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CCNA 2 Skills Assessment - SBCCNA 2 Skills Assessment -
SBTopology
Student Name:Assessment Objectives
Part 1: Add the devices to Packet Tracer (45 points, 45 minutes)
Part 2: Configure Network Infrastructure Settings (VLANs,
Trunking, Etherchannel) (30 points, 25 minutes)
Part 3: Configure Host Support (20 points, 25 minutes)
Part 4: Test and Verify IPv4 and IPv6 End-to-End Connectivity
(5 points, 10 minutes)Scenario
In this Skills Assessment (SA) you will configure the devices in
a small network. You must configure a router, switch and PCs
to support both IPv4 and IPv6 connectivity for supported hosts.
Your router and switch must also be managed securely. You
will configure inter-VLAN routing, DHCP, Etherchannel, and
port-security.Packet Tracer Items
1 Router (Cisco 4321)
2 Switches (Cisco 2960)
2 PCs
Ethernet cables as shown in the topologyVLAN Table
VLAN
VLAN Name
2
Potato
3
Chimichanga
4
Management
5
Parking
6
NativeAddressing Table
Device / Interface
IP Address / Prefix
Default Gateway
R1 G0/0/1.2
10.19.8.1 /26
N/A
R1 G0/0/1.2
2001:db8:acad:a::1 /64
N/A
R1 G0/0/1.3
10.19.8.65 /27
N/A
R1 G0/0/1.3
2001:db8:acad:b::1 /64
N/A
R1 G0/0/1.4
10.19.8.97 /29
N/A
R1 G0/0/1.4
2001:db8:acad:c::1 /64
N/A
R1 G0/0/1.6
N/A
N/A
R1 Loopback0
209.165.201.1 /27
N/A
R1 Loopback0
2001:db8:acad:209::1 /64
N/A
S1 VLAN 4
10.19.8.98 /29
10.19.8.97
S2 VLAN 4
10.19.8.99 /29
10.19.8.97
PC-A NIC
DHCP for IPv4 address
DHCP for IPv4 default gateway
PC-A NIC
2001:db8:acad:a::50 /64
fe80::1
PC-B NIC
DHCP for IPv4 address
DHCP for IPv4 default gateway
PC-B NIC
2001:db8:acad:b::50 /64
fe80::1
Note: There is no interface on the router supporting VLAN 5.
Instructions
Add the Devices to Packet Tracer
Total points: 45
Time: 20 minutesAdd the Devices to Packet Tracer
Start a new Packet Tracer and add the devices in the topology to
your Packet Tracer.
Make sure to name your devices!Configure R1.
Configuration tasks for R1 include the following:
Remember to fill in any blank spaces with the command(s)
used.
Task
Specification
Points
Disable DNS lookup
0.5 pt
Router name
R1
0.5 pt
Domain name
ccna-lab.com
0.5 pt
Encrypted privileged EXEC password
cisco
1 pt
Console access password
ciscoconsole
1 pt
Set the minimum length for passwords
10 characters
1 pt
Create an administrative user in the local database
Username:
admin
Password:
supersecret
1 pt
Set login on VTY lines to use local database
1 pt
Set VTY lines to accept SSH connections only
1 pt
Encrypt the clear text passwords
1 pt
Configure an MOTD Banner
0.5 pt
Enable IPv6 Routing
1 pt
Configure Interface G0/0/1 and sub interfaces
Set the description
Set the IPv4 address
Set the IPv6 Link Local Address as
fe80::1
Set the IPv6 address
Activate Interface
4 pts
Configure the Loopback0 interface
Set the description
Set the IPv4 address
Set the IPv6 address
Set the IPv6 Link Local Address as
fe80::1
2 pts
Generate an RSA crypto key
1024 bits modulus
1 pt
Configure S1 and S2.
Configuration tasks for the switches include the following:
Remember to fill in any blank spaces with the command(s)
used.
Task
Specification
S1
S2
Disable DNS lookup
0.5pt
0.5pt
Switch name
S1 or S2, as appropriate
0.5pt
0.5pt
Domain name
Skills-Final.com
0.5pt
0.5pt
Encrypted privileged EXEC password
cisco
1pt
1pt
Console access password
ciscoconsole
1pt
1pt
Create an administrative user in the local database
Username:
admin
Password:
supersecret
1pt
1pt
Set login on VTY lines to use local database
1pt
1pt
Set VTY lines to accept SSH connections only
1pt
1pt
Encrypt the clear text passwords
1pt
1pt
Configure an MOTD Banner
0.5pt
0.5pt
Generate an RSA crypto key
1024 bits modulus
1pt
1pt
Configure Management Interface (SVI)
Set the Layer 3 IPv4 address
2pts
2pts
Configure Default Gateway
Configure the default gateway as 10.19.8.97 for IPv4
1pt
1pt
Configure Network Infrastructure Settings (VLANs, Trunking,
EtherChannel)
Total points: 30
Time: 20 minutesConfigure S1.
Configuration tasks for S1 include the following:
Task
Specification
Points
Create VLANs
VLAN 2, name Potato
VLAN 3, name Chimichanga
VLAN 4, name Management
VLAN 5, name Parking
VLAN 6, name Native
5 points
Create 802.1Q trunks that use the native VLAN 6
Interfaces F0/1, F0/2, and F0/5
1 point
Create a Layer 2 EtherChannel port group that uses interfaces
F0/1 and F0/2
Use the LACP protocol for negotiation
2 points
Configure host access port for VLAN 2
Interface F0/6
1 point
Configure port-security on access ports
Allow 3 MAC addresses
2 points
Secure all unused interfaces
Assign to VLAN 5, Set to access mode, add a description, and
shutdown
4 pointsConfigure S2.
