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INDIAN BUSINESS ENVIRONMENT MODULE 1
2/24/2011 Free template from www.brainybetty.com 2 BUSINESS  It is the human activity directed towards the acquisition of wealth through the production of exchange of goods and services. 	A business enterprise is an economic institution as it is engaged in the production and distribution of goods and services in order to earn profits.
NATURE AND SCOPE OF BUSINESS ENVIRONMENT The scope of business is vast . Various business activities may be classified into two broad categories:  ,[object Object]
commerce2/24/2011 Free template from www.brainybetty.com 3
INDUSTRY Its branch of business which is concerned with the production of goods and services. 	Some types of industries are: EXTRACTIVE INDUSTRIES: Products drawn out from natural resources.eg;agriculture,mining, fishing. 2/24/2011 Free template from www.brainybetty.com 4
GENETIC INDUSTRY:multiplying or reproduction of certain species of plants and animals.eg;forestry,poultry MANUFACTURING INDUSTRY:  Conversion of raw material into finished products. These are further of many types…. ,[object Object]
Synthetic industry
Processing industry
Assembling industry
Construction industry  2/24/2011 Free template from www.brainybetty.com 5
COMMERCE It includes all those activities which ensures a free and smooth flow of goods and services from producers to consumers. 2/24/2011 Free template from www.brainybetty.com 6
TRADE its concerned with sale or transform or exchange of goods and services. 2/24/2011 Free template from www.brainybetty.com 7 Domestic trade
2/24/2011 Free template from www.brainybetty.com 8 WHOLE SALE TRADE                             RETAIL TRADE
International trade import trade 	export trade  	entrepot trade. 2/24/2011 Free template from www.brainybetty.com 9
AIDS TO TRADE  	INSURANCE 			BANKING 2/24/2011 Free template from www.brainybetty.com 10
2/24/2011 Free template from www.brainybetty.com 11 TRANSPORTATION
2/24/2011 Free template from www.brainybetty.com 12 ADVERTISING WAREHOUSE
CHARACTERISTICS OF MODERN BUSINESS. ECONOMIC ACTIVITY All activities relating to the production and distribution of goods and services are called economic activity. SALE Exchange of goods and services for price. 2/24/2011 Free template from www.brainybetty.com 13
DEALING IN GOODS AND SERVICES Provides goods and services to society. PROFIT MOTIVE Business carried with purpose of earning profit RISK OR  UNCERTAINITY The risks are always there in the business. 2/24/2011 Free template from www.brainybetty.com 14
ORGANISATIONS Its helpful in smooth running of the business and achieving the objectives. 2/24/2011 Free template from www.brainybetty.com 15
CONSUMER SATISFACTION The business should try to satisfy the needs of consumers in order to maintain their customers. 2/24/2011 Free template from www.brainybetty.com 16
GLOBALISATION Products are being sold through global network. 2/24/2011 Free template from www.brainybetty.com 17 McDonald’s Franchises Are Sold Worldwide
2/24/2011 Free template from www.brainybetty.com 18 RED BULL
Objectives of modern business… 2/24/2011 Free template from www.brainybetty.com 19 PROFIT GROWTH POWER
EMPLOY SATISFACTION AND DEVELOPMENT QUALITY PRODUCTS AND SERVICES MARKET LEADERSHIP CHALLENGING 2/24/2011 Free template from www.brainybetty.com 20
Joy of creation Services to society 2/24/2011 Free template from www.brainybetty.com 21
BUSINESS ENVIRONMENT It’s the set of conditions economic,social,political or institutional in which business operations are conducted. 2/24/2011 Free template from www.brainybetty.com 22
INTERNAL ENVIRONMENT Factors existing within a business firm.these factors are controllable. Mission and objectives Top management structure. Power structure Human and other resources. 2/24/2011 Free template from www.brainybetty.com 23
EXTERNAL ENVIRONMENT Micro environment Macro environment 2/24/2011 Free template from www.brainybetty.com 24
2/24/2011 Free template from www.brainybetty.com 25

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Indian business environment final touch

  • 2. 2/24/2011 Free template from www.brainybetty.com 2 BUSINESS It is the human activity directed towards the acquisition of wealth through the production of exchange of goods and services. A business enterprise is an economic institution as it is engaged in the production and distribution of goods and services in order to earn profits.
  • 3.
