1. TOPIC TWO; PART TWO
Demand, Supply, Equilibrium
and Elasticity
2. Introduction and Overview
•Supply and demand are the two words that
economists use most often.
•Supply and demand are the forces that make
market economies work.
•Modern microeconomics is about supply,
demand, and market equilibrium.
3. Demand
The amount of a good, service, or resource
that people are willing and able to buy during a
specified period at a specified price.
•Quantity demanded is the amount of a good that
buyers are willing and able to purchase.
•Law of Demand
The law of demand states that, other things
equal, the quantity demanded of a good falls
when the price of the good rises.
5. DemandCurve
The demand curve is a graph of the
relationship between the price of a good and
the quantity demanded.
Market demand refers to the sum of all
individual demands for a particular good or
service.
Change inQuantity Demanded “Movement of
demand curve”
Movement along the demand curve.
Caused by a change in the price of the
product.
8. These are the main determinant of demand ‘’ as they
change the demand make a change’’
• Price of the product
• Taste or preference of consumers
• Income of the consumers
• Price of related goods
• Consumers expectation of income and price
• Number of buyers in the market
10. A change in non-price determinant of demand causes a
change in the demand of the product with same price.
This effect can be shown in the demand curve and causes
a shift od demand curve
The movement can be either right-ward shift ‘’ indicating
an increase in demand’’ or left-ward shift ‘’indicating a
decrease in demand curve’’
11. Supply
• The amount of a good, service, or resource that
people are willing and able to sell during a
specified period at a specified price.
The Law of Supply
Other things remaining the same,
•If the price of a good rises, the quantity supplied
of that good increases.
•If the price of a good falls, the quantity supplied
of that good decreases.
12. when all
Supply schedule
A list of the quantities supplied at each different price
other influences on selling plans remain the same.
Supply curve
supplied and
selling plans
A graph of the relationship between the quantity
the price of the good when all other influences on
remain the same.
• Market supply
The sum of the supplies of all sellers in a market.
The market supply curve is the sum of the supply curves of all the
sellers in the market.
13.
14.
15. Determinants of Supply
Price of the product
Price of the inputs
Technology
Price of related goods
Governmental interventions
Number of Sellers in the market
16. Movement of Supply curve
1 5
Price of Ice-
CreamCone
Quantityof
Ice-Cream
Cones
0
S
1.00
A
C
$3.00
A rise in the price of
ice cream cones
results in a
movement along
the supply curve.
18. EQUILIBRIUM
•The word equilibrium means a
state of balance.
•An equilibrium is the condition that
exists when quantity supplied and
quantity demanded are equal.
19. EQUILIBRIUM
•An equilibrium is the condition that
exists when quantity supplied and
quantity demanded are equal.
•Only in equilibrium is quantity
supplied equal to quantity
demanded.
20. •Equilibrium Price
•The price that balances quantity supplied
and quantity demanded.
•On a graph, it is the price at which the
supply and demand curves intersect.
•Equilibrium Quantity
•The quantity supplied and the quantity
demanded at the equilibrium price.
•On a graph it is the quantity at which the
supply and demand curves intersect.
21. •Excess demand, or shortage of Supply
is the condition that exists when
quantity demanded exceeds quantity
supplied at the current price.
•Excess supply, or shortage of Demand,
is the condition that exists when
quantity supplied exceeds quantity
demanded at the current price.
23. At $2.00, the quantity demanded is
equal to the quantity supplied!
Demand Schedule Supply Schedule
24. Elasticity
• Types of Elasticity:
1. Price elasticity
2. Income elasticity
3. Cross elasticity
25. 1.Types of price elasticity of demand
Inelastic Demand
Percentage change in price is greater than percentage
change in quantity demand.
Price elasticity of demand is less than one.
Elastic Demand
Percentage change in quantity demand is greater than
percentage change in price.
Price elasticity of demand is greater than one.
26. Unit Elastic
When percentage change in price equal to
the percentage change in quantity
demanded.
Unit elastic equal one.
Perfect inelastic
Situation where a change in price doesn’t
lead to change in quantity demanded
Perfect elastic
Situation where a price is constant at any
variation in quantity demanded
32. Income Elasticity of demand
1.Inferior goods: an increase in
income leads to decrease the
demand for inferior goods.
2.Normal goods:
an increase in income leads to
increase the quantity demanded of
normal goods
33. Cross Elasticity of Demand
1.Complementary goods: increase in
price of petroleum will decrease the
demand of cars.
2.Substitute goods: increase in price of
coca cola will increase the quantity
demanded of Pepsi.