Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Mark Gooskens

219 views

Published on

Crop-R

Published in: Technology
  • Be the first to comment

  • Be the first to like this

Mark Gooskens

  1. 1. www.crop-r.com Mark Gooskens
  2. 2. Target Boer&Bunder Geo Platform: •Open data •For farmers •Simple •Social media •Good performance
  3. 3. www.pdok.nl
  4. 4. www.portaalnatuurenlandschap.nl
  5. 5. www.wageningenur.nl/nl/show/Grondsoortenkaart.htm
  6. 6. www.boerenbunder.nl
  7. 7. • Groei is ik nog…..
  8. 8. https://boerenbunder.nl/#b/52.44912,5.74886/2015/15/kenmerk
  9. 9. Mobile version
  10. 10. Popularity Boer&bunder • Launched Dutch Design week Eindhoven (okt 2015) • Hottest news in 2015 (Boerderij) • Status Open data parcel was new for farmers • Used by farmers, contractors, insurance, advisors, GlobalGap etc • B&B received a lot of attention • A lot of invited speeches
  11. 11. Google Analytics
  12. 12. Angry farmer • Remove me please! • Privacy? • Transparency has impact on my negotiation power • Rotation (GlobalGAP) • Leads to more regulations?
  13. 13. Challenges Boer& Bunder •Data are not uniform in EU •Farmers are sceptical •Parcel information not 100% (only subsidies) •New Parcel information available in September •How to find a business model?
  14. 14. @boerenbunder https://www.facebook.com/boerenbunder info@boerenbunder.nl

×