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Disney Channel  “ Ratatouille ”(Rat.a.too.ee) DM distribution activity of the year
Brief ,[object Object],[object Object]
ACTIVATION OBJECTIVE
[object Object],[object Object],[object Object],[object Object],ACTIVATION CHALLENGES
CREATIVE RECIPE ,[object Object],Branded Salt-N-Pepper Shaker set
CREATIVE RECIPE ,[object Object]
CREATIVE RECIPE ,[object Object],Not too many people would believe a rat can cook. Even fewer will let him. Does that stop Remy from following his dream? Should that kind of thing stop you from following yours? Much like the great chef Gusteau who said “Anyone can cook”, we believe you can do anything you dream of.  Go ahead. Follow that dream. Life will be a lot less bland when you do.
ACTIVATION RECIPE ,[object Object],[object Object],[object Object],[object Object]
The Ingredients
MAIN COURSE
Results
 
 
 
 
 
 
 
 
Feedback on  “ Ratatouille ”(Rat.a.too.ee)  DM By the recipients
 
 
 
 
 
 
Summary ,[object Object],[object Object],[object Object],[object Object]
Recipient of  Bronze Award  –  Best Dealer / Trade Incentive Program of the Year  Wow Events and Experiential Marketing Awards 2009
Thank You

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