Asia medical tourism analysis and forecast to 2015

Asia Medical Tourism Analysis and Forecast to 2015
Renub Research
www.renub.com
Published: October, 2012
Copyright © 2012 Renub Research – All Rights Reserved

© Renub Research Page 2 of 18
In this global economic slowdown when every other industry future seems bleak. Medical
Tourism Industry is the one sector whose present is bright and future seems even brighter. Asia
is one of the first regions in the world to promote medical tourism and has created a brand
name for itself for having affordable and high quality healthcare. Asia medical tourist number
of arrivals is expected to cross the figure of 10 Million numbers by 2015. Asia medical tourism
market is expected to double by 2015 from its current market in 2011. In our research of
medical tourism analysis we found that out of 7 countries 3 countries Thailand, India and
Singapore is expected to control more than 80% market share in 2015.
Thailand is the leader in medical tourist arrivals holding more than 40% share in Asia medical
tourist arrivals in 2011. Its medical tourism market is also expected to be more than double by
2015 from its current market in 2011.
India was one of the first countries to recognize the potential of medical tourism. From the
year 2009 to 2011 the number of medical tourists in India has grown by 30%. It is estimated
that by the year 2015, India will receive nearly half a Million medical tourists annually.
Singapore medical facilities are considered to be the best in Asia but its treatment cost are bit
costlier compared to its competitors. Singapore medical tourist arrivals are expected to be
more than 1 Million by 2015.
Philippines started off bit late for the medical tourism but are catching up quickly. Its medical
tourism market is expected to grow with a CAGR of 9% for the period of 2012 – 2015.
South Korea is a fast-growing medical tourism destination. It is forecasted that by 2015, South
Korea will attract more than 300 Thousand medical tourists.
Malaysia has seen an impressive growth in medical tourism industry. Malaysia medical tourism
market has grown more than 8 times in 2011 compared to its market in 2003.
Taiwan medical tourism has become one of the biggest attractions for mid to high income
Chinese tourists. The country’s medical tourism market is expected to increase at 7% CAGR
from 2012 to 2015.

Renub Research report titled "Asia Medical Tourism Analysis and Forecast to 2015” provides
the current status and future outlook of Asia medical tourism market survey analysis. This
report studies in detail various aspects of medical tourism such as number of foreign patients’
arrivals, revenue from foreign patients change projections and cost comparison of various
types of surgeries in the United States with other Asian countries (Thailand, India, Singapore,
Malaysia, Philippines, South Korea and Taiwan). The medical tourists arrivals share and medical
tourism market share has also been studied in this report. Driving forces of each country in
medical tourism industry and Challenges faced by each country in medical tourism industry has
been studied in this report.
7 Asian Countries Medical Tourism Analysis Data Studied in this Report
India, Thailand, Singapore, Malaysia, Philippines, South Korea and Taiwan
Key Topics Covered in the Report
 Number of Medical Tourists Arrival and Forecast in Asia (2008 – 2015)
 Medical Tourism Market and Forecast in Asia (2008 – 2015)
 7 Countries Medical Tourists Arrivals Share and Forecast in Asia (2008 – 2015)
 7 Countries Medical Tourism Market Share and Forecast in Asia (2008 – 2015)
 Number of Medical Tourists Arrival and Forecast in India (2008 – 2015)
 Medical Tourism Market and Forecast in India (2008 – 2015)
 Number of Medical Tourists Arrival and Forecast in Thailand (2008 – 2015)
 Medical Tourism Market and Forecast in Thailand (2008 – 2015)
 Number of Medical Tourists Arrival and Forecast in Singapore (2008 – 2015)
 Medical Tourism Market and Forecast in Singapore (2008 – 2015)
 Number of Medical Tourists Arrival and Forecast in Malaysia (2008 – 2015)
 Medical Tourism Market and Forecast in Malaysia (2008 – 2015)
 Number of Medical Tourists Arrival and Forecast in Philippines (2008 – 2015)
 Medical Tourism Market and Forecast in Philippines (2008 – 2015)
 Number of Medical Tourists Arrival and Forecast in South Korea (2008 – 2015)
 Medical Tourism Market and Forecast in South Korea (2008 – 2015)