Configuration tasks for S2 include the following:
Task
Specification
Points
Create VLANs
VLAN 2, name Potato
VLAN 3, name Chimichanga
VLAN 4, name Management
VLAN 5, name Parking
VLAN 6, name Native
5 points
Create 802.1Q trunks that use the native VLAN 6
Interfaces F0/1 and F0/2
1 point
Create a Layer 2 EtherChannel port group that uses interfaces
F0/1 and F0/2
Use the LACP protocol for negotiation
2 points
Configure host access port for VLAN 3
Interface F0/18
1 point
Configure port-security on access ports
Allow 3 MAC addresses
2 points
Secure all unused interfaces
Assign to VLAN 5, Set to access mode, add a description, and
shutdown
4 points
Configure Host Support
Total points: 20
Time: 10 minutesConfigure R1
Configuration Tasks for R1 include the following
Task
Specification
Points
Configure Default Routing
Create a default routes for IPv4 and IPv6 that direct traffic to
interface Loopback 0
(4 points)
Configure IPv4 DHCP for VLAN 2
Create a DHCP pool for VLAN 2, consisting of the last 10
addresses in the subnet only. Assign the domain name ccna-
a.net and specify the default gateway address as the router
interface address for the subnet involved
(6 points)
Configure IPv4 DHCP for VLAN 3
Create a DHCP pool for VLAN 3, consisting of the last 10
addresses in the subnet only. Assign the domain name ccna-
b.net and specify the default gateway address as the router
interface address for the subnet involved
(6 points)Configure host computers.
Configure the host computers PC-A and PC-B to use DHCP for
IPv4 and statically assign the IPv6 GUA and Link Local
addresses. After configuring each host computer, record the
host network settings with the
ipconfig /all command.
PC-A Network Configuration (2 points)
Description
blank
Physical Address
blank
IP Address
blank
Subnet Mask
blank
Default Gateway
blank
IPv6 Default Gateway
blank
PC-B Network Configuration (2 points)
Description
blank
Physical Address
blank
IP Address
blank
Subnet Mask
blank
Default Gateway
blank
IPv6 Default Gateway
blank
Test and Verify End-to-End Connectivity
Total points: 5
Time: 10 minutes
Use the ping command to test IPv4 and IPv6 connectivity
between all network devices.
Use the following table to methodically verify connectivity with
each network device. Take corrective action to establish
connectivity if a test fails:
Remember to fill the Ping Results column with your results.
From
To
Protocol
IP Address
Ping Results
PC-A
R1, G0/0/1.2
IPv4
10.19.8.1
blank
PC-A
R1, G0/0/1.2
IPv6
2001:db8:acad:a::1
blank
PC-A
R1, G0/0/1.3
IPv4
10.19.8.65
blank
PC-A
R1, G0/0/1.3
IPv6
2001:db8:acad:b::1
blank
PC-A
R1, G0/0/1.4
IPv4
10.19.8.97
blank
PC-A
R1, G0/0/1.4
IPv6
2001:db8:acad:c::1
blank
PC-A
S1, VLAN 4
IPv4
10.19.8.98
blank
PC-A
S2, VLAN 4
IPv4
10.19.8.99.
blank
PC-A
PC-B
IPv4
IP address will vary.
blank
PC-A
PC-B
IPv6
2001:db8:acad:b::50
blank
PC-A
R1 Loop0
IPv4
209.165.201.1
blank
PC-A
R1 Loop0
IPv6
2001:db8:acad:209::1
blank
PC-B
R1 Loop0
IPv4
209.165.201.1
blank
PC-B
R1 Loop0
IPv6
2001:db8:acad:209::1
blank
PC-B
R1, G0/0/1.2
IPv4
10.19.8.1
blank
PC-B
R1, G0/0/1.2
IPv6
2001:db8:acad:a::1
blank
PC-B
R1, G0/0/1.3
IPv4
10.19.8.65
blank
PC-B
R1, G0/0/1.3
IPv6
2001:db8:acad:b::1
blank
PC-B
R1, G0/0/1.4
IPv4
10.19.8.97
blank
PC-B
R1, G0/0/1.4
IPv6
2001:db8:acad:c::1
blank
PC-B
S1, VLAN 4
IPv4
10.19.8.98
blank
PC-B
S2, VLAN 4
IPv4
10.19.8.99.
blank
PC-B
S2, VLAN 4
N/A
N/A
N/A
2019 - 2021 Cisco and/or its affiliates. All rights reserved.
Cisco Public Page
1 of
6 www.netacad.com
2019 - 2021 Cisco and/or its affiliates. All rights reserved.
Cisco Public Page
6 of
6 www.netacad.com
image1.png
image2.png
BUS 300 Public Relations
Dr. Tenielle Buchanan
October 30, 2022BUS300 PR Plan Part 1 Outline
Your paper should have a section with the bolded headers
below. Ensure you have a section that discusses each of these:
Name of organization
The United States-based publication Rolling Stone magazine is
a news magazine that covers articles on current events relating
to music, contemporary culture, and politics. Jann Wenner and
Ralph J. Gleason laid the groundwork for the establishment of
the organization in 1967 in the city of San Francisco,
California. The first thing that brought the organization to
public attention was its publication of news regarding rock
music and politics. The company's objective and purpose are to
produce great material that sheds light on the culture of
modern time and to tell extraordinary tales.
However, the primary focus of the corporation is on publishing
quality news for its clients (Rolling Stone, 2018). The purpose
is to make it easy for people to receive their news coverage in
any format they like, be it print, video, social media, internet,
or events. This includes providing in-depth interview sessions,
album reviews, political analysis, and award-winning reporting.
