2. Successful Digital Business - Outside View
Disruptive
Asymetric Attacks
Fast Moving
Pivoting
Innovation
Customer Adoration
Sexy &
Dangerous
3. & The Inside View ...
Deep Market Understanding
Collaborative
Product Focus
Risk Appetite
Design Thinking
End-2-End
Lean
Culture
Discipline
Information
4. How do You Get There
Don’t Boil the Ocean
Use Principles to Guide Actions
Lots of Thin Slices
Think about the Right Things
Do Just Enough to Create Value
Learn From Experience
Iterative
Framework,
Focus on Value
5. 10 Principles
1. Understand the Market
2. Identify what Changes Rewrite the Rules
3. Select High Priority Opportunities
4. Build Product Focused Culture and Teams
5. Walk in your Customers’ Shoes
6. Embrace Opex
7. Go Lean
8. Cherish Information
9. Nurture Partnerships
10. Harness Fear of Obsolescence
8. That’s all
To find the book https://goo.gl/kL493L
To discuss further on LinkedIn https://goo.gl/zeobFd
To find my Blog on things digital https://goo.gl/iyJGQm