The document provides an overview and retrospective of the AgileCymru 2015 conference. It thanks the attendees and contributors for making the conference a success. It describes how the conference founder James had the idea in 2011 but took time to plan and prepare it. The 9 months leading up to the April 2015 conference were stressful but seeing the results made it worthwhile. The conference included 216 attendees, 34 speakers over 2 days covering topics like leadership, complexity, and portfolio management. Feedback was very positive, praising the community focus and quality of sessions. Plans were already underway for the 2016 conference.

1. CONFERENCE
RETROSPECTIVE

2. INTRODUCTIONIN THIS BOOK...
Welcome!
I‘d like to thank everyone who attended
and contributed to AgileCymru 2015,
without your participation and support the
conference would not have been the great
success it was. There are also a couple of
people who went unrecognised for their
efforts. Emma Parker, without whom the
whole thing would have just been another
idea rattling around my brain. Karly
Edwards for her tireless efforts creating
website content, managing social media
and creating leads and connections with sponsors and suppliers.
I had the idea of a “Welsh” agile conference as far back as
2011, but inevitably life and procrastination got in the way. Part
of me wasn’t even convinced that at that time “agile” was in a
mature enough stage here in Wales to support it. So 2014 rolls
around and I’m mulling it over, and Emma Parker more or less
frog marches me down to the Wales Millennium Centre to see
their events coordinator, and the rest is history.
The 9 months preparing and planning the conference were full
of highs and lows, and right up until April of 2015 I still wasn’t
even sure we’d make it a real thing. Equal parts stressful, nerve
wracking and adrenalin rush, to see the results of the hard work
I put in come to fruition had made it all worthwhile.
216 enthusiastic and engaged attendees, 34 great speakers,
4 separate tracks over 2 days.
We’re already planning Agile Cymru 2016, you can sign up for updates on our
website, and follow us @agileCymru on Twitter and Instagram.
We hope to see you there
James
� Introduction
� The Amazing Venue: The Millennium Centre, Wales
� About agileCYMRU
� What we did
� Facts
� Day 1: Key Note Speaker - Kim Morgan
� Day 1: Workshops
� Day 2: Key Note Speaker - Neil Mullarkey
� Day 2: Workshops
� Speaker feedback
� Meet the agileCYMRU team
� agile 2016 is coming! Book your place!
� Introducing Scarlet Design who designed this book!

3. THE AMAZING VENUE!
About agileCYMRU
Agile Cymru presents a sensational opportunity for
those interested in a more collaborative, flexible and
responsive way of working. This year, over 200 like-
minded people came together to share, form ideas
and learn from the leading experts, all in a bid to
understand a set of underlying principles to help the
teams they work with significantly improve the way they operate.
During our two day collaborative exploration, attendees are immersed in a
generous mix of interactive, classroom and storytelling workshops, offering
practical advice, techniques and lessons from practitioners, experts and
beginners.
Agile Cymru is actively shaping the agile community in Wales. It is a
conference where ideas collide to create an infinite number of possibilities.
Our intimate coaching clinic gave attendees the opportunity to speak with
a handful of speakers one on one and address any burning problems or
questions head on. This is a bonus feature where individuals can book a slot
on the day to receive free invaluable advice from renowned agile coaches.
Our Twitter feed went into overload during and after the conference, with all
attendees excited about the knowledge they could apply back in the office.
Our 2015 event saw individuals from diverse backgrounds brought to the
same creative space all with one aim in common – to learn how to become
more agile.
We’re most definitely looking forward to Agile Cymru 2016!
About the Millennium Centre, Wales
This Welsh landmark is the home of the performing arts. Since opening its doors
in 2004, over 13.5 million visitors have flocked to Cardiff Bay to be entertained by
musicals, operas, ballets, circus and contemporary dance.
The Centre brings the arts to those who may not otherwise have the opportunity;
the Wales Millennium Centre ignites artistic prowess in the Welsh community and
raises aspirations through creativity.
“The best theatre built in the world in the last 50 years” Lord Lloyd-Webber
Thanks to our sponsors:

4. WHAT WE DID
Day 1 – Tuesday 7 July 2015
8am Coffee/Tea
9.00 – 10.30am Opening keynote:
Kim Morgan ‘Working with complexity’
10.30 – 11.00am Break
11.00 – 12.30pm Tobias Mayer, ‘Navigating Complexity’
12.30 – 1.30pm Lunch
1.30 – 3.00pm Andrea Provaglio, Dreaming – how business intent
drives your Agile initiatives
3.00pm – 3.30pm Break
3.00 – 4.30pm Jose Casal Lazro Wolf, Portfolio Kanban
4.30pm Complimentary drink more networking!
Day 2 – Wednesday 8 July 2015
9.00 – 10.30am Keynote:
Neil Mullarkey, Improv
10.30 – 11.00am Break
11.00 – 12.30pm Patrizia Bertini, Lego Serious play taster session
12.30 – 1.30pm Lunch
2.15 – 3.00pm Nigel Baker, Uncertainty in an Agile World
3.00pm – 3.30pm Break
4.30 – 5.00pm Keynote and closing

