3. Trade Show Preparation
Obtain a show manual in
order to properly prepare
for the show
Pay particular attention to
pertinent details regarding
the schedule, registration
information, forms, floor
plans, exhibit specifications
and important deadlines.
4. Plan Early
Carefully select which shows to attend.
Scrutinize the worthiness of each show.
Create a strong presence at venues proven to be
successful and draw the highest number of
attendees.