Presentation on the future of sustainable seafood by Martin Koehring, head of the World Ocean Initiative, at the 15th Annual Green Economics Institute Conference on 26 July 2020.

1. Martin Koehring
Head, World Ocean Initiative
The Economist Group
@EconomistMartin
15th Annual Green Economics Institute Conference July 26th 2020
SUSTAINABLE SEAFOOD

2. 2
● Brief introduction to World Ocean Initiative
● Sustainable Ocean Economy report
● Sustainable seafood: the need
● Sustainable seafood: the opportunities
● Sustainable seafood: the solutions
● Where to go for further information
Agenda

3. 3
● Helping organisations navigate challenges and
opportunities of building sustainable ocean
economy
● Harnessing The Economist Group’s key
capabilities:
○ Convening power / expertise in building
communities
○ Research and analytical skills
○ Media reach and amplification
capabilities
● WOI community (business, policy, civil society)
World Ocean Initiative mission
woi.economist.com

4. 4
World Ocean Initiative community
Go-to community for
ocean insight:
~16,000 monthly readers
on average
High levels of engagement:
Around 2.5 minutes per session
High-level decision-makers:
86% C-level
27% CEO/chairman-level
Strong organic traffic:
23% organic search, 18% direct
Go-to community for
ocean insight:
~ 47,000 newsletter
recipients (sent at
least once per month)
World
Ocean
Initiative
Newsletter
World
Ocean
Initiative
Website
We have built a unique global community of ocean stakeholders in business, government and civil
society.

5. 5
● Nine chapters, looking at biggest opportunities
and challenges
● Insights from 38 blue-economy experts
● Latest economic outlook for key sectors,
including seafood, shipping, tourism and
renewable energy
● Cross-cutting themes: blue finance, ocean
data and technology, ocean-climate
relationship
Sustainable Ocean Economy report
woi.economist.com/2030

6. 6
● Overfishing
● IUU fishing
● Pollution from fishing equipment
● Human-rights abuses
● Aquaculture: reliance on wild-caught fish
for feed
Sustainable seafood: the need
woi.economist.com/2030

7. 7
● Ocean could provide 6+ times more food than
today (⅔ of animal protein needed to feed
future global population)
● Aquaculture could provide ⅔ of seafood for
human consumption by 2030
● Innovation, technology and financing
opportunities
Sustainable seafood: the opportunities
woi.economist.com/2030

8. 8
● Monitoring technology (e.g. sensors, satellites,
camera systems, AI)
● Policies & regulations (e.g. Ports State
Measures Agreement)
● Novel fish feed: insects, algae etc
● Lab-grown seafood
Sustainable seafood: the solutions
woi.economist.com/2030

9. Martin Koehring
Head, World Ocean Initiative
The Economist Group
@EconomistMartin
© The Economist 2020. These materials and their contents are confidential and the exclusive property of The Economist Newspaper Limited.
Their unauthorized reproduction or dissemination to any party other than the original recipient(s) is prohibited. These materials are provided for information only and shall not be
construed as an offer or any form of contractual commitment by The Economist Newspaper Limited or any of its subsidiaries or affiliates. The opportunities described herein are
subject to change and editorial approval.
woi.economist.com/2030
Thank you!