
Lifestyle
Language and Literature
Nationalism and historical moments
Industrial Revolution
Darwinism
WARS
Socialist welfare state
Youth Culture
Rise of American Consumerism
Globalization
Asian superpower
European Union
Core values
Charity
Law and Order
Personal integrity
Individual Freedom
Respect of Knowledge
Manifestations in Literary Culture
Jane Austin
Alice in the Wonderland
Oliver Twist
Winnie the Pooh
James Bond
Sherlock Holmes
Harry Potter
Lord of the Rings
Cultural Tourism
King’s Cross
New Zealand
21 Baker Street
Jane Austin Museum
The condition for Creative transformation



                       Author




            Creative
             Agent


                              Culture
                          Transformation
The Alternatives For A Culture Creative Manager
National Trust for Places of Historic Interest or Natural
                        Beauty
                 國家名勝 古蹟信託
Operational Scale
              You're never more than 40 minutes from a great day out


   707 miles of coastline
   611,300 acres of countryside
   5,150 pre-historic sites
   215 houses and gardens
   149 museums
   57 villages
   6 World Heritage Sites
   2 gold mines
   25 medieval barns
   40 castles
   400 factories and mines
   51 dovecotes
   206 mills
   43 pubs
   12 lighthouses
   76 nature reserves
Interior
Monuments
Modern Building
Farms and orchards
Art and Artifacts Collections
Public supports
 3.6 million Members
              50 millions visits
60,000 Volunteers
Pressure groups




                         How your donations will help
£35 will contribute towards access improvement work, helping to create a
new slipway, and improving the existing car park
£60 will help fund one metre of the 500 metres of coastal path required to
link the acquisition site to the Llyn Peninsula coastal path
£100 will go towards the provision of a sustainable energy system for the
house at the Aberdaron acquisition site
£500 will help the building of a carbon neutral visitor centre, so that
everyone can enjoy the magnificent coastline at Aberdaron.
Research and Knowledge
   生態保育Conservation
Restoration
Sociopolitical History
Art History
Archaeology
Architecture
Green Energy
Knowledge Based Business Model
From Knowledge to Experience
Hotel and B&B business
Restaurants and tearooms
Conferences and Wedding venues
Film & TV set
Education
National Trust shops
Farmhouses and farm produce
Household management
Online shop
Financial product
Travel agency
10 Years of Tate Modern
  explore, experience and enjoy
Tate Britain
1897 Sir Henry Tate
Tate
South Bank –now and then
South Bank
From Power Station
to Power House - Turbine Hall
Olafur Eliasson
Louise Bourgeois
Anish Kapoor
Rachel Whiteread
Doris Salcedo
The Curation



When the gallery opened in 2000, the
   collections were not displayed in
  chronological order but were rather
arranged thematically into four broad
   groups: 'History/Memory/Society';
          'Nude/Action/Body';
'Landscape/Matter/Environment'; and
      'Still Life/Object/Real Life'.
Artists timeline
Material Gestures-
        abstraction, expressionism and abstract expressionism




                           Jean Dubuffet
Alberto Giacometti
Henri Matisse
André Derain
Poetry and Dream –
        Surrealism and beyond




Miro                     L'Homme au journal
Giuseppe Penone
Francis Picabia
Energy and Process
                    Arte Povera




                       Michelan istoletto’


Lucio Fontana
State of Flux
         Cubism, Futurism and Vorticism




Pablo Picasso               Umberto Boccioni
Gino Severini
Vanessa Bell
Achievements
Indoor Park
Connecting the South and the North
Can we do it?

 Searching for your core value and live by it!!
Thank you

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