5. FACTS
Yorkshire
puddings
400
Mini
Over
post it notes usedSerhatDolazIclalIlh
an travelled 2,054.1 milestoattendfromIstanbul!
216 attendees
Infinite
conversations
smiles
Several million calories burned
off via laughter (via improv)
bricks used
2000 lego
1600cups of tea and coffee
800welsh cakes
Speakers from the US.
Attendees from the local
area and, Warwickshire,
Cambridgshire, Hampshire,
London, Yorkshire,
Worcestershire,
Herefordshire, Denmark,
Istanbul...
34 great
speakers

6. DAY 1: KEY NOTE SPEAKER
©SCARLETDESIGNINT.LTD2015
Kim Morgan
Coaching at Work Magazine’s “Coaching
Person of the Year” 2012, Kim Morgan is
Managing Director of Barefoot Coaching
Ltd, one of the UK’s leading providers of
University Accredited Coach Training.
She was one of the UK’s first executive
business and personal coaches, who
has pioneered and led externally certified
University Masters Level Post Graduate
Awards in Coach Training since 2001.
She is a sought after conference speaker on all aspects of coaching and
coach education, leadership and leadership development, psychology and
change management. With over 25 years’ experience of psychology and
people development, across all sectors of public and private business, Kim
draws extensively on her experiences of what universally works to make great
leaders, successful teams and outstanding organisations.
She is a specialist in delivering coaching and coach education at all levels
within organisations, and has worked with many organisations to help them
implement a coaching culture. Kim specialises in one to one executive
coaching, team coaching and working with senior teams to bring about
greater cohesion, performance and improved results.
MA in Coaching and Coaching Development Author of “The Coach’s
Casebook” (2015)
Visiting Research Fellow in Coaching at the University of Chester Lifelong
Fellowship of the National Council of Psychotherapists for outstanding
contributions to the profession.
Member of European Mentoring and Coaching Council (EMCC), Keynote
Speaker at EMCC 16th Annual Conference, Amsterdam, Keynote speaker at
ICF London Conference 2014.
e kim@barefootcoaching.co.uk @barefootcoaches

7. DAY 1: WORKSHOPS
©SCARLETDESIGNINT.LTD2015
CLARKE CHING: HOW TO ROLL ROCKS DOWNHILL
– ACCELERATING AGILE WITH GOLDRATT’S TOC
e clarkeching@gmail.com @clarkeching
MARGARET MORGAN TED MORRIS-DAWSON:
FROM AGILE PROJECTS TO AN AGILE ORGANISATION
- THE JOURNEY
DAVID BOWER: AGILE SOFTWARE DELIVERY IN
GOVERNMENT: AWARD WINNING CONTINUOUS
DELIVERY - IT’S NOT ONLY GDS!
e dave@lourish.com @dgjbower
THOMAS SUNDBERG: HOW TO FAIL A
SOFTWARE PROJECT FAST AND EFFICIENTLY?
e tsu@kth.se @thomassundberg
SOPHIE MANTON: AGILE NLP
@sophiemanton
TOBIAS MAYER: NAVIGATING COMPLEXITY
e curator@agilelib.net @tobiasmayer
JAMES HAYES: GAME OF SCRUMS: TRIBAL
BEHAVIOURS WITH AGILE AT SCALE
e James.Hayes@live.co.uk
JANET GILES: OFFICE FOR NATIONAL
STATISTICS - CASE STUDY
e janet.giles@ons.gsi.gov.uk @janet_giles
KONSTANTIN KUDRYASHOV: MOVING AWAY
FROM LEGACY CODE WITH BDD
e ever.zet@gmail.com @everzet
LAZRO WOLF JOSE CASAL: PORTFOLIO KANBAN
e lazaro@lazarowolf.com @lazarowolf
e jose.casal@actinium.io @jose_casal
MATT BARCOMB: A SYSTEMS APPROACH
TO MODERN LEADERSHIP
e mgbarcomb@gmail.com @mattbarcomb