 Number of Medical Tourists Arrival and Forecast in Taiwan (2008 – 2015)
 Medical Tourism Market and Forecast in Taiwan (2008 – 2015)
 Driving Forces for Growth in Medical Tourism in each of the 7 countries
 Challenges for the Medical Tourism in each of the 7 Countries
Data Sources
This report is built using data and information sourced from proprietary databases, primary and
secondary research and in-house analysis by Renub Research team of industry experts.
Primary sources include industry surveys and telephone interviews with industry experts. Such
as Interview with Head, Tourism Resource Centre, Singapore Tourism Board, Officials from
Department of Health Ministry of Taiwan
Secondary sources information and data has been collected from various printable and non-
printable sources like search engines, News websites, Government Websites, Trade Journals,
White papers, Government Agencies, Magazines, Newspapers, Trade associations, Books,
Industry Portals, Industry Associations and access to more than 500 paid databases.

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centers at Noida India and Roswell USA. We have long-term experience especially in
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© Asia Medical Tourism Analysis and Forecast to 2015
Renub Research, 2012
Edition 1.0
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Table of Contents
1. Executive Summary
2. Why Medical Tourism is growing?
2.1 The Role of Cost and Quality
2.2 Proactive Role of Asian Governments
2.3 Information Access, ICT and Foreign Medical Patients
2.4 “Niche Medical Services” is Buzzword for Medical Tourism in Asian Countries
2.5 Type of Niche Services Offered By Different Countries
2.5.1 Malaysia
2.5.2 Philippines
2.5.3 South Korea
2.5.4 Thailand
2.5.5 Singapore
2.5.6 India
2.6 Accreditations
2.6.1 Joint Commission International (JCI)
2.6.2 Trent Accreditation Scheme (TAS)
2.6.3 International Organization for Standardization (ISO)
2.6.4 Regional Accreditation Organizations
3. Asia (7 Countries) Medical Tourism Market Overview
3.1 Asia Medical Tourism Arrivals and Forecast
3.2 Asia Medical Tourism Market & Forecast
4. Asia (7 Countries) Medical Tourist Arrivals Share, Medical Tourism Market Share & Forecast
4.1 Asia Medical Tourist Arrivals Share & Forecast
4.2 Asia Medical Tourism Market Share & Forecast
5. Asia (7 Countries) Medical Tourism Cost Analysis in Comparison to USA
5.1 Cardiac/Heart Surgery
5.2 Orthopedic Surgery
5.3 Dental Tourism/Treatment
5.4 Cosmetic/Plastic Surgery

6. India Medical Tourism Overview
6.1 Medical Tourist Arrivals & Forecast
6.2 Medical Tourism Market & Forecas
6.3 India Medical Tourism Growth Drivers
6.3.1 India is the Mecca for all Treatment Options for Infertility
6.3.2 India Exempts Medical Tourists from New Visa Rules
6.3.3 Indian Heart Surgery is the finest in the World
6.4 India Medical Tourism Challenges
6.4.1 Indian Medical Tourism Catches Superbug
6.4.2 Kolkata's AMRI Hospital Disaster Tarnish India's Image as Medical Tourism Hub
7. Thailand Medical Tourism Overview
7.2 Medical Tourism Market & Forecast
7.3 Thailand Medical Tourism Growth Drivers
7.3.1 Thailand Offers Excellent Service in Medical Tourism
7.3.2 Thailand‟s Medical Technology is State-of-the-Art
7.3.3 Thailand Features Internationally Accredited Medical Facilities
7.3.4 Digital Marketing Campaign
7.3.5 Bloggers Invited for Thailand Medical Tourism Blog Contest
7.3.6 Tourism Authority of Thailand (TAT) Introduces „Amazing Thailand‟ Mobile Application
7.4 Thailand Medical Tourism Challenges
7.4.1 Political Unstable State
7.4.2 Thailand Tourism Sector Hit Hardest By the Floods
8. Singapore Medical Tourism Overview
8.3 Singapore Medical Tourism Growth Drivers
8.3.1 Singapore Taps Asia's Rising Affluence Middle Class in Medical Tourism Boom
8.3.2 Singapore Caters to Middle East Medical Travelers with Arabic Version
8.3.3 SingaporeMedicine Becomes a New Face on Facebook
8.3.4 Singapore General Hospital (SGH) the First “MAGNET” Recognized Hospital in Asia
8.3.5 Building the Best Connexion
8.3.6 Accreditation & Accolades

