Myownseats2meet.com Meet up

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Key note for the 'My-own-Seats2meet.com -meet up' , Utrecht, The Netherlands, June 2010

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Myownseats2meet.com Meet up

  1. 1. RONALD VAN DEN HOFF<br />
  2. 2. DEMOCRACY<br />POLICIANS<br />VULCANO,<br />OIL<br />ZORBA <br />THE GREEK<br />ZOMBIE<br />ECONOMY<br />AGING<br />€ = GONE<br />REGENTS<br />ESTABLISHMENT<br />SUSTAINABLE<br />SOCIETY<br />
  3. 3. Besluiteloos leiderschap <br />Extreme belasting druk <br />Maatschappelijke ongelijkwaardigheid<br />Overmatige wet- en regelgeving <br />Zelfgenoegzaamheid<br />Robert Adams, Decadent Societies<br />TIJD VOOR REVOLUTIE<br />
  4. 4. INTERNET = SOCIAAL:<br />WEB2.0 GROUNDSWELL<br />-MENSEN<br />-MIDDELEN<br />-TIJD<br />ORGANISATIE<br />TRANSACTIONEEL<br />SOCIAAL<br />ZP’ER - FREE AGENT - SELF EMPLOYED PROFESSIONAL<br />ORGANISATIE2.0 : 2 GEZICHTEN<br />ZOMBIE ECONOMIE: DENKEN IN SCHAARSTE<br />
  5. 5. PERSONAL BRANDING – PEERS NETWORKING<br />COMMUNITY OF INTEREST<br />
  6. 6. 3RD PARTIE<br />EARNING <br />POSSIBILITIES<br />SOCIAL CAPITAL<br />NETWORKING – SHARING - COLLABORATION<br />COMMUNITIES OF PRACTISE<br />
  7. 7. COLLABORATION – NEW VALUE CREATION<br />COMMUNITY OF PURPOSE:<br />VALUE NETWORK - MESHWORK<br />
  8. 8. SEMANTIC CONTEXT.<br />MAKE<br />VALUE NETWORKS<br />LEARNING ENTITIES.<br />COLLECTIVE <br />INTELLIGENCE<br />“THE CLOUD”<br />WISDOM<br />KNOWLEDGE<br />INFORMATION<br />DATA<br />SOCIAL <br />COLLABORATION<br />PLATFORMS <br />& TOOLS<br /> VALUE NETWORK 1<br /> VALUE NETWORK 2<br /> VALUE NETWORK 3<br /> VALUE NETWORK 4<br />VALUE<br />CONSTELLATIONS<br />DOMAIN OF THE<br />INTERDEPENT<br />ECONOMY<br />VALUE<br />CONSTELLATIONS<br />VALUE<br />CONSTELLATIONS<br />ORGANIZATION3.0<br />DISRUPTIVE CONCEPTS<br />CAPITAL<br />SUSTAINABILITY<br />SINGULARITY<br />PERSONAL <br />BRANDING &<br />RELATIONAL <br />SOCIAL<br />NETWORKS<br />OLD-ZOMBIE<br />ECONOMY<br />ORGANIZATIONS:<br />time, money, people<br /> SOCIETY 3.0<br />
  9. 9.
  10. 10. = MARKTVRAAG<br />LONG TAILS<br />
  11. 11. <ul><li> SEATS 2 MEET & SEATS 2 WORK…</li></ul>-NO TERMS & CONDITIONS…<br /><ul><li> 24/7ACCES, MANAGE OWN </li></ul>RESERVATION DATA & <br />YIELD MANAGEMENT SYSTEM…<br /><ul><li>MATCH MEETINGROOM & PURPOSE…
  12. 12. SUPPLIERS ACCES TO THEIR OWN </li></ul> DATA…<br /><ul><li> FREE AGENTS: SEATS2WORK,</li></ul>FREE CO-WORKING, WIFI, F&B<br /><ul><li> NO SALES, NO MARKETING, NO PR. </li></ul>STAFF BUT 100% SOCIAL MEDIA<br /><ul><li> MEETING ROOMS</li></ul>-HEAVY TERMS & CONDITIONS…<br /><ul><li> RESERVATION CALLCENTRE
  13. 13. STANDARD MEETING ROOMS
  14. 14. SUPPLIERS ACT WHEN ORDERED
  15. 15. SALES, MARKETING, PR.STAFF
  16. 16. PRINT</li></ul>DISRUPTIVE TRANSACTIONS<br />
