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How can a firm develop and establish an effective positioning in the market
1.
Developing and Establishing a Positioning
2.
3.
4.
5.
6.
Good Positioning has
7.
8.
9.
Creation of Customer focused value
proposition
10.
11.
12.
Competes with
13.
14.
15.
16.
17.
18.
19.
20.
21.
Establishing Brand Positioning Requires that
consumers understand what the brand offers and what makes it a superior competitive choice
22.
23.
Manodhar Allu National Institute
of Technology, Jamshedpur.
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