The document outlines a business plan for an interior decorating company called RBM Interior Decorators. The plan discusses the company's goals of gaining market share, recovering initial investments, and creating loyal customers. It also covers the company's vision, mission, target markets, marketing strategy, and financial needs.

1. Ascending Picture Accent
Process SmartArt
result
implement
planning
Business name
idea INTRODUCTON
 Name of our businesses RBM
INTERIOR DECORATORS.
 we are going to provide best quality services
to our customers.
 We want to make homes offices according to the need want
demand of customers. And fulfill their dreams.

2.  BUSINESS NAME
 BUSINESS TYPE
 CORPORATE ADRESS
 RBM INTERIOR
DECORATORS
 PARTNERSHIP
 NEAR REHMAN PLAZA UNIVERSITY ROAD
SARGODHA

3. vision
 hopes to become the first and only choice of the people of Sargodha by ours good
services and ideas.
 We want to make customer loyal by its first visit.
 We also plan for franchising and opening new branch in different location of
Sargodha.

4. Mission
 To deliver good ornamentation service to customer at an affordable price.
 In spite of this take reasonable profit to fulfill our objectives.
 Always use good product to satisfy customer and make him loyal”.

5.  GOAL AND OBJECTIVES
Gain 50% of market share in first year of business in that particular area.
At least 25% initial investment must recover in first year of business.
Make long term and loyal relationship with customers.
Provide good and efficient service to customers.
We want to beautify the interior of house and other places of Sargodha city.
We make the world green and natural by our idea.

6.  SWOT ANALYSIS.
 It is the best way to ensure the success of
business
 By SWOT analysis we find our strength and
weaknesses and take a look on market
opportunities and threats.

7.  Competitive advantage.
 Our biggest uniqueness is natural decoration. We provide service of
natural decoration.
 Along with natural decoration we also provide traditional, old,
artificial services which make our business large and comparatively
good.

8. Management plan
OWNER
CMOCEOCFO
MANNAGER MANNAGER MANNAGER
EMPLOYEES EMPLOYEES
RECEPTION
IST
EMPLOYEES

9. PLANNING STRATEGY
 First of all we take a SWOT
analysis about our business.
 After doing this we make
objective of our company.
 We make strategy for
competitive differentiation.
 After this we plan to see the
result if our strategy in market,
that if our planning is good or
bad, our idea is like by people
or not.

10.  TARGET MARKET
 We target both kind of people for our business. We want to give our
services to all type of people in society
 For some poor people we give compensation.
 Rich people are brand conscious so we make our service level high
for them, and give our services as a brand.

11.  MARKET SEGMENTATION
To do successful market segmentation is very important.
By market segmentation it is easy to know the need, want,
demand of people
We divide our market in three segments.
GEO-
GRAPHIC
AL
DEMO-
GRAPHICA
L
PRODUCT
RELATED

12. MARKETING MIX
We are offering decoration services of.
 Natural interior decoration of room, lawn, corridor etc.
 Artificial interior decoration of house.
 Provide information and planning service of decoration.
 PRODUCT AND
SERVICE

13.  We make our as such to meet all the customer demand and their buying
capacity.
 The price (only of labor not including the price of things use) of a single
room decoration are as following.#
 Natural decoration 5000-20000.
 Artificial decoration 3000-15000.
 Planning FREE.
PRICE

14. PLACE
 Place play a major role in business success, and good
planning can cause a huge revenue to the business.
 We suggest university road for our business.
 It is for many causes.
 Transport is easy.
 Perfect area for advertisement.
 Visit of people on this road is high as compare to any other
place in SARGODHA.

15. PROMOTION
 It is the major factors which affect the future of any
business.
 Before starting of business we give people
introduction about our business and give awareness
to them about natural decoration.

16.  MARKETING
MARKETING STRETGY
 It is very important for the success of business. We
advertise our business concept and force people to
follow us by applying marketing strategy

17.  SOCIAL MARKETING
 We also advertise our business by social media.
 We take our advertisement in T.V channels.
 We also make a website of our business
 An Email ID is also present of our business.
 All these things are very important and very effective for
business success.

18.  PRINTED MEDIA
 We also use printing media for our business.
 We make an advertisement pan flex which is place in all over
the Sargodha.

19.  FINANCING
Our main financing expense is as following.
Asset:
Office 30,00,000.
Garden 50,00,000.
Equipment:
Tools 40,00,000.
Salary:
Chief officers 10,00,000.
Managers 8,00,000.
Employees 12,00,000.