The document outlines requirements for group pitches to be filmed the week of November 10th. Each pitch must include details about a band/artist and their label, ideology, and target audience provided by Aaron. Additionally, the pitch requires a mood board from the group, a synopsis of a music video concept covering performance details, locations, and costumes from Hayley. Finally, the group must provide a storyboard, animatic, discussion of how they used or subverted Goodwin's elements from Laxmi, and an explanation of their concept's appeal to the target audience and influences from Megan.