There's almost nothing that changes as fast as the digital industry. New ideas, new technologies, new companies, they all make changes happen drastically. Users want something today, and something completely different the day after. While there is no one sure shot way of being sure about what the future holds in store, one can always look back, connect the dots, witness what is currently happening and plan for the future. Presenting what we think are some ways in which you can plan well for 2016, some thoughts and perspectives which can help you shape your digital marketing strategies better for the year that lies ahead. Here are '10 simple ways to become better at Digital Marketing in 2016'

1. 16 simple ways
to get better at
Digital Marketing
in 2016
by Prateek Shah,
Digital Marketing Trainer &
Founder, Digital Defynd

2. www.digitaldefynd.com
Learn. Share. Grow.
A place for all digital marketing enthusiasts and
organisations to share, learn and grow. A
community to communicate, contribute and
collaborate. A forum for getting answers to your
queries, sharing solutions and helping each
other.

3. Never forget the 3Cs
1

4. 3Cs of
Digital
Creativity
Content
Common
Sense

5. Research before you begin
2

6. Don’t put all your eggs in
the same basket
3

7. Digital Marketing is not free.
You need to start spending
money.
4

8. Build something concrete.
5

9. Learn. Even if you
outsource.
6

10. Define what you want to
measure. Stop shooting in
the dark.
7

11. Analyse. As much as
you can.
8

12. Think visual. Think video.
9

13. Capture data. Capture email
ids.
10

14. Write for people,
not for brands or
search engines.
11

15. Invest in mobile. Start with a
responsive website
12

16. Don't ignore the new
platforms.
Don't try to be on every
platform.
13

17. Partner. Collaborate.
14

18. Stop waiting for
miracles.
There is no secret.
Pure hard work.
15

19. Stop Marketing.
16

20. www.prateekshah.com
twitter.com/prateekshah
in.linkedin.com/in/prateekshah
Let’s keep in touch
All the best for 2016!