8.3.7 Strong Reputation and No language Barrier
8.4 Singapore Medical Tourism Challenges
8.4.1 Higher Charges than other Asian Countries
9. Malaysia Medical Tourism Overview
9.3 Malaysia Medical Tourism Growth Drivers
9.3.1 Band of Aid by Malaysia's Government
9.3.2 Malaysia Medical Achievement - Brand Image
9.3.3 Accrediting Excellence
9.3.4 Fastest Growing Sectors is the Fertility Market in Malaysia‟s Medical Tourism
9.4 Malaysia Medical Tourism Challenges
9.4.1 Lack of Effective Marketing Strategy
9.4.2 Cross-Border Issues in the Development of Medical Tourism in Malaysia
10. Philippines Medical Tourism Overview
10.3 Philippines Medical Tourism Growth Drivers
10.3.1 Philippines unique Medical Visas gaze for the Medical Tourists
10.3.2 Philippine Medical Treatment costs relative to USA costs
10.3.3 Strong Government Support
10.3.4 English Speaking Population
10.4 Philippines Medical Tourism Challenges
10.4.1 The Philippines: "Kidnap Capital of Asia"
10.4.2 Philippines Terrorist Threat Prompts Travel Warning
10.4.3 Least Number of JCI Accredited Hospitals Compared to Other Established Players
11. South Korea Medical Tourism Overview
11.3 South Korea Medical Tourism Growth Drivers
11.3.1 South Korea Launches Medical Tourism Plan
11.3.2 Busan Becomes Hot Spot for Medical Tourism

11.3.3 Jeju Island to be turned into Resort Style Medical Tourism Centre
11.3.4 Providing One-stop Service for Medical Tourism
11.3.5 Relaxed Foreign Ownership to Boost Medical Travel Industry
11.3.6 Korea‟s Local Governments Build Health Care Clusters to Attract Foreign Patients
11.3.7 Korean Medical Tourism Wave Ripple in Pact with Abu Dhabi
11.3.8 Strong Government Support
11.4 South Korea Medical Tourism Challenges
11.4.1 Language and Cultural Barrier
11.4.2 Malpractice Compensation
11.4.3 Foreigners Victims of Inflated Medical Fees
12. Taiwan Medical Tourism Overview
12.3 Taiwan Medical Tourism Growth Drivers
12.3.1 Taiwan Launches Medical Services Application for Travelers
12.3.2 Taiwan to Promote Medical Tourism with Documentary Film
12.3.3 High Quality Health Care in Taiwan
12.3.4 USA Insurance Firm Coverage for Taiwan Hospitals
12.4 Taiwan Medical Tourism Challenges
12.4.1 Department of Health (DOH) Role in Medical Tourism
12.4.2 Medical Service Brand Image & Marketing Channel
12.4.3 Resource Limitations & Insufficient Effort of Promotion

List of Figures
Figure 2-1: Three categories of Niche Services
Figure 2-2: Niche Services – Relationship between total Revenue & Risk in Procedures
Figure 2-3: Asia – Number of JCI Accredited Hospitals (Number), till August 30, 2012
Figure 3-1: Asia – Medical Tourism Arrivals (Number), 2008 – 2011
Figure 3-2: Asia – Forecast for Medical Tourism Arrivals (Number), 2012 – 2015
Figure 3-3: Asia – Medical Tourism Market (Million US$), 2008 – 2011
Figure 3-4: Asia – Forecast for Medical Tourism Market (Million US$), 2012 – 2015
Figure 4-1: Asia – Medical Tourist Arrivals Share (Percent), 2008 – 2011
Figure 4-2: Asia – Forecast for Medical Tourist Arrivals (Percent), 2012 – 2015
Figure 4-3: Asia – Medical Tourism Market Share (Percent), 2008 – 2011
Figure 4-4: Asia – Forecast for Medical Tourism Market Share (Percent), 2012 – 2015
Figure 6-1: India – Medical Tourist Arrivals (Number), 2007 – 2011
Figure 6-2: India – Forecast for Medical Tourist Arrivals (Number), 2012 – 2015
Figure 6-3: India – Medical Tourism Market (Million US$), 2006 – 2011
Figure 6-4: India – Forecast for Medical Tourism Market (Million US$), 2012 – 2015
Figure 7-1: Thailand – Medical Tourist Arrivals (Number), 2002 – 2011
Figure 7-2: Thailand – Forecast for Medical Tourist Arrivals (Number), 2012 – 2015
Figure 7-3: Thailand – Medical Tourism Market (Million US$), 2004 – 2011
Figure 7-4: Thailand – Forecast for Medical Tourism Market (Million US$), 2012 – 2015
Figure 7-5: ThailandMedTourism.com Website Screen Shot
Figure 7-6: Thailand – Medical Tourism Blog Contest, 2010
Figure 7-7: Thailand – Amazing Thailand Mobile Application
Figure 8-1: Singapore – Medical Tourist Arrivals (Number), 2002 – 2011
Figure 8-2: Singapore – Forecast for Medical Tourist Arrivals (Number), 2012 – 2015
Figure 8-3: Singapore – Medical Tourism Market (Million US$), 2002 – 2011
Figure 8-4: Singapore – Forecast for Medical Tourism Market (Million US$), 2012 – 2015
Figure 9-1: Malaysia – Medical Tourist Arrivals (Number), 2003 – 2011
Figure 9-2: Malaysia – Forecast for Medical Tourist Arrivals (Number), 2012 – 2015
Figure 9-3: Malaysia – Medical Tourism Market (Million US$), 2003 – 2011
Figure 9-4: Malaysia – Forecast for Medical Tourism Market (Million US$), 2012 – 2015
Figure 10-1: Philippines – Medical Tourist Arrivals (Number), 2007 – 2011
Figure 10-2: Philippines – Forecast for Medical Tourist Arrivals (Number), 2012 – 2015
Figure 10-3: Philippines – Medical Tourism Market (Million US$), 2007 – 2011
Figure 10-4: Philippines – Forecast for Medical Tourism Market (Million US$), 2012 – 2015