As per Dinsdale (2019), Rolling Stone is a well-known
magazine that has over 670,000 paid memberships and has a
target readership of young adults who are getting closer to their
Middle Ages. The occurrence that led to the organization
receiving unfavorable publicity is the topic of discussion in this
paper.
Negative Publicity
The event that caused Rolling Stone Magazine to receive
negative publicity and become embroiled in a scandal occurred
when the publication was served with a defamation lawsuit in
2016. This came about because one of the magazine's authors
had written an article in 2014 about a brutal rape that took place
at the University of Virginia that the magazine later published,
despite the fact that it was proven to be inaccurate (Shapiro,
2016). Nicole Eramo, a former assistant dean at the University
of Virginia, filed a lawsuit against Rolling Stone magazine for
publishing an article that she claimed defamed her by portraying
her as uninterested to the plight of sexual assault survivors.
Eramo argued in court that the article misrepresented her. The
reporter was judged to be liable for labeling the former dean by
publishing false material, which caused the organization to
spend large costs in the resolution in the form of compensation
to the plaintiff. The jury came to this conclusion after hearing
testimony from all sides of the case.
The audience would lose trust in the news the magazine
provided as they began to have doubts about the veracity of the
material they disclosed to the public, which would result in bad
publicity for the magazine. This incident tarnished the
institution, which would have an impact on their ability to
continue publishing news since their media reports created
skepticism. Additionally, no one wished to be affiliated with the
institution due to the bad reputation it had developed after
having lost the defamation lawsuit that was filed against it. The
public had many questions regarding the veracity of the news
pieces that the publication had published as a result of their
claim that gang rape was untrue. It became challenging to
believe that the magazine was a reliable source of accurate
news.
Specific Goals
One of the goals that I would create for the campaign to help
combat the negative publicity from the Rolling Stone scandal is
to focus on improving safety and respect in media coverage.
This goal should include measures to ensure that reporters
adhere to responsible journalistic practices and to create a more
ethical culture within the magazine’s staff. This could be
achieved through training for reporters and editorial staff on
ethical standards, as well as education about the importance of
fact-checking and double-checking sources. Furthermore, I
would strive to create a system of accountability for reporters
and editors within the organization, by creating an ombudsman
position and instituting stronger consequences for unethical
behavior.
The second goal I would develop for this campaign is to foster
better relationships with communities in order to enhance the
trustworthiness and transparency of Rolling Stone magazine.
This would involve developing communication strategies and
channels to work with local communities, student groups, and
other organizations in order to ensure that the magazine is
aware of the impact of its reporting and keeps their grievances
and concerns in mind when crafting stories. This could also
involve creating improved outreach methods, like online forums
and surveys, to better understand the needs and perspectives of
readers.
The third goal I would develop for this campaign is to
emphasize the good works of Rolling Stone magazine and its
staff. This goal should include highlighting the positive impact
that the magazine has had on different communities and
promoting the efforts of its journalists. Through this goal, I
would strive to provide a more balanced portrait of the
magazine and its staff and to promote the good work that it
does.Steps
In order to achieve my goals for this campaign, I will take
a number of steps. First, in order to improve safety and respect
in media coverage, I will create an ethics manual that outlines
the ethical standards for reporters and editors within the
organization, including guidelines on fact-checking, obtaining
permission from sources, and other related issues. I will also
institute stronger consequences for unethical behavior, such as
suspension or termination, and create an ombudsman position to
provide an additional layer of accountability. Second, in order
to foster better relationships with communities, I will create
communication strategies and channels to work with local
communities, student groups, and other organizations. This
could include developing online forums and surveys to gain a
deeper understanding of their needs and perspectives, as well as
hosting events to demonstrate an ongoing commitment to
creating quality journalism and open dialogue. Third, in order to
emphasize the good works of Rolling Stone magazine and its
staff, I will create content that showcases their positive impact
on different communities. This could include creating videos
and articles that highlight the magazine’s accomplishments and
creating a presence on social media platforms to engage with
the general public and further the goal of improving their
reputation.
Six Ethical Values
A public relations professional's conduct during a crisis should
be guided by the six guiding ethical principles of “honesty,
fairness, advocacy, independence, loyalty, and expertise.” For a
public relations practitioner to be trustworthy, they must treat
their clients and the public with the utmost respect and always
tell the truth. In order to protect the organization's reputation, I
must be honest in the information I provide to the public.
Fairness entails treating others fairly and taking into account
their viewpoints. That means I have to respect the citizenry's
right to express their opinions and my clients' freedom to voice
their opinions, even if I disagree with them, as I work to change
the public's impression of the magazine.
When advocating on behalf of a client, a PR professional must
operate in the public interest by zealously defending that
client's position (“The Arthur W. Page Center,” n.d). In this
scenario, the correct thing to do would be to offer Rolling Stone
a voice in the public discourse about what transpired and to
persuade the public to give the magazine another chance to fix
its mistakes, just as they should have done for their client. To
be really independent, a lawyer must be able to offer their
clients impartial advice. To be loyal means to be devoted to the
people we speak for while also fulfilling our obligation to the
general public. Expertise as a core principle necessitates those
public relations practitioners seek out and responsibly apply
specialized skills and knowledge to serve the requirements of
their clients as well as the public interest.
The internal shareholders who will be impacted by my actions
are the investors, whose investment results in the magazine will
depend on how the public reacts to the situation. If the
campaign succeeds in convincing the audience to trust the
magazine, the publication will be able to re-establish its
stability. The staff will also be impacted, as they run the risk of
losing their employment and income if the public reacts poorly
and the magazine's performance declines. The general public is
one of the external shareholders who will be influenced by the
decisions I make; due to the effect the result will have on their
confidence in the magazine to offer trustworthy news.
