There is rarely a one size fits all approach to hybrid working, and this means that employees will experience it in different ways. The personalised employee experience could be inevitable. How do we create that in a hybrid environment? Why should we even bother? In this session we will examine how hybrid working challenges every aspect of people practice, every aspect of the employee lifecycle, and work out what we need to do about that.

1. The One and
Only
@Gary_Cookson

2. Connect/talk with me:
@Gary_Cookson
https://uk.linkedin.com/in/garycookson
https://www.epichr.co.uk/

3. • Published June 2022
• Available to order from Amazon, Waterstones, Kogan Page
and more (www.koganpage.com/HRFORHW)
• Paperback and e-book editions £29.99

4. What even IS
hybrid?

5. A fixed point in
space and time

6. Can you
compare?

7. Images of work

8. The new normal?

9. Form follows
function…?
What type of work is taking place?
Where
the
work
is
taking
place?
Synchronous (fixed time)
work, in the physical
workplace
Asynchronous (any time)
work, in the physical
workplace
Synchronous (fixed time)
work, remote and online
Asynchronous (any time)
work, remote and online

10. Questions to ask
• Can we change where it needs to be done?
• Can we change when it needs to be done?
• Can we change how it needs to be done?
• Can we change who it needs to be done by?
• Can we outsource it?
• Can we move it to another team?
• Can we automate it?
• Can we stop doing it?

13. We all want to be seen as special, unique…

14. 67% of UK remote workers
felt disconnected from their
colleagues
49% said this had a negative
effect on how they viewed
their job

15. 2/5 employees want to use the
workplace to collaborate and build
connections, but for it to be flexible

16. 58% of remote workers
reported increased neck pain
56% of remote workers
reported increased shoulder pain
55% of remote workers
reported increased back pain

17. UK employees prior to Covid-19:
68% never WFH
19% WFH some of the time
13% WFH the whole time
UK employees after Covid-19:
91% want to WFH at least some of the time
9% never want to WFH again

18. Gallup’s Global Workforce Survey 2022
• 21% of employees are engaged
• 60% are emotionally detached
• 19% are downright miserable

20. Personalisation in life –
but not in work?

23. What
motivates,
what engages
you?

24. What’s the best
reward for you?

25. Achieving
balance

26. What works best for you? Either of these
or something else?

27. More like this…?

28. Types of
workspaces
What type of work is taking place?
Where
the
work
is
taking
place?
Synchronous (fixed time) work,
in the physical workplace
= Flexible spaces
Fixed settings
Asynchronous (any time) work,
in the physical workplace
= Touchdown spaces
Hotdesking spaces
Flexible spaces
Library-type spaces
Synchronous(fixed time) work,
remote and online
= Fixed settings (at home)
Flexible spaces (at home)
Asynchronous (any time) work,
remote and online
= Flexible spaces (at home)
Library-type spaces (at home)

29. If all you have is a hammer, you’ll treat everything like a nail

30. What do we need to think about?
What is the definition of hybrid in your context?
What would the four-box model reveal about your work?
What data would help you personalise the hybrid
employee experience?
What personas, needs and preferences do your hybrid
employees have?
How will you keep evolving what work, and work/life
balance, is?
How do you move away from policies and towards
principles?

31. • Published June 2022
• Available to order from Amazon, Waterstones, Kogan Page
and more (www.koganpage.com/HRFORHW)
• Paperback and e-book editions £29.99
Connect/talk with me:
@Gary_Cookson
https://uk.linkedin.com/in/garycookson
https://www.epichr.co.uk/
Questions?