8. DAY 1: WORKSHOPS
©SCARLETDESIGNINT.LTD2015
ANDREA PROVAGLIO: DREAMING - HOW BUSINESS
INTENT DRIVES YOUR AGILE INITIATIVES
e andrea@andreaprovaglio.com @andreaprovaglio
ANDY HILES JAMES HARVEY: WHAT WOULD THE
A-TEAM DO?
e andy.hiles@blueyonder.co.uk @Yolandy
e James@agilesnap.com @blockeight
ALEX JOHNSTON: USER NEEDS DRIVEN DEVELOPMENT
- THE EVOLUTION OF USER EXPERIENCE DESIGNS
AND USER RESEARCH IN AGILE SOFTWARE
DEVELOPMENT
e alexjohnston1@gmail.com @x_alex_j
RACHEL DAVIES: WHATEVER HAPPENED TO
BEING EXTREME?
e rachel.davies@unrulygroup.com @rachelcdavies
©SCARLETDESIGNINT.LTD2015

9. DAY 2: KEY NOTE SPEAKER
FUN!
©SCARLETDESIGNINT.LTD2015
Neil Mullarkey
From co-founding the world famous
improvisation group The Comedy Store
Players with Mike Myers, through to
appearing on the likes of Have I Got News
For You, Smith and Jones, Whose Line Is It
Anyway, Austin Powers (International Man
of Mystery and Goldmember), I’m Sorry
I Haven’t A Clue, Lovejoy, Saturday Live,
Carrott Confidential, Paul Merton The Series,
Spiceworld The Movie and QI, Neil Mullarkey
has worked with some of the most talented
names in comedy, film, radio and television.
With Don’t Be Needy Be Succeedy winning the Fringe Report Award for
Best Satire during a legendary run at the Edinburgh Festival, Neil’s alter ego
life coach, self-help guru and Gangsta Motivator, L.Vaughan Spencer, has
gone on to publish the book “Don’t Be Needy Be Succeedy; the A to Zee of
Motivality”, has written and starred in instructional videos for LearnDirect (the
government’s post-school learning service), has toured throughout the UK
and Ireland, has appeared on Yoodoo (a website for people starting their own
business), and has even featured in April Fool viral videos for The Economist
in 2010 and Microsoft in 2011.
He can currently be spotted offering Fast Therapy on the ‘bumperbreak’
(sponsor idents) for Nicorette on Dave, the UKTV channel. Having
subsequently forged a reputation for using this unparalleled on-stage
expertise to inspire people and businesses to embrace their creativity and
enhance their communication skills, Neil has developed a string of prestigious
corporate clients in developing innovation and agility in the workplace,
including Barclays Capital, Google, Deloitte, GlaxoSmithKline, Microsoft,
Vodafone, the NHS, Saatchi Saatchi and Deloitte; transforming businesses
from the inside by encouraging communication, collaboration, engagement
and creativity, and simplifying some of the most complex of problems into the
most compelling of solutions.
e neil@neilmullarkey.com @NeilMullarkey

10. DAY 2: WORKSHOPS
GAYNOR BUSSELL: MULTI-TASKING MAKES
YOU STUPID
e gaynor@gaynorbussell.com @gaynorbussell
MARK SUMMERS: BUILDING METAPHORS FOR
RETROSPECTIVES
e mark.summers@ripple-rock.com
PAUL GODDARD: IMPROVISSSSSING WITH AGILE
e paul@agilify.co.uk @agilify_UK
BELINDA WALDOCK: AGILE IMPROVEMENT -
BEYOND SOFTWARE SPRING-BOARDING BUSINESS
GROWTH AND DEVELOPMENT USING AGILE
e me@belindaw.co.uk @belindawaldock
KARL SCOTLAND: STRATEGY DEPLOYMENT -
THE SECRET SAUCE FOR ENTERPRISE AGILITY
e kjscotland@googlemail.com @kjscotland
MATT ROADNIGHT: STORY SLICING WORKSHOP
e matt.roadnight@sprintagile.com @mattroadnight
DAVE SNOWDEN: WEBCAST SESSION
e agreements@cognitive-edge.com @snowded
ALAN DE STE CROIX AGILE - THE GOOD THE BAD
AND THE UGLY
e alan.destecroix@dustyconsulting.co.uk @ajdestec
PATRIZIA BERTINI: LEGO®
SERIOUS PLAY®
TASTER SESSION
e pat.bertini@gmail.com @legoviews
LIZ KEOGH: BDD: A BIT OF AN EXPERIMENT
(A BIT OF BDD, A BIT OF CYNEFIN AND A BIT
OF BDD FOR LIFE
e liz@lunivore.com @lunivore
©SCARLETDESIGNINT.LTD2015