Evaluation Plan
In order to evaluate the success of the campaign, I will create an
evaluation plan that will measure both quantitative and
qualitative outcomes. To measure the quantitative outcomes, I
will track the number of ethical journalism training sessions and
workshops completed, the number of new partnerships and
collaborations established, and the number of positive media
stories generated about Rolling Stone magazine. Additionally, I
will track the number of people who have responded positively
to the campaign, both through direct feedback or on social
media platforms.
To measure the qualitative outcomes, I will use surveys and
interviews to assess the impact of the campaign. Surveys will be
sent to individuals involved in the campaign, as well as
members of the general public and Rolling Stone’s readership,
to get a measure of how successful the campaign was in
changing public perception and rebuilding trust and credibility
in the magazine. I will also conduct interviews with community
leaders, academics, and media professionals to get a better
sense of what impact the campaign has had. This data will then
be used to assess the overall success of the campaign and
determine whether or not it achieved its goals.Conclusion
The defamation litigation had a huge influence on the
image of Rolling Stone magazine, causing severe damage to the
firm's operation. Internal and external shareholders were
harmed by the unfavorable public opinion emanating from the
case. Therefore, it became imperative for the organization to
hire a public relations expert to assist in restoring its
credibility. Explaining what occurred to the public, accepting
responsibility for what occurred, and reassuring the public that
it will not occur again is one approach for the institution to
convince the public that it deserves a chance to demonstrate that
it has more favorable than negative attributes. It is vital to keep
monitoring the effect of the efforts that have been made in order
to determine what additional steps might be taken to attain the
intended outcome. If the procedures outlined above are
successfully performed, it is likely that Rolling Stone magazine
will be able to recover from the damage done to its reputation.
Sources
1. Dinsdale, J. (2019). Magazine Comparison: XXL and Rolling
Stones.
https://sites.psu.edu/jboylesummerdays/2019/07/26/magazine-
comparison-xxl-and-rolling-stones/
2. Rolling Stone (2018). Welcome to the New Rolling Stone.
https://www.rollingstone.com/music/music-
news/rolling-stone-magazine-website-redesign-relaunch-
666820/
3. Shapiro, R. T. (2016). The jury finds reporter Rolling Stone
responsible for defaming U-Va. dean with gang rape story.
https://www.washingtonpost.com/local/education/jury-
finds-reporter-rolling-stone-responsible-for-defaming-u-va-
dean-with-gang-rape-story/2016/11/04/aaf407fa-a1e8-11e6-
a44d-cc2898cfab06_story.html
4. The Arthur W. Page Center (n.d). The PRSA Code of Ethics.
https://www.pagecentertraining.psu.edu/public-
relations-ethics/professional-codes-of-ethics/lesson-2-tbd-
waiting-on-edits/features-of-the-prsa-code-of-ethics/
This paper will be a revised and expanded version
of Developing a Public Relations Plan, Part 1 assignment in
Week 4.
Instructions
Based on your instructor’s feedback, you will first revise the
Week 4 assignment and write 4–5 new pages in which you:
· Describe the mix of media you would use to implement your
public relations campaign and explain in detail your objectives
for each media form. Include traditional and twenty-first-
century integrated marketing communication strategies in your
discussion.
· Describe the government relations tactics you would use as
part of your public relations campaign, and explain in detail
how these tactics will help you achieve your objectives. Explain
in detail how these tactics will help you achieve your
objectives.
· Explain in detail how you can take advantage of community
relations to generate positive publicity for your organization.
· Draft a news release that you will use in your public relations
campaign (Chapter 15).
· Explain in detail how the content, style, and essentials of your
news release will help you persuade the public to your point of
view. Use information from Chapter 15 as support.
· Describe the key elements of writing to consider when
responding to a public relations crisis or scandal.
· Explain the five planning issues related to crisis management
that can be employed to mitigate the scandal or risks (Chapter
17).
Additional Requirements
· Include in-text citations when presenting information from
other sources.
· Use a minimum of three credible, relevant, and appropriate
sources. You should begin your search for sources in the Strayer
Library.
· Include a sources page at the end of your paper.
· Limit the use of quotes (no more than 10% of direct quotes in
body of paper). Paraphrase content to demonstrate your
understanding of the material.
· You will use the following template to create Part 2 of your
Public Relations Plan:
Public Relations Plan, Part 2 - TEMPLATE
Student Name
BUS 300 Public Relations
[Insert Instructor’s Name]
Month Date Year
BUS300 PR Plan Part 2 Outline
This paper will be a revised and expanded version of
Developing a Public Relations Plan, Part 1 assignment in Week
4. Your paper should have a section with the bolded headers
below. Ensure you have a section that discusses each of these:
Mix Media
In this section, you will describe the mix of media you would
use to implement your public relations campaign and explain in
detail your objectives for each media form. Include traditional
and twenty-first- century integrated marketing communication
strategies in your discussion. (This section should be at least
three paragraphs).
Government Relations
In this section you will describe the government relations
tactics you would use as part of your public relations campaign,
and explain in detail how these tactics will help you achieve
your objectives. In great detail explain how these tactics will
help you achieve your objectives. (This section should be at
least two paragraphs).
Community Relations
In this section please explain in detail how you can take
advantage of community relations to generate positive publicity
for your organization. (This section should be at least two
paragraphs).
News Release
Draft a news release that you will use in your public relations
campaign (Chapter 15). Explain in detail how the content, style,
and essentials of your news release will help you persuade the
public to your point of view. Use information from Chapter 15
as support. Describe the key elements of writing to consider
when responding to a public relations crisis or scandal. (Your
news release should be similar to the example provided in the
book).
Crisis Management
In this section you will explain the five planning issues related
to crisis management that can be employed to mitigate the
scandal or risks (Chapter 17). (This section should be at least
four to five paragraphs).
