Social Media for Yerds
•
0 likes•186 views
A presentation for Walsworth Yearbook Camp on how yearbook programs can incorporate social media
Recommended
Recommended
More Related Content
Viewers also liked
Similar to Social Media for Yerds
Similar to Social Media for Yerds (20)
Recently uploaded
Recently uploaded (20)
Social Media for Yerds
- 1. Soci@l Media for #yerds Rachel Rauch, CJE English Teacher, Publications Adviser Homestead High School Mequon, Wisc. Twitter: @mrsrrauch, @Homestead411, @HHSsports411 Facebook: Highlander Publications Instagram: @Homestead411 Snapchat: @Homestead411 Periscope: @Homestead411
- 2. Start with why. (Simon Sinek) Build Promote Engage Share Inform Create your brand your followers your work good stories key events & info new connections
- 3. Start simple. Choose one platform based on your why. Who will be in charge? Social Media Policy? Aim for daily posts. Make content desirable.
- 4. Execute the why. Build One recognizable logo and handle for all platforms. your brand
- 5. Get people interested. Engage How will you let people know about you? Posters? Magnets? Announcements? Contests? Create a common hashtag for your pub or school? your followers
- 6. We are the #mightyhighlanders Use Storify to compile posts from multiple public platforms with common hashtag. https://storify.com/HHSPublications/highlanders-celebrate-a-new-year https://storify.com/
- 7. Contests. Get donated prizes. #HHSCutestCouple - Homecoming https://twitter.com/search?q=%23HHSCutestCouple&vertical=default&f=images Free dinner (Chancery donation) Free flowers delivered to class (Sendik’s donation) How can you engage your audience?
- 8. Help provide key information. Inform ➔ Announcements ➔ Live Tweeting ➔ Behind the Scenes ➔ Day to Day Happenings your audience
- 9. Announcements (yours & others)
- 10. Become a conduit. Retweet/share others’ announcements. Use their photos!
- 11. Live tweeting. Are there events students will be posting photos of that you could use in your yearbook? http://homesteadhighlanderonline. com/6230/feature/first-capture-the-flag-event-proves-successful/ Can you take photos events for yearbook and cover event as a service to community? Don’t forget a common hashtag!
- 12. Behind the Scenes #yerdlife In your lab https://storify.com/HHSPublications/personalized-learning-student-led-tutorials #SJW2015 https://storify.com/HHSPublications/scholastic-journalism-week-2015 Conventions https://storify.com/HHSPublications/highlander-publications-attends-national-conventio
- 13. Day to Day Events at School Sports (use the photos!) https://storify.com/HHSPublications/homestead-girls-conference-swim-results https://storify.com/HHSPublications/tennis-stars-win-individual-state https://storify.com/HHSPublications/highlanders-spook-blue-dukes Last day of school - senior prank https://drive.google.com/folderview? id=0B361FfdkhKKXfkd3WWZmRFd2M19tRkVBRUtQaXhhcm9zR1lweS1fNUZGZ2hzVTNJVENCMG8& usp=sharing
- 14. Give yourself shout outs! Promote your program
- 15. We are all storytellers. Share Humans of ___________ http://homesteadhighlanderonline.com/8186/blogs/humans-of-homestead-looking-forward-to-the-end-of-school/ good stories (that can generate content for your yearbook)
- 16. Share the love. #yerd Create new connections
- 17. Thanks! See you in cyberspace! Find this presentation on Twitter @mrsrrauch or on www.slideshare.net/ Show your #yerd #besocial