11. DAY 2: WORKSHOPS SPEAKER FEEDBACK
NIGEL BAKER: UNCERTAINTY IN AN AGILE WORLD
e Nigel@agilebear.com @agilebear
CHRISTINA OHANIAN: WHERE DO ‘MANAGERS’ FIT
ON THE AXIS OF EVIL?
e ohaniant@gmail.com @ctohanian
ROBERT REES: BEYOND THE TWO WEEK ITERATION
e robert.rees@theguardian.com
“I enjoyed
the lively
discussions in
Agile Cymru’s
Coaches Corner”
Rachel Davies
I loved this smaller,
“boutique” conference.
The sessions were top-notch -
as good as you’ll find anywhere
in the world, with presenters
from all around the world -
And since there weren’t hundreds
of them, scheduled over the
top of each other, I got to
see the ones I wanted to.
Clarke Ching
Agile Cymru 2015
was one of the most
professionally organised
Agile events I have
been to. The quality of
speakers and scheduled
sessions didn’t leave
any attendee bored and
wandering the halls.
Its difficult to pick out
the top highlights, but
for me the keynote Neil
Mullarkey and the talk
by Belinda Waldock on
day two showcased the
diversity that the event
aimed to bring to the
table. All round a first
class Agile event.
Andy Hiles
“Of all the agileconferences I haveattended, Agile
Cymru had muchmore of a communityfocus. People wererelaxed and enjoyingtalking to other localpractitioners. It wasnice for me to walk thecorridors and see somany familiar faces too.Long may Agile Cymru
carry on!”
Paul Goddard
©SCARLETDESIGNINT.LTD2015

12. SPEAKER FEEDBACK
“Interesting,
interactive, inspiring: Agile
Cymru was a high-tech, high
energy conference that I was
thrilled to have the pleasure
of opening. It is rare to go to
an event where you can feel
so much real learning and
transformation taking place.
Remember to move that kitchen
bin, delegates of 2015!”
Kim Morgan
“Agile Cymru was
delightful, insightful
and well organized.
It was a great place
to learn, share and
refine ideas. I met so
many great people
exploring so many
neat things. I’m really
looking forward to
next year’s!”
Matt Barcomb
AgileCymru is a truly inspiring experience. The overall atmosphere was amazing: engaging speakers
and smart participants - the levels of conversations within and outside the sessions was one of the
most enjoyable and enriching I have seen. The mix of innovative and forward thinking workshops,
combined with honest talks both from speakers and participants, made AgileCymru an event
where everyone could find the tastiest food for thought to push their Agile practice ahead. A big
thank you to the organisers, who were able to pull together a fantastic, enriching and inspiring
event! Patrizia Bertini
“I have been to and
spoken at dozens of
Agile conferences
across the world.
This was the best I
have ever attended.
Nuff said.”
Nigel Baker
I came away from the
conference feeling very
up-beat and optimistic
about agile in South
Wales. There was a
tremendous energy
and enthusiasm coming
from both speakers and
audiences which will
accelerate the adoption
of agile principles and
practices and enable
many more organisations
to embrace the agile
approach.
Margaret Morgan
“At last, a
conference that really
focuses on ‘Individuals
and Interactions over
Processes and Tools’ - and
not just in the program!”
Andrea Provaglio
A fantastic conference, with fabulous speakers and
sessions. It was great to meet up with fellow agile
practitioners, to share ideas, catch up with old friends
and make new ones. It was the best conference I have
attended for many years and I am already looking
forward to next year’s. Christina Ohanian
“Agile Cymru 2015 was an
enjoyable conference featuring
modern XP, BDD and similar
development ideas. Well worth
two days!”
Thomas Sundberg

13. MEET THE AGILE CYMRU TEAM AGILECYMRU 2016 IS COMING!
Our team...
The Agile Cymru team are an eclectic bunch.
We’re a mix of professionals directly involved in
the agile industry and beyond.
One thing’s for sure, we’re a good friendly
team who stepped out of our comfort zones
and initiated high level cooperation to create
something truly amazing. We’re a team of
motivated individuals that responded to change,
and this was the key to making
Agile Cymru 2015 such a success. We’re
all supercharged for the coming event!
Our team members are James Scrimshire, Rob
Gamlin, Karly Edwards, Sam Whiting, Craig
Strong, Elizabeth Hare and Alastair Watt.
JULY 5TH 6TH 2016
WALES MILLENNIUM CENTRE, CARDIFF
JAMES@ADAPTAGILITY.CO.UK
BOOK YOUR PLACE HERE TODAY!
WWW.AGILECYMRU.UK/#REGISTER
� We drew the big ‘visual minutes’ pictures using giant pens live at the conference. (sprint 1)
� Then we hoovered up all the info generated by the event designed this digital book. (sprint 2).
w: www.franohara.com e: ohara@scarletdesign.com @fran_ohara