acquisition strategy for Mera medicare

1. www.meramedicare.com

2. IDEAL ACQUISITION
STRATEGIES FOR
MERA MEDICARE

3. MERA MEDICARE
Mera Medicare is a unique business model
which has potential to revolutionize
healthcare industry by changing the way
customers and healthcare professionals
interact with each other. Mera Medicare
provides an effective-tail platform to both
healthcare professionals and customers
while solving their key challenges.

4. STRATEGIES
•CAMPAIGNS AND PROMOTIONS
Campaigns and promotions are key parts of
acquisitions channels . Some common
campaigns and promotions are:
Free Trails: These are not commonly offered
thus it can be offered as a promotion technique
by gaining their trust.
Discounts: They are a price break from the list
price and maybe temporary or on-going in
nature

5. Additional Content: This type of promotion works
well with events, or as an incentive to make
additional purchases.
Bundles: This is ideal for customers who wants to
use multiple products.
Display Advertising: These are the Ads displayed
at various places across complementary websites.
Email Marketing: Merchants send emails to a list
to entice users to sign up.
Search Advertising: These can divided into two:
paid search sponsorship based on certain
keywords, and natural search results.

6. LAUNCHING PRODUCTS:
Online merchants have the advantage of being able
To move much more quickly than standard, offline
products . To determine if an opportunity is worthy
of a new product, merchants need to determine how
much potential overlap exist between current and
balance this with the estimated size of the potential
market.
PRICING: This depends on a wide array of
variables. Merchants must mention the original price
so that the users understand how much of good
deal they are receiving.

7. PAYING METHODS:
Credit and Debit Cards: This helps the customers to
pay before in hand.
PAYPAL: PayPal is an alternative payment method
That allows users to pay with an email address and
Password.
Prepaid Cards: this is purchased in retail stores and
Customers enter card details into the merchant’s
Website and the purchase amounts is credited to their
Account.
Cash-Based Payments: In this method the customers
Can pay directly to the supplier when they deliver the
Product.

8. CONCLUSION
Customer Acquisition is a broad topic that touches
On every area of an online business . Every company
has to define their own unique mix of product
Offerings, promotions, acquisition channels and
Payment methods. Acquisition is the lifeblood that
powers growth, but can cripple merchants who are
not able to get the formula right?.

9. Overall a Smart Choice
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