  • 4. commerce2/24/2011 Free template from www.brainybetty.com 3
  • 5. INDUSTRY Its branch of business which is concerned with the production of goods and services. Some types of industries are: EXTRACTIVE INDUSTRIES: Products drawn out from natural resources.eg;agriculture,mining, fishing. 2/24/2011 Free template from www.brainybetty.com 4
  • 6.
  • 10. Construction industry 2/24/2011 Free template from www.brainybetty.com 5
  • 11. COMMERCE It includes all those activities which ensures a free and smooth flow of goods and services from producers to consumers. 2/24/2011 Free template from www.brainybetty.com 6
  • 12. TRADE its concerned with sale or transform or exchange of goods and services. 2/24/2011 Free template from www.brainybetty.com 7 Domestic trade
  • 13. 2/24/2011 Free template from www.brainybetty.com 8 WHOLE SALE TRADE RETAIL TRADE
  • 14. International trade import trade export trade entrepot trade. 2/24/2011 Free template from www.brainybetty.com 9
  • 15. AIDS TO TRADE INSURANCE BANKING 2/24/2011 Free template from www.brainybetty.com 10
  • 16. 2/24/2011 Free template from www.brainybetty.com 11 TRANSPORTATION
  • 17. 2/24/2011 Free template from www.brainybetty.com 12 ADVERTISING WAREHOUSE
  • 18. CHARACTERISTICS OF MODERN BUSINESS. ECONOMIC ACTIVITY All activities relating to the production and distribution of goods and services are called economic activity. SALE Exchange of goods and services for price. 2/24/2011 Free template from www.brainybetty.com 13
  • 19. DEALING IN GOODS AND SERVICES Provides goods and services to society. PROFIT MOTIVE Business carried with purpose of earning profit RISK OR UNCERTAINITY The risks are always there in the business. 2/24/2011 Free template from www.brainybetty.com 14
  • 20. ORGANISATIONS Its helpful in smooth running of the business and achieving the objectives. 2/24/2011 Free template from www.brainybetty.com 15
  • 21. CONSUMER SATISFACTION The business should try to satisfy the needs of consumers in order to maintain their customers. 2/24/2011 Free template from www.brainybetty.com 16
  • 22. GLOBALISATION Products are being sold through global network. 2/24/2011 Free template from www.brainybetty.com 17 McDonald’s Franchises Are Sold Worldwide
  • 23. 2/24/2011 Free template from www.brainybetty.com 18 RED BULL
  • 24. Objectives of modern business… 2/24/2011 Free template from www.brainybetty.com 19 PROFIT GROWTH POWER
  • 25. EMPLOY SATISFACTION AND DEVELOPMENT QUALITY PRODUCTS AND SERVICES MARKET LEADERSHIP CHALLENGING 2/24/2011 Free template from www.brainybetty.com 20
  • 26. Joy of creation Services to society 2/24/2011 Free template from www.brainybetty.com 21
  • 27. BUSINESS ENVIRONMENT It’s the set of conditions economic,social,political or institutional in which business operations are conducted. 2/24/2011 Free template from www.brainybetty.com 22
  • 28. INTERNAL ENVIRONMENT Factors existing within a business firm.these factors are controllable. Mission and objectives Top management structure. Power structure Human and other resources. 2/24/2011 Free template from www.brainybetty.com 23
  • 29. EXTERNAL ENVIRONMENT Micro environment Macro environment 2/24/2011 Free template from www.brainybetty.com 24
  • 30. 2/24/2011 Free template from www.brainybetty.com 25
  • 31. POLITICAL AND LEGAL ENVIRONMENT It refers to the influence exerted by the three political institutions viz,legislature,executive,and the judiciary in shaping directing developing and controlling business activities. 2/24/2011 Free template from www.brainybetty.com 26
  • 32. LEGAL ENVIRONMENT It consist of all the rules regulations and procedures which govern business activities. General laws Financial laws Labour laws Taxation laws 2/24/2011 Free template from www.brainybetty.com 27
  • 33. SOCIO-CULTURAL ENVIRONMENT It refers to the influence exercised by certain factors which are beyond the company’s gate. 2/24/2011 Free template from www.brainybetty.com 28
  • 34. 2/24/2011 Free template from www.brainybetty.com 29
  • 35. 2/24/2011 Free template from www.brainybetty.com 30