Additional Requirements
Remember to Include in-text citations when presenting
information from other sources. You should begin your search
for sources in the Strayer Library. Use a minimum of three
credible, relevant, and appropriate sources. After you conclude
the paper, you will need a separate page that includes your
references. Include a sources page at the end of your paper.
Please ensure you proofread your paper and summarize when
providing in-text citations.
1. Enter your first source entry here.
2. Enter your second source entry here.
3. Enter your third source entry here.
image1.png
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CCNA 2 Skills Assessment - SBCCNA 2 Skills Assessment - SBTopolo.docx

  • 1. CCNA 2 Skills Assessment - SBCCNA 2 Skills Assessment - SBTopology Student Name:Assessment Objectives Part 1: Add the devices to Packet Tracer (45 points, 45 minutes) Part 2: Configure Network Infrastructure Settings (VLANs, Trunking, Etherchannel) (30 points, 25 minutes) Part 3: Configure Host Support (20 points, 25 minutes) Part 4: Test and Verify IPv4 and IPv6 End-to-End Connectivity (5 points, 10 minutes)Scenario In this Skills Assessment (SA) you will configure the devices in a small network. You must configure a router, switch and PCs to support both IPv4 and IPv6 connectivity for supported hosts. Your router and switch must also be managed securely. You will configure inter-VLAN routing, DHCP, Etherchannel, and port-security.Packet Tracer Items 1 Router (Cisco 4321) 2 Switches (Cisco 2960) 2 PCs Ethernet cables as shown in the topologyVLAN Table VLAN VLAN Name 2 Potato 3 Chimichanga 4 Management 5 Parking 6 NativeAddressing Table Device / Interface IP Address / Prefix
  • 2. Default Gateway R1 G0/0/1.2 10.19.8.1 /26 N/A R1 G0/0/1.2 2001:db8:acad:a::1 /64 N/A R1 G0/0/1.3 10.19.8.65 /27 N/A R1 G0/0/1.3 2001:db8:acad:b::1 /64 N/A R1 G0/0/1.4 10.19.8.97 /29 N/A R1 G0/0/1.4 2001:db8:acad:c::1 /64 N/A R1 G0/0/1.6 N/A N/A R1 Loopback0 209.165.201.1 /27 N/A R1 Loopback0 2001:db8:acad:209::1 /64 N/A S1 VLAN 4 10.19.8.98 /29 10.19.8.97 S2 VLAN 4 10.19.8.99 /29 10.19.8.97 PC-A NIC DHCP for IPv4 address
  • 3. DHCP for IPv4 default gateway PC-A NIC 2001:db8:acad:a::50 /64 fe80::1 PC-B NIC DHCP for IPv4 address DHCP for IPv4 default gateway PC-B NIC 2001:db8:acad:b::50 /64 fe80::1 Note: There is no interface on the router supporting VLAN 5. Instructions Add the Devices to Packet Tracer Total points: 45 Time: 20 minutesAdd the Devices to Packet Tracer Start a new Packet Tracer and add the devices in the topology to your Packet Tracer. Make sure to name your devices!Configure R1. Configuration tasks for R1 include the following: Remember to fill in any blank spaces with the command(s) used. Task Specification Points Disable DNS lookup 0.5 pt Router name R1
  • 4. 0.5 pt Domain name ccna-lab.com 0.5 pt Encrypted privileged EXEC password cisco 1 pt Console access password ciscoconsole 1 pt Set the minimum length for passwords 10 characters 1 pt Create an administrative user in the local database Username: admin Password: supersecret 1 pt Set login on VTY lines to use local database 1 pt Set VTY lines to accept SSH connections only 1 pt Encrypt the clear text passwords 1 pt Configure an MOTD Banner 0.5 pt Enable IPv6 Routing 1 pt Configure Interface G0/0/1 and sub interfaces Set the description
  • 5. Set the IPv4 address Set the IPv6 Link Local Address as fe80::1 Set the IPv6 address Activate Interface 4 pts Configure the Loopback0 interface Set the description Set the IPv4 address Set the IPv6 address Set the IPv6 Link Local Address as fe80::1 2 pts Generate an RSA crypto key 1024 bits modulus 1 pt Configure S1 and S2. Configuration tasks for the switches include the following: Remember to fill in any blank spaces with the command(s) used. Task Specification S1 S2 Disable DNS lookup 0.5pt 0.5pt Switch name S1 or S2, as appropriate 0.5pt 0.5pt Domain name Skills-Final.com 0.5pt
  • 6. 0.5pt Encrypted privileged EXEC password cisco 1pt 1pt Console access password ciscoconsole 1pt 1pt Create an administrative user in the local database Username: admin Password: supersecret 1pt 1pt Set login on VTY lines to use local database 1pt 1pt Set VTY lines to accept SSH connections only 1pt 1pt Encrypt the clear text passwords 1pt 1pt Configure an MOTD Banner 0.5pt 0.5pt Generate an RSA crypto key 1024 bits modulus 1pt 1pt
  • 7. Configure Management Interface (SVI) Set the Layer 3 IPv4 address 2pts 2pts Configure Default Gateway Configure the default gateway as 10.19.8.97 for IPv4 1pt 1pt Configure Network Infrastructure Settings (VLANs, Trunking, EtherChannel) Total points: 30 Time: 20 minutesConfigure S1. Configuration tasks for S1 include the following: Task Specification Points Create VLANs VLAN 2, name Potato VLAN 3, name Chimichanga VLAN 4, name Management VLAN 5, name Parking VLAN 6, name Native 5 points Create 802.1Q trunks that use the native VLAN 6 Interfaces F0/1, F0/2, and F0/5 1 point Create a Layer 2 EtherChannel port group that uses interfaces F0/1 and F0/2 Use the LACP protocol for negotiation 2 points Configure host access port for VLAN 2 Interface F0/6 1 point Configure port-security on access ports Allow 3 MAC addresses
  • 8. 2 points Secure all unused interfaces Assign to VLAN 5, Set to access mode, add a description, and shutdown 4 pointsConfigure S2. Configuration tasks for S2 include the following: Task Specification Points Create VLANs VLAN 2, name Potato VLAN 3, name Chimichanga VLAN 4, name Management VLAN 5, name Parking VLAN 6, name Native 5 points Create 802.1Q trunks that use the native VLAN 6 Interfaces F0/1 and F0/2 1 point Create a Layer 2 EtherChannel port group that uses interfaces F0/1 and F0/2 Use the LACP protocol for negotiation 2 points Configure host access port for VLAN 3 Interface F0/18 1 point Configure port-security on access ports Allow 3 MAC addresses 2 points Secure all unused interfaces Assign to VLAN 5, Set to access mode, add a description, and shutdown 4 points Configure Host Support Total points: 20
