Customer-focused product development and marketing principles

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2017 ProductCamp St Louis Session ID#:32 Value first / Customer first product development and marketing Description: Agile development and Lean Startup principles applied to Product Development, Positioning, Branding and Marketing. A group discussion sparked by real world case stories Session Format: Workshop Category: Product Management/Development Submitted by: Paul Heirendt. A serial entrepreneur since leaving an executive position with a Fortune 120 company in 1994 Paul is on Twitter as @pheirendt.

Business

Value First /
Customer First
Product Development
and Marketing
Paul S. Heirendt
Twitter: @pheirendt #StartupWisdomProject

My Business Journey
St Louis
Paul S. Heirendt
California
paul@xlr8.org
OnFieldMemories

My Community Involvement - St Louis & Beyond
Paul S. Heirendt paul@xlr8.org

Workshop
Agile Development and Lean
Startup Principles Applied to
Product Development, Positioning,
Branding
and Marketing
Paul S. Heirendt Twitter: #StartupWisdomProject paul@xlr8.org

Workshop
Agile Development
Paul S. Heirendt Twitter: #StartupWisdomProject paul@xlr8.org

Workshop
Lean Startup
Paul S. Heirendt Twitter: #StartupWisdomProject paul@xlr8.org

Workshop
Product Development
Paul S. Heirendt Twitter: #StartupWisdomProject paul@xlr8.org

Workshop
Positioning
Paul S. Heirendt Twitter: #StartupWisdomProject paul@xlr8.org

Workshop
Branding
Paul S. Heirendt Twitter: #StartupWisdomProject paul@xlr8.org

Workshop
Marketing
Paul S. Heirendt Twitter: #StartupWisdomProject paul@xlr8.org

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