1. Promoting Ethics in Business
Education
KanikaVirmani, 13P146
Ankit Goel, 13P124
Aviral Bansal, 13P135
Avishek Dasgupta, 13P136
SandeepChatterjee, 13P165
Shashank Shukla, 13P166
Group 4
2. Contents
Objective
Introduction
Problems
Relevance for Businesses
GivingVoice toValues Initiative
National Business Ethics Survey
XLRI, Jamshedpur
S.P.Jain Institute of Management Research, Mumbai
Recommendations
3. Objective
Identify problems in the current academic curriculum and teaching
methodologies
Quote relevant findings and surveys to support the issue at hand
Study evolving Innovative pedagogical tools in use
Identify methodologies being adopted at other b-schools
Make Recommendations to inculcate ethics & values in business
education
4. Introduction
Prescribing a compulsory course on ethics to all students is alone
not sufficient
Educating managers for integrity has eluded us in the past
In a globalized world witnessing rapid advances, ethics on part of
all professionals are very important
Education as a vehicle can inculcate ethical dimensions among
students and business education is no exception to this
Planning and execution of education has to be such that by
following best practices the students imbibe ethics in their day-to-
day activities
5. Problems(1/2)
Relegation of ethical issues to a small fraction of the faculty or to
those perceived as having low status vitiates the power of the
educational experience
Few Business teachers have had any formal training, even a workshop
in ethics or how to teach ethics
Students often select business major with underlying idea that they
need to learn how to win against competitors
Being ethical is treated as a cost that can often be reduced to enhance
the bottom-line
No emphasis on teaching the relationship between business and
society
6. Problems(2/2)
Ethical values are internalized but not integrated as part of day-to-
day behavior
Pushing an ethical theory leads to a failure to realize the
importance of what a person thinks about ethics
Ethical analysis is presented in an introductory way in current
curriculum
Deep investigation into the theories is lacking
Students don’t have a grasp on theories taught
“The language of ethics is the language of harms and benefits, and
rights and rules. It is a language that each of us knows how to use
but because of the myth that business and ethics are unrelated, its
application in actual business decisions is lagging behind”
- R.Edward Freeman & Daniel GilbertJr., Corporate Strategy and Search for Ethics (1988)
7. Relevance for
Businesses
It is essential for business and management education students to
understand the symbiotic relationship between business and
society
Employees (including managers) are better educated than they
used to be, and so understand ethical issues better than they used
to
Employers increasingly dependent on attracting high quality staff
who, with more choice than they used to have, are less willing to
work for morally ‘iffy’ businesses
Businesses are entering new and morally more debatable areas
The media have become very good at exposing questionable
behavior
Information is now so easy to get hold of
Internet makes it easier again
8. GivingVoice to
Values
An innovative, cross-disciplinary business curriculum
Action-oriented pedagogical approach for developing the skills,
knowledge and commitment required to implement values-based
leadership
Focuses on ethical implementation and asks the question:What
would I say and do if I were going to act on my values?
Helps students identify the many ways to voice their values in the
workplace
The issue isn’t distinguishing what is right or wrong, but knowing how
to act on your values despite opposing pressure
It is free to educators
9. B-Schools
FollowingGVV
Following B-Schools are the pilot sites forGVV i.e the
courses are being conducted from these B-Schools
Indian Institute of Management,Calcutta
Indian School of Business
S.P.Jain Institute of Management research
Narsee Monjee Institute of management studies
Goa Institute of Management
10. National
Business Ethics
Survey (USA)
• The percentage of employees who witnessed misconduct at work fell to a new
low of 45% in 2011 from 49% in 2009
• Those who reported the bad behaviour they saw reached a record high of
65% in 2011 from 63% in 2009
• However, retaliation against employee whistleblowers rose sharply to 22% in
2011 from just 12% in 2009
11. National
Business Ethics
Survey (USA)
•One-third of employees (34%) say their managers do
not display ethical behaviour, up from 24% in 2009
•With employees more likely to look to supervisors
when they report misconduct, this is a troubling
downturn.
12. National
Business Ethics
Survey (USA)
• Workplace misconduct has historically followed a similar trajectory to stock
market performance which means during strong economic growth misconduct
increases
• However, in 2011 even if there is economic growth, misconduct is decreasing
13. National
Business Ethics
Survey (USA)
• U.S. employees reported an increase in pressure to compromise their
company’s ethics standards or policies, or even break the law in 2011
• 13 percent of employees said they felt pressure to break the rules, the
highest since 2000
14. XLRI
• Inspired by the Jesuit spirit of 'Magis', XLRI aims at
being a management school with :
• A passion for academic excellence
• Uncompromising human values
• A sensitive social conscience
• An abiding commitment to improving the quality of life in
organizations and society
• Integrity
15. XLRI
B.Muthuraman,Chairman, Board of Governors, XLRI excerpts
There are more failures in life than successes; learn to deal with
them
Purpose of business is to improve the quality of life of the society
SIGMA (Students Initiative Group for ManagerialAssistance)
aims at taking up and implementing socially relevant projects on
campus
Social EntrepreneurshipTrust was setup by XLRI in association
with its alumni
aims to encourage and support entrepreneurship with a social cause
XLRI students look for social sector as a career option, moving
away from high paying corporate jobs
16. SPJIMR
Through video-lectures, students are being taught management
on the lines of the ideals of Indian philosophy
Gita Shibir helps them identify, appreciate and imbibe
appropriate attitudes to stand up and face challenges of the
corporate world
Students are taught through video lectures, followed by
discussions on religious scriptures and their relevance with the
current management thinking
The participants learn how the concept of dharma can be applied
to our daily lives as well as the corporate world
It is about the core concepts of spirituality which are applicable to
humanity at large, irrespective of religion, caste, creed, language,
country or any other differences.
17. Recommendations
Setting up an accreditation society like AICTE for technical
education that prescribes specialized curriculum
Accreditation reviewers should assist in working with b-schools to
assess and enhance their ethics programs
Failure in this area should be a significant concern to the school
and a significant finding in the team’s report
Where a team finds successes best practices may be shared that
can be used by other schools
Assist b-schools in understanding and achieving these standards
Explicit mention of ethics in the mission statement
18. Recommendations
Incentivizing ethical behavior rather than sole focus on curriculum and
assignments
Fear of deadlines
Procedures for handling identified instances of academic dishonesty
Inclusion of ethical behavior as an evaluated dimension of internships
Requirement for concurrent employment in an organization known
for maintaining ethical standards
Implicit connections through the discussion of cultural, religious, or
other social references.
19. References
National Business Ethics Survey, 2011
Report of the Ethics EducationTask Force to AACSB International
Board of Directors
Management Education for Integrity : Ethically educating
tomorrow’s business leaders – CharlesWankel
Ethics, Business and Society : Managing Responsibly – Ananda Das
Gupta
Values Ethics and Business : challenges for education and
management – Ananta.k.Giri
www.business-standard.com
www.economictimes.indiatimes.com