  • 9. Time: 10 minutesConfigure R1 Configuration Tasks for R1 include the following Task Specification Points Configure Default Routing Create a default routes for IPv4 and IPv6 that direct traffic to interface Loopback 0 (4 points) Configure IPv4 DHCP for VLAN 2 Create a DHCP pool for VLAN 2, consisting of the last 10 addresses in the subnet only. Assign the domain name ccna- a.net and specify the default gateway address as the router interface address for the subnet involved (6 points) Configure IPv4 DHCP for VLAN 3 Create a DHCP pool for VLAN 3, consisting of the last 10 addresses in the subnet only. Assign the domain name ccna- b.net and specify the default gateway address as the router interface address for the subnet involved (6 points)Configure host computers. Configure the host computers PC-A and PC-B to use DHCP for IPv4 and statically assign the IPv6 GUA and Link Local addresses. After configuring each host computer, record the host network settings with the ipconfig /all command. PC-A Network Configuration (2 points) Description blank Physical Address blank IP Address blank Subnet Mask blank
  • 10. Default Gateway blank IPv6 Default Gateway blank PC-B Network Configuration (2 points) Description blank Physical Address blank IP Address blank Subnet Mask blank Default Gateway blank IPv6 Default Gateway blank Test and Verify End-to-End Connectivity Total points: 5 Time: 10 minutes Use the ping command to test IPv4 and IPv6 connectivity between all network devices. Use the following table to methodically verify connectivity with each network device. Take corrective action to establish connectivity if a test fails: Remember to fill the Ping Results column with your results. From To Protocol IP Address Ping Results PC-A R1, G0/0/1.2
  • 11. IPv4 10.19.8.1 blank PC-A R1, G0/0/1.2 IPv6 2001:db8:acad:a::1 blank PC-A R1, G0/0/1.3 IPv4 10.19.8.65 blank PC-A R1, G0/0/1.3 IPv6 2001:db8:acad:b::1 blank PC-A R1, G0/0/1.4 IPv4 10.19.8.97 blank PC-A R1, G0/0/1.4 IPv6 2001:db8:acad:c::1 blank PC-A S1, VLAN 4 IPv4 10.19.8.98 blank PC-A S2, VLAN 4 IPv4
  • 12. 10.19.8.99. blank PC-A PC-B IPv4 IP address will vary. blank PC-A PC-B IPv6 2001:db8:acad:b::50 blank PC-A R1 Loop0 IPv4 209.165.201.1 blank PC-A R1 Loop0 IPv6 2001:db8:acad:209::1 blank PC-B R1 Loop0 IPv4 209.165.201.1 blank PC-B R1 Loop0 IPv6 2001:db8:acad:209::1 blank PC-B R1, G0/0/1.2 IPv4 10.19.8.1
  • 13. blank PC-B R1, G0/0/1.2 IPv6 2001:db8:acad:a::1 blank PC-B R1, G0/0/1.3 IPv4 10.19.8.65 blank PC-B R1, G0/0/1.3 IPv6 2001:db8:acad:b::1 blank PC-B R1, G0/0/1.4 IPv4 10.19.8.97 blank PC-B R1, G0/0/1.4 IPv6 2001:db8:acad:c::1 blank PC-B S1, VLAN 4 IPv4 10.19.8.98 blank PC-B S2, VLAN 4 IPv4 10.19.8.99. blank
  • 14. PC-B S2, VLAN 4 N/A N/A N/A 2019 - 2021 Cisco and/or its affiliates. All rights reserved. Cisco Public Page 1 of 6 www.netacad.com 2019 - 2021 Cisco and/or its affiliates. All rights reserved. Cisco Public Page 6 of 6 www.netacad.com image1.png image2.png
  • 15. BUS 300 Public Relations Dr. Tenielle Buchanan October 30, 2022BUS300 PR Plan Part 1 Outline Your paper should have a section with the bolded headers below. Ensure you have a section that discusses each of these: Name of organization The United States-based publication Rolling Stone magazine is a news magazine that covers articles on current events relating to music, contemporary culture, and politics. Jann Wenner and Ralph J. Gleason laid the groundwork for the establishment of the organization in 1967 in the city of San Francisco, California. The first thing that brought the organization to public attention was its publication of news regarding rock music and politics. The company's objective and purpose are to produce great material that sheds light on the culture of modern time and to tell extraordinary tales. However, the primary focus of the corporation is on publishing quality news for its clients (Rolling Stone, 2018). The purpose is to make it easy for people to receive their news coverage in any format they like, be it print, video, social media, internet, or events. This includes providing in-depth interview sessions, album reviews, political analysis, and award-winning reporting. As per Dinsdale (2019), Rolling Stone is a well-known magazine that has over 670,000 paid memberships and has a target readership of young adults who are getting closer to their Middle Ages. The occurrence that led to the organization receiving unfavorable publicity is the topic of discussion in this paper. Negative Publicity
  • 16. The event that caused Rolling Stone Magazine to receive negative publicity and become embroiled in a scandal occurred when the publication was served with a defamation lawsuit in 2016. This came about because one of the magazine's authors had written an article in 2014 about a brutal rape that took place at the University of Virginia that the magazine later published, despite the fact that it was proven to be inaccurate (Shapiro, 2016). Nicole Eramo, a former assistant dean at the University of Virginia, filed a lawsuit against Rolling Stone magazine for publishing an article that she claimed defamed her by portraying her as uninterested to the plight of sexual assault survivors. Eramo argued in court that the article misrepresented her. The reporter was judged to be liable for labeling the former dean by publishing false material, which caused the organization to spend large costs in the resolution in the form of compensation to the plaintiff. The jury came to this conclusion after hearing testimony from all sides of the case. The audience would lose trust in the news the magazine provided as they began to have doubts about the veracity of the material they disclosed to the public, which would result in bad publicity for the magazine. This incident tarnished the institution, which would have an impact on their ability to continue publishing news since their media reports created skepticism. Additionally, no one wished to be affiliated with the institution due to the bad reputation it had developed after having lost the defamation lawsuit that was filed against it. The public had many questions regarding the veracity of the news pieces that the publication had published as a result of their claim that gang rape was untrue. It became challenging to believe that the magazine was a reliable source of accurate news. Specific Goals One of the goals that I would create for the campaign to help combat the negative publicity from the Rolling Stone scandal is to focus on improving safety and respect in media coverage.
