2. Imagination is the beginning of creation
You imagine what you desire,
You will what you imagine,
And at last,
You create what you will.
About me My Career So Far
I began working in Reliance digital in march 2012 as
a visual merchandiser. My role are Merchandised
Flagship location using company guidelines during
overnights and performed midweek updates based
on sell through. In may 2014 I was offered the role
of, Executive visual merchandiser. Where I
developed the most of my VM knowledge. I gained
experience in merchandising departments as a
whole, Window installation, Sale launches and
mannequin styling. In June 2015 I have moved to
Saudi Arabia as a Visual Merchandiser. In Saudi
Arabia after working 8 months I have been promoted
as a Area Visual Merchandiser for Jeddah Region. In
terms of experience I gained, I have learnt how the
Sportswear Industry will work and part Women’s &
Kids Wear Sports wear shoes as well.
The following slides are a brief representation of
some of the work I’ve accomplished throughout my
career so far.
3. Store Design Includes some points
Store front design
Interior design
Lightening design
Sound and smell : Total sensory
marketing.
Plano-gram Overview
A diagram or a model that indicates the placement of retail products on
shelves in order to maximize the sale.
Provides details as to where a product should be placed on a shelf and
how many faces that product should hold.
A Plano-gram defines which product is placed in which area of a shelving
unit and with which quantity.
Maximize the amount of merchandise on the shelf and amount of sales by
arranging in such a way that makes it appealing to the customer while
minimizing wasted space.
To make section look more aesthetically appealing to the customers.
4.
5. Sports One Includes All These Brands
Nike
Adidas
Under Armor
Puma
Reebok
Skechers
New Balance
Lining
Major Brands
Spalding
Wilson
Dunlop
Prince
Joerex
Double Fish
Yonex
Team Sports
Ferrari
Diamond back
Mongoose
Pacific
Schwinn
Razor
Kixi
Roller Derby
Action Sports
155. My Experience in Fashion & Visual Merchandising
mainly Grained in from my time at Pantaloons
Fashion Retail Ltd.
In Pantaloons My Responsibilities are
Designing ideas for displays or following Predesigned
Plans.
Creating special displays to promote a Specific
product or promotion.
Drawing designs and plans by Computer.
Much More.
156. I have included examples of some of my
work which highlights my ability for
visual merchandising and styling
throughout the customer journey.
In my Past Companies
Pantaloons and Reliance.
window displays contributed to revenue(in
terms of window sale through figures)
always between 15-50%.
157.
158.
159. I styled this display to make the Denim’s
exciting and sassy.
Increased so dramatically that stock could not
meet demand.
160.
161.
162.
163. In Love With life In Love With Fashion
I styled this display to make the Fashion Dresses look
Beautifully.
Increased Sale like In Perhaps we have Removed the
Dresses From Window Mannequins and Sailed through
it Speaks a lot Of Fashion Dresses.
164. A Window Display To Push the sale of Specific
Brands.
In the Above Snaps we have promoted A Brand SF
mainly differs a Different Pattern in Denim World.
These two displays were featured at the same
time in adjacent windows.
Although it was important that both themes
reflected the Arrogant SF brand to its fullest,
these were designed to attract two contrasting
demographics to drive footfall.