Intercept Marketing


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How to grow your business using intercept marketing from Sales Star Networks

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Intercept Marketing

  1. 1. Using Intercept Marketing to Grow Your Business
  2. 2. Intercept Marketing <ul><li>Bringing a customer’s search process to an abrupt halt and closing the sale before your competitors have even been invited to the table. </li></ul><ul><li>It’s practically unfair. </li></ul>
  3. 3. How We Do It <ul><li>Customers find one of our web sites while searching for a business service </li></ul>
  4. 4. <ul><li>2. The customer fills out our service request </li></ul>
  5. 5. <ul><li>The service request is received and validated. We then forward the contact information to our network members. The request is sent via email, text message, fax and also available online. </li></ul>
  6. 6. <ul><li>4. Simultaneously, a profile of each </li></ul><ul><li>network member is sent to the </li></ul><ul><li>customer. They are now primed to </li></ul><ul><li>hear from you. </li></ul>
  7. 7. What Do You Get? <ul><li>Sales-Ready Leads - A lead from a customer who has an immediate need for your service in your service area. </li></ul>
  8. 8. Sales-Ready Leads Are Time Sensitive <ul><li>Sales Star sends information immediately after the customer fills out a service request form and it is validated. </li></ul><ul><li>The beauty of responding in minutes is that it implies world-class customer service. </li></ul><ul><li>Many customers can be closed with one call. </li></ul>
  9. 9. What Do Customers Say? <ul><li>“WOW, I sent my request only a few minutes ago. I’m still on your website” </li></ul><ul><li>First Impressions Count: A “lightening quick” response says a lot about your company. </li></ul>
  10. 10. Features of Our Lead System <ul><li>Provide history of leads sent to you </li></ul><ul><li>Control your service offerings and service area </li></ul><ul><li>Control how you would like leads to be sent: email, text message or fax </li></ul><ul><li>Request replacement leads </li></ul>
  11. 11. Our Leads Must Meet High Quality Standards or They are Replaced <ul><li>An unacceptable lead can be submitted through the lead management system within six days </li></ul><ul><li>The lead replacement is approved by Sales Star Network </li></ul><ul><li>3. Valid reasons for a replacement are: </li></ul><ul><li>a) Not in your defined service area </li></ul><ul><li>b) Not in your defined service profile </li></ul><ul><li>c) Lead is materially inaccurate making it impossible to </li></ul><ul><li>contact the client or it was placed by a competitor </li></ul><ul><li>d) Duplicate of another lead we sent you </li></ul>
  12. 12. Tips for a Lightning Quick Response <ul><li>Receive messages from Sales Star with hand-held internet device or text messaging </li></ul><ul><li>Immediately contact customer via phone (preferred) or email </li></ul><ul><li>Train an assistant to respond immediately when you can’t </li></ul>
  13. 13. Additional Sales Tips <ul><li>Cross-sell additional services </li></ul><ul><li>Grow your marketing database for future promotions </li></ul><ul><li>Ask for referrals </li></ul><ul><li>Obtain long-term contracts </li></ul>
  14. 14. Who is Sales Star? <ul><li>We are experts in Internet marketing. </li></ul><ul><li>We are fanatical about customer service. </li></ul><ul><li>Our systems deliver sales ready leads to you in real time. </li></ul>
  15. 15. How Do I Get Started? <ul><li>Just call 800-747-3365 </li></ul><ul><li>We are excited to add you to our network service providers. </li></ul><ul><li> </li></ul>