You are meeting with a client as a business development consultant to discuss the importance of brand management. You will present on this topic through a 1,050-word paper outlining the benefits of effective branding, potential pitfalls to avoid, and recommendations for developing and introducing a brand to customers while citing at least three sources and following APA formatting guidelines.
You are a new business development consultant. You are meeting with
1. You are a new business development consultant. You are
meeting with a client to discuss the importance of developing
his or her brand.
Write a 1,050-word paper that outlines how you will present the
topic of brand management to your client, including any charts,
illustrations, or other graphics as needed to clearly state the
importance of effective branding.
Describe these key branding points:
•Benefits
•Pitfalls
•Recommendations
Evaluate the benefits of brand development.
Explain how you will advise your client to develop and
introduce the brand to their customers.
Cite a minimum of three sources.
Format your paper consistent with APA guidelines.
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