  • 17. This goal should include measures to ensure that reporters adhere to responsible journalistic practices and to create a more ethical culture within the magazine’s staff. This could be achieved through training for reporters and editorial staff on ethical standards, as well as education about the importance of fact-checking and double-checking sources. Furthermore, I would strive to create a system of accountability for reporters and editors within the organization, by creating an ombudsman position and instituting stronger consequences for unethical behavior. The second goal I would develop for this campaign is to foster better relationships with communities in order to enhance the trustworthiness and transparency of Rolling Stone magazine. This would involve developing communication strategies and channels to work with local communities, student groups, and other organizations in order to ensure that the magazine is aware of the impact of its reporting and keeps their grievances and concerns in mind when crafting stories. This could also involve creating improved outreach methods, like online forums and surveys, to better understand the needs and perspectives of readers. The third goal I would develop for this campaign is to emphasize the good works of Rolling Stone magazine and its staff. This goal should include highlighting the positive impact that the magazine has had on different communities and promoting the efforts of its journalists. Through this goal, I would strive to provide a more balanced portrait of the magazine and its staff and to promote the good work that it does.Steps In order to achieve my goals for this campaign, I will take a number of steps. First, in order to improve safety and respect in media coverage, I will create an ethics manual that outlines the ethical standards for reporters and editors within the organization, including guidelines on fact-checking, obtaining permission from sources, and other related issues. I will also institute stronger consequences for unethical behavior, such as
  • 18. suspension or termination, and create an ombudsman position to provide an additional layer of accountability. Second, in order to foster better relationships with communities, I will create communication strategies and channels to work with local communities, student groups, and other organizations. This could include developing online forums and surveys to gain a deeper understanding of their needs and perspectives, as well as hosting events to demonstrate an ongoing commitment to creating quality journalism and open dialogue. Third, in order to emphasize the good works of Rolling Stone magazine and its staff, I will create content that showcases their positive impact on different communities. This could include creating videos and articles that highlight the magazine’s accomplishments and creating a presence on social media platforms to engage with the general public and further the goal of improving their reputation. Six Ethical Values A public relations professional's conduct during a crisis should be guided by the six guiding ethical principles of “honesty, fairness, advocacy, independence, loyalty, and expertise.” For a public relations practitioner to be trustworthy, they must treat their clients and the public with the utmost respect and always tell the truth. In order to protect the organization's reputation, I must be honest in the information I provide to the public. Fairness entails treating others fairly and taking into account their viewpoints. That means I have to respect the citizenry's right to express their opinions and my clients' freedom to voice their opinions, even if I disagree with them, as I work to change the public's impression of the magazine. When advocating on behalf of a client, a PR professional must operate in the public interest by zealously defending that client's position (“The Arthur W. Page Center,” n.d). In this scenario, the correct thing to do would be to offer Rolling Stone a voice in the public discourse about what transpired and to persuade the public to give the magazine another chance to fix
  • 19. its mistakes, just as they should have done for their client. To be really independent, a lawyer must be able to offer their clients impartial advice. To be loyal means to be devoted to the people we speak for while also fulfilling our obligation to the general public. Expertise as a core principle necessitates those public relations practitioners seek out and responsibly apply specialized skills and knowledge to serve the requirements of their clients as well as the public interest. The internal shareholders who will be impacted by my actions are the investors, whose investment results in the magazine will depend on how the public reacts to the situation. If the campaign succeeds in convincing the audience to trust the magazine, the publication will be able to re-establish its stability. The staff will also be impacted, as they run the risk of losing their employment and income if the public reacts poorly and the magazine's performance declines. The general public is one of the external shareholders who will be influenced by the decisions I make; due to the effect the result will have on their confidence in the magazine to offer trustworthy news. Evaluation Plan In order to evaluate the success of the campaign, I will create an evaluation plan that will measure both quantitative and qualitative outcomes. To measure the quantitative outcomes, I will track the number of ethical journalism training sessions and workshops completed, the number of new partnerships and collaborations established, and the number of positive media stories generated about Rolling Stone magazine. Additionally, I will track the number of people who have responded positively to the campaign, both through direct feedback or on social media platforms. To measure the qualitative outcomes, I will use surveys and interviews to assess the impact of the campaign. Surveys will be sent to individuals involved in the campaign, as well as members of the general public and Rolling Stone’s readership, to get a measure of how successful the campaign was in
