Getting the most of your advertising dollars p rstore

HOW TO GET THE MOST FROM YOUR ADVERTISING DOLLARS Presented by: Wynne Angell Angell Consulting/PRstore

Q. How much is your marketing budget?

GETTING THE MOST FROM YOUR ADVERTISING DOLLARS ,[object Object],[object Object],[object Object],[object Object]

DETERMINING THE APPROPRIATE MARKETING BUDGET

[object Object],[object Object],[object Object]

Your Cost per Sale ,[object Object],[object Object],[object Object]

Example Current Year Actual: $250,000/45 = $5,555 Next Year’s Projections: 52 @ $5,555 = $288,860

Other Things to Consider: ,[object Object],[object Object],[object Object],[object Object],[object Object]

ORCHESTRATING AN EFFECTIVE MARKETING CAMPAIGN

3 Components: ,[object Object],[object Object],[object Object]

Communications Media The types of media categories include the following: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Q. What are you spending your money on and is your investment paying off?

AVOID BIGGEST BUDGET BUSTERS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

TOP 10 SAVING STRATEGIES ,[object Object],[object Object],[object Object],[object Object],[object Object]

CHOOSING EFFECTIVE ADVERTISING PARTNERSHIPS

Options: ,[object Object],[object Object],[object Object],[object Object]

Q. What is the most effective?

Benefits of an Ad Agency ,[object Object],[object Object],[object Object],[object Object]

WHAT TO LOOK FOR IN AN ADVERTISING AGENCY: ,[object Object],[object Object],[object Object],[object Object],[object Object]

“ We are all faced with a series of great opportunities brilliantly disguised as impossible situations.” - Charles Swindoll

Getting the most of your advertising dollars p rstore

Recommended

Recommended

More Related Content

What's hot

What's hot (20)

Viewers also liked

Viewers also liked (16)

Similar to Getting the most of your advertising dollars p rstore

Similar to Getting the most of your advertising dollars p rstore (20)

Recently uploaded

Recently uploaded (20)

Getting the most of your advertising dollars p rstore