  17. 17. COMMUNICATION TRU SOCIAL MEDIA…:<br />-BOUNDARYLESS<br />-TRANSPARANT<br />-AUTHENTIC<br />-MINDZ.COM FUNCTIONALITIES:<br />-virtual DNA<br />- (multi lingual) collaboration groups<br />-blogs, fora, wikis, Q&A, <br />-digital dialogue/coaching<br />-event software<br />-3rd parties integration<br />SOCIAL NETWORK FOR COLLABORATION<br />
  18. 18. 18 november 2009 :<br />“Wat is de beste plek voor een vergadering met 10 mensen op of vlakbij van Utrecht CS?”<br />-frankmeeuwsen: “@WillemDudok seats2meet.com #s2m check o.a. @keesromkes voor meer info ”    <br />-okparking: “@WillemDudok seats2meet”    <br />-paulvereijken: “@WillemDudok @Seats2Meet ”<br />-pvantees: @WillemDudokdatzou Seats2Meet moetenzijn #s2m ... ziedatikniet de enige ben met die suggestie.”<br />BUZZZZZZZZZZ = BUSINESS<br />
  19. 19. BUZZ….<br />
  20. 20. BUZZ….<br />
  21. 21. BUZZ….+ NETWORK<br />
  22. 22. S2M BRAND = A LOVEMARK<br />
  23. 23. SOCIAAL KAPITAAL<br />
  24. 24. PERSONAL BRANDING<br />EIGEN NETWERK GROEPEN<br />
  25. 25. PLAZA’S<br />1000den GROEPEN<br />
  26. 26. MASS MINGLING<br />
  27. 27. NIEUWE MARKTEN<br />
  28. 28. REVERSED LONG TAIL: THE LONG SNOUT!<br />
  29. 29. CORPORATE WEBSITE: INFO FLOW<br />
  30. 30. CORPORATE WEBSITE: UGC & AGGREGATION<br />
  31. 31. WEBCARE DASHBOARDS<br />
  32. 32. TWITTER FOUNTAIN<br />
  33. 33. TOOLS & SERVICES<br />
  34. 34. NOG MEER…<br />
  35. 35. S2M<br />LOCATION <br />LAYAR<br />MINDZ EVENT <br />LAYAR<br />AUGMENTED REALITY LAYARS<br />
  36. 36. LOCATION PROFILE MATCHING LAYAR<br />
  37. 37. SEMANTIC CONTEXT.<br />MAKE<br />VALUE NETWORKS<br />LEARNING ENTITIES.<br />COLLECTIVE <br />INTELLIGENCE<br />“THE CLOUD”<br />WISDOM<br />KNOWLEDGE<br />INFORMATION<br />DATA<br />SOCIAL <br />COLLABORATION<br />PLATFORMS <br />& TOOLS<br /> VALUE NETWORK 1<br /> VALUE NETWORK 2<br /> VALUE NETWORK 3<br /> VALUE NETWORK 4<br />VALUE<br />CONSTELLATIONS<br />DOMAIN OF THE<br />INTERDEPENT<br />ECONOMY<br />VALUE<br />CONSTELLATIONS<br />VALUE<br />CONSTELLATIONS<br />ORGANIZATION3.0<br />DISRUPTIVE CONCEPTS<br />CAPITAL<br />SUSTAINABILITY<br />SINGULARITY<br />PERSONAL <br />BRANDING &<br />RELATIONAL <br />SOCIAL<br />NETWORKS<br />OLD-ZOMBIE<br />ECONOMY<br />ORGANIZATIONS:<br />time, money, people<br /> SOCIETY 3.0<br />
  38. 38. “THE CLOUD”<br />MEETING PLANNER<br />GOOGLE APPS<br />MEETING REVIEWS<br />SINGLE MINDZ<br />KOPLOPERZ<br />SPEAKONOMY<br />TWITTER FOUNTAIN<br />DASHBOARD<br />MOBILE APPS &<br />LAYARS<br />DOMAIN OF THE<br />INTERDEPENT<br />ECONOMY<br />PERSONAL <br />BRANDING &<br />RELATIONAL <br />SOCIAL<br />NETWORKS<br /> ECO SYSTEM : <br />COLLABORATION IN VALUE NETWORKS<br />
  39. 39. S2M EXPANSIE <br />
  40. 40. S2M 050<br />S2M 070<br />S2M 040<br />S2M 010<br />S2M 030<br />S2M 020<br />S2M STEDENNAAM<br />S2M locatie 3<br />S2M locatie 1<br />S2m loc. 4<br />S2M loc. 6<br />S2M locatie 2<br />S2M loc. 5<br />EXPANSIE : S2M NL<br />
  41. 41. DUURZAAM ORGANISCH<br />DYNAMISCH OPEN <br /> TRANSPARANT<br /> ZELFLEREND DELEN <br />ZELFSTUREND<br />CORPORATE STORY<br />AUTHENTIEK<br />LOVEMARK NETWERK<br />BRAND EXPANSIE<br />DIT ZIJN WIJ DUS…<br />