Figure 10-5: Philippines – Comparison of English Speaking Population between India & Philippines
(Percent), 2008
Figure 10-6: Asia – Comparison of Number of JCI Accredited Hospitals in Philippines with other Asian
Countries (Number), till August 2012
Figure 11-1: South Korea – Medical Tourist Arrivals (Number), 2007 – 2011
Figure 11-2: South Korea – Forecast for Medical Tourist Arrivals (Number), 2012 – 2015
Figure 11-3: South Korea – Medical Tourism Market (Million US$), 2007 – 2011
Figure 11-4: South Korea – Forecast for Medical Tourism Market (Million US$), 2012 – 2015
Figure 11-5: South Korea – Government & Private Sector Investment in Healthcare Town of Jeju Free
International City Development Center (Million US$ & Percent), 2009
Figure 12-1: Taiwan – Medical Tourist Arrivals (Number), 2008 – 2011
Figure 12-2: Taiwan – Forecast for Medical Tourist Arrivals (Number), 2012 – 2015
Figure 12-3: Taiwan – Medical Tourism Market (Million US$), 2008 – 2011
Figure 12-4: Taiwan – Forecast for Medical Tourism Market (Million US$), 2012 – 2015

List of Tables
Table 2-1: Asia – Cost Comparison of Some Major Procedure (US$), 2011
Table 2-2: Global – Internet Usage & Population Statistics, 2011
Table 2-3: Asia – Summary of Niche Services in Different Countries
Table 5-1: Asia – Cost Comparison of Cardiac Surgery (US$), 2011
Table 5-2: Asia – Cost Comparison of Orthopedic Surgery (US$), 2011
Table 5-3: Asia – Cost Comparison of Dental Treatments (US$), 2011
Table 5-4: Asia – Cost Comparison of Cosmetic Surgery (US$), 2011
Table 6-1: Worldwide – Cost Comparison of In-Vitro Fertilization (US$), 2008 – 2009
Table 6-2: India – Cost Comparison of Cardiac Surgery (US$), 2011
Table 6-3: Death Toll in AMRI Hospital (Number), 2011
Table 7-1: Thailand – JCI Accreditated Hospitals, 2012
Table 7-2: Thailand – CCPC Certificate Hospitals, 2012
Table 8-1: Singapore – Cost Comparison of Medical Procedures (US$), 2011
Table 9-1: Malaysia – JCI Accredited Hospitals, 2011
Table 9-2: Malaysia – MSQH Accredited Hospitals, 2011
Table 9-3: Worldwide – Cost Comparison of In-Vitro Fertilization (US$), 2008 – 2009
Table 10-1: Philippines – Cost Comparison of Major Medical Procedures (US$), 2011
Table 11-1: South Korea – Agreement Hospitals Name
Table 11-2: South Korea – Price List for Foreign Patients (US$)
Table 12-1: Taiwan – Agreement between American Insurance Company & Taiwan Hospitals, 2011

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