Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Is there an awesome Google Authorship photo? #pubcon

My Pubcon Las Vegas presentation on choosing an effective and creative Google Author photo without hurting your Authorship search results

Is there an awesome Google Authorship photo? #pubcon

  1. 1. IS THERE A PERFECT AUTHOR PHOTO? By Ann Smarty @seosmarty Brand & Community Manager at Internet Marketing Ninjas
  2. 2. @seosmarty
  3. 3. @seosmarty
  4. 4. @seosmarty
  5. 5. @seosmarty
  6. 6. @seosmarty
  7. 7. So how to make the most of your Google author photo? @seosmarty
  8. 8. OFFICIAL RULES @seosmarty
  9. 9. Only a real *recognizable* headshot will do @seosmarty
  10. 10. @seosmarty
  11. 11. @seosmarty
  12. 12. @seosmarty
  13. 13. There’s no place for even *partial* anonymity @seosmarty
  14. 14. @seosmarty
  15. 15. @seosmarty
  16. 16. You’ll see your Authorship in Google search only if you follow the “no anonymity” rule @seosmarty
  17. 17. CHANGING PROFILE PHOTO @seosmarty
  18. 18. • It takes about 3 weeks for Authorship markup to show up in SERPs after first verified @seosmarty
  19. 19. • It takes about 3 weeks for Authorship markup to show up in SERPs after first verified • It takes seconds for a NEW photo to appear in SERPs after you change your Google Plus profile pic @seosmarty
  20. 20. It takes from a couple hours to a day for your Google Profile pic to be removed from SERPs once you start using a non-human pic as Google Plus profile pic @seosmarty
  21. 21. STAND OUT? @seosmarty
  22. 22. PROBLEM: We don’t really have clear “photo” guidelines @seosmarty
  23. 23. @seosmarty
  24. 24. What seems to work so far? @seosmarty
  25. 25. @seosmarty
  26. 26. OTHER OPTIONS? @seosmarty
  27. 27. Heatmap study by James Breeze (2009) @seosmarty
  28. 28. Heatmap study by Bunnyfoot.com (2006) @seosmarty
  29. 29. @seosmarty
  30. 30. KEY: CONSISTENCY @seosmarty
  31. 31. @seosmarty
  32. 32. Ann Smarty @seosmarty Contact us: 518-270-0854 @seosmarty

×