  • 20. changing public perception and rebuilding trust and credibility in the magazine. I will also conduct interviews with community leaders, academics, and media professionals to get a better sense of what impact the campaign has had. This data will then be used to assess the overall success of the campaign and determine whether or not it achieved its goals.Conclusion The defamation litigation had a huge influence on the image of Rolling Stone magazine, causing severe damage to the firm's operation. Internal and external shareholders were harmed by the unfavorable public opinion emanating from the case. Therefore, it became imperative for the organization to hire a public relations expert to assist in restoring its credibility. Explaining what occurred to the public, accepting responsibility for what occurred, and reassuring the public that it will not occur again is one approach for the institution to convince the public that it deserves a chance to demonstrate that it has more favorable than negative attributes. It is vital to keep monitoring the effect of the efforts that have been made in order to determine what additional steps might be taken to attain the intended outcome. If the procedures outlined above are successfully performed, it is likely that Rolling Stone magazine will be able to recover from the damage done to its reputation. Sources 1. Dinsdale, J. (2019). Magazine Comparison: XXL and Rolling Stones. https://sites.psu.edu/jboylesummerdays/2019/07/26/magazine- comparison-xxl-and-rolling-stones/ 2. Rolling Stone (2018). Welcome to the New Rolling Stone. https://www.rollingstone.com/music/music- news/rolling-stone-magazine-website-redesign-relaunch- 666820/ 3. Shapiro, R. T. (2016). The jury finds reporter Rolling Stone
  • 21. responsible for defaming U-Va. dean with gang rape story. https://www.washingtonpost.com/local/education/jury- finds-reporter-rolling-stone-responsible-for-defaming-u-va- dean-with-gang-rape-story/2016/11/04/aaf407fa-a1e8-11e6- a44d-cc2898cfab06_story.html 4. The Arthur W. Page Center (n.d). The PRSA Code of Ethics. https://www.pagecentertraining.psu.edu/public- relations-ethics/professional-codes-of-ethics/lesson-2-tbd- waiting-on-edits/features-of-the-prsa-code-of-ethics/ This paper will be a revised and expanded version of Developing a Public Relations Plan, Part 1 assignment in Week 4. Instructions Based on your instructor’s feedback, you will first revise the Week 4 assignment and write 4–5 new pages in which you: · Describe the mix of media you would use to implement your public relations campaign and explain in detail your objectives for each media form. Include traditional and twenty-first- century integrated marketing communication strategies in your discussion. · Describe the government relations tactics you would use as part of your public relations campaign, and explain in detail how these tactics will help you achieve your objectives. Explain in detail how these tactics will help you achieve your objectives.
  • 22. · Explain in detail how you can take advantage of community relations to generate positive publicity for your organization. · Draft a news release that you will use in your public relations campaign (Chapter 15). · Explain in detail how the content, style, and essentials of your news release will help you persuade the public to your point of view. Use information from Chapter 15 as support. · Describe the key elements of writing to consider when responding to a public relations crisis or scandal. · Explain the five planning issues related to crisis management that can be employed to mitigate the scandal or risks (Chapter 17). Additional Requirements · Include in-text citations when presenting information from other sources. · Use a minimum of three credible, relevant, and appropriate sources. You should begin your search for sources in the Strayer Library. · Include a sources page at the end of your paper. · Limit the use of quotes (no more than 10% of direct quotes in body of paper). Paraphrase content to demonstrate your understanding of the material. · You will use the following template to create Part 2 of your Public Relations Plan: Public Relations Plan, Part 2 - TEMPLATE
  • 23. Student Name BUS 300 Public Relations [Insert Instructor’s Name] Month Date Year BUS300 PR Plan Part 2 Outline This paper will be a revised and expanded version of Developing a Public Relations Plan, Part 1 assignment in Week 4. Your paper should have a section with the bolded headers below. Ensure you have a section that discusses each of these: Mix Media In this section, you will describe the mix of media you would use to implement your public relations campaign and explain in detail your objectives for each media form. Include traditional
  • 24. and twenty-first- century integrated marketing communication strategies in your discussion. (This section should be at least three paragraphs). Government Relations In this section you will describe the government relations tactics you would use as part of your public relations campaign, and explain in detail how these tactics will help you achieve your objectives. In great detail explain how these tactics will help you achieve your objectives. (This section should be at least two paragraphs). Community Relations In this section please explain in detail how you can take advantage of community relations to generate positive publicity for your organization. (This section should be at least two paragraphs). News Release Draft a news release that you will use in your public relations campaign (Chapter 15). Explain in detail how the content, style, and essentials of your news release will help you persuade the public to your point of view. Use information from Chapter 15 as support. Describe the key elements of writing to consider when responding to a public relations crisis or scandal. (Your news release should be similar to the example provided in the book). Crisis Management
  • 25. In this section you will explain the five planning issues related to crisis management that can be employed to mitigate the scandal or risks (Chapter 17). (This section should be at least four to five paragraphs). Additional Requirements Remember to Include in-text citations when presenting information from other sources. You should begin your search for sources in the Strayer Library. Use a minimum of three credible, relevant, and appropriate sources. After you conclude the paper, you will need a separate page that includes your references. Include a sources page at the end of your paper. Please ensure you proofread your paper and summarize when providing in-text citations. 1. Enter your first source entry here. 2. Enter your second source entry here. 3. Enter your third source entry here. image1.png