  42. 42. DANK VOOR UW AANDACHT<br />WWW.RONALDVANDENHOFF.NL<br /> RVANDENHOFF<br />
  43. 43. FUTURE…<br />
  44. 44. GLOBAL BRAIN<br />METACORTEX<br />connectivity<br />of<br />information<br />Intelligent web<br />WEB 4.0<br />2020-2040<br />web OS<br />WEB 3.0<br />2010-2020<br />semantic web<br />WEB 2.0<br />2000-2010<br />social web<br />WEB 1.0<br />PC ERA<br />CONNECTIVITY OF PEOPLE & INFORMATION<br />connectivity of people<br />
  45. 45. Tagcloud: we enhanceinformation<br />(tagging of socialbookmarking)<br />foto<br />model<br />Wow!<br />Slimming<br />“INTERNET<br />OF <br />THINGS”<br />3<br />Paris<br />Hilton<br />society<br />luxurious<br />Good<br />food<br />art<br />Nice<br />city<br />Ontology: context of information is known<br />1<br />movie<br />abc<br />2<br />foto<br />model<br />photoshoot<br />location<br />Eiffel<br />tower<br />Rated as<br />myfavorite<br />profession<br />peter<br />Situated<br /> in the same<br /> era as..<br />Been <br />there 3x<br />Paris<br />Hilton<br />vriend<br />van<br />Wrote<br />review<br />about…<br />me<br />Shake-<br />spear<br />Like to read<br />SEMANTIC WEB : 3 ELEMENTS<br />
  46. 46. SEMANTIC WEB: THE INTERNET OF THINGS<br />
  47. 47. KRACHT VAN HET NETWERK<br />FYSIEKE OMVANG<br />Metcalfe<br />SPELERS POSITIE<br />Stephenson<br />RELEVANTIE<br />Granovetter<br />BETROUWBAARHEID<br />DUNBARS LAW<br />
  48. 48. METCALVE’S LAW<br />n(n − 1)/2<br />KRACHT VAN <br />HET NETWERK<br />FYSIEKE OMVANG<br />SPELERS POSITIE<br />RELEVANTIE<br />BETROUWBAARHEID<br />2  1<br />5  10<br />12  61<br />
  49. 49. KRACHT VAN <br />HET NETWERK<br />FYSIEKE OMVANG<br />SPELERS POSITIE<br />RELEVANTIE<br />BETROUWBAARHEID<br />
  50. 50. KRACHT VAN <br />HET NETWERK<br />FYSIEKE OMVANG<br />SPELERS POSITIE<br />RELEVANTIE<br />BETROUWBAARHEID<br />
  51. 51.
  52. 52. SOCIAL MEDIA STRATEGY: CONTENT<br />S2M INTERNATIONAL<br />INTERNATIONAL BRANDING<br />AGGREGATION<br />S2M COUNTRY<br />S2M COUNTRY<br />S2M COUNTRY<br />NATIONAL BRANDING<br />S2M CITY-REGION<br />S2M CITY - REGION<br />S2M CITY-REGION<br />S2M LOCATION 1<br />LOCAL BRANDING<br />AGGREGATION<br />S2M LOCATION 2<br />PERSONAL BRANDING<br />S2M OWNERS = <br />BRAND AMBASSADORS<br />
  53. 53. SOCIAL MEDIA STRATEGY: DISTRIBUTION<br />S2M INTERNATIONAL<br />S2M<br />INTERNATIONAL<br />PLAZA <br />S2M<br />INTERNATIONAL<br />GROUP <br />S2M<br />INTERNATIONAL<br />GROUP <br />INTERNATIONAL BRANDING<br />S2M COUNTRY<br />S2M<br />NATIONAL<br />PLAZA <br />S2M<br />NATIONAL<br />GROUP <br />S2M<br />NATIONAL<br />GROUP <br />NATIONAL BRANDING<br />S2M CITY-REGION<br />S2M<br />LOCAL/REGIONAL<br />PLAZA <br />S2M LOCATION<br />LOCAL BRANDING<br />S2M<br />LOCATION<br />PLAZA <br />3RD PARTY<br />GROUPS <br />3RD PARTY<br />GROUPS <br />PERSONAL BRANDING<br />S2M OWNERS =<br />BRAND AMBASSADORS<br />PERSONAL<br />PROFILE<br />PERSONAL<br />PROFILE<br />PERSONAL<br />PROFILE<br />

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