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Progress of the 4C Association   Workshop on Sustainable Coffee Development December 4th, 2009  Melanie Rutten-Sülz, Execu...
For a better coffee world – the 4C Association Our  Mission … an inclusive membership driven organization of coffee farmer...
What do we offer? <ul><ul><li>Getting Farmers, Trade, Industry and NGOs on same side </li></ul></ul><ul><ul><li>Defining q...
What have we achieved in 2 years of operations? <ul><ul><li>Large, solid and growing membership: producers, trade & indust...
Facts: 127 Members  Civil Society Trade & Industry Producers  Associate Members Workshop on Sustainable Coffee Development...
What have we achieved after 2 years of operations? <ul><ul><li>Large, solid and growing membership: producers, trade & ind...
<ul><li>Facts: Verification </li></ul><ul><li>88 registered  4C Units in 22 countries </li></ul><ul><li>60 licensed 4C Uni...
What have we achieved after 2 years of operations? <ul><ul><li>Large, solid and growing membership: producers, trade & ind...
<ul><li>Facts: Commercial Reporting 2008/9 </li></ul>Workshop on Sustainable Coffee Development/  Progress of the  4C Asso...
What have we achieved after 2 years of operations? <ul><ul><li>Large, solid and growing membership: producers, trade & ind...
<ul><li>Facts:  Support Services   </li></ul><ul><li>More than 500 Multipliers  trained worldwide via trainers, partners &...
What have we achieved after 2 years of operations? <ul><ul><li>Large, solid and growing membership: producers, trade & ind...
<ul><li>Facts: 4C Secretariat </li></ul><ul><li>Global team  </li></ul><ul><li>4 Regional Offices </li></ul><ul><li>Coordi...
Thank you for your attention! Workshop on Sustainable Coffee Development/  Progress of the  4C Association
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Progress 4 C Association Workshop Dalat 04122009

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Progress 4 C Association Workshop Dalat 04122009

  1. 1. Progress of the 4C Association Workshop on Sustainable Coffee Development December 4th, 2009 Melanie Rutten-Sülz, Executive Director
  2. 2. For a better coffee world – the 4C Association Our Mission … an inclusive membership driven organization of coffee farmers, trade & industry and civil society. Members work jointly towards improving economic, social & environmental conditions through more sustainable and transparent practices for all who make a living in the coffee sector. Our Vision … to be recognized by the coffee sector as the first step towards a more sustainable and transparent worldwide coffee community. Workshop on Sustainable Coffee Development/ Progress of the 4C Association
  3. 3. What do we offer? <ul><ul><li>Getting Farmers, Trade, Industry and NGOs on same side </li></ul></ul><ul><ul><li>Defining quality including process of environmental, social and economic aspects </li></ul></ul><ul><ul><li>Partnering with support network to enable implementation </li></ul></ul><ul><ul><li>Key Operational Aspects </li></ul></ul><ul><ul><ul><li>Baseline Code of Conduct </li></ul></ul></ul><ul><ul><ul><li>Innovative Verification System </li></ul></ul></ul><ul><ul><ul><li>Easy access for all growers, especially smallholders </li></ul></ul></ul><ul><ul><ul><li>Ambitious target for the entire production not niche </li></ul></ul></ul>Workshop on Sustainable Coffee Development/ Progress of the 4C Association
  4. 4. What have we achieved in 2 years of operations? <ul><ul><li>Large, solid and growing membership: producers, trade & industry </li></ul></ul>Workshop on Sustainable Coffee Development/ Progress of the 4C Association
  5. 5. Facts: 127 Members Civil Society Trade & Industry Producers Associate Members Workshop on Sustainable Coffee Development/ Progress of the 4C Association <ul><ul><ul><li>As of Dec 2009 </li></ul></ul></ul>
  6. 6. What have we achieved after 2 years of operations? <ul><ul><li>Large, solid and growing membership: producers, trade & industry </li></ul></ul><ul><ul><li>Rapid growth of supply from verified 4C Units </li></ul></ul>Workshop on Sustainable Coffee Development/ Progress of the 4C Association
  7. 7. <ul><li>Facts: Verification </li></ul><ul><li>88 registered 4C Units in 22 countries </li></ul><ul><li>60 licensed 4C Units </li></ul><ul><li>64.985 BP‘s/ Producers </li></ul><ul><li>217.625 Workers </li></ul><ul><ul><li>Vietnam: </li></ul></ul><ul><ul><li>12 4C Units </li></ul></ul><ul><ul><li>15.173 BP‘s </li></ul></ul><ul><ul><li>7.279 workers </li></ul></ul><ul><ul><li>1,4 Mio bags </li></ul></ul>Workshop on Sustainable Coffee Development/ Progress of the 4C Association <ul><ul><ul><li>As of Dec 2009 </li></ul></ul></ul>Production Potential ~ 10 Mio. Bags of 4C Compliant Coffee ≈ 8% of the global coffee production
  8. 8. What have we achieved after 2 years of operations? <ul><ul><li>Large, solid and growing membership: producers, trade & industry </li></ul></ul><ul><ul><li>Rapid growth of supply from verified 4C Units </li></ul></ul><ul><ul><li>Continuous increase in purchases </li></ul></ul>Workshop on Sustainable Coffee Development/ Progress of the 4C Association
  9. 9. <ul><li>Facts: Commercial Reporting 2008/9 </li></ul>Workshop on Sustainable Coffee Development/ Progress of the 4C Association <ul><ul><li>Start from low level, only 2 nd operational year </li></ul></ul><ul><ul><li>Increase of 150% of volumes purchased </li></ul></ul><ul><ul><li>Increase from 10 to 23 industry members </li></ul></ul><ul><ul><ul><li>As of Dec 2009 </li></ul></ul></ul>
  10. 10. What have we achieved after 2 years of operations? <ul><ul><li>Large, solid and growing membership: producers, trade & industry </li></ul></ul><ul><ul><li>Rapid growth of supply from verified 4C Units </li></ul></ul><ul><ul><li>Continuous increase in purchases </li></ul></ul><ul><ul><li>Support Services deliver results </li></ul></ul>Workshop on Sustainable Coffee Development/ Progress of the 4C Association
  11. 11. <ul><li>Facts: Support Services </li></ul><ul><li>More than 500 Multipliers trained worldwide via trainers, partners & 4C Units </li></ul><ul><li>Tool library being completed </li></ul><ul><li>Partnerships with relevant organisations </li></ul><ul><li>Global platform for local cooperation </li></ul><ul><li>First pilot on measuring impact for farmers </li></ul><ul><li>Access to know-how, tools, trainings for coffee producers </li></ul>Workshop on Sustainable Coffee Development/ Progress of the 4C Association <ul><ul><ul><li>As of Dec 2009 </li></ul></ul></ul>
  12. 12. What have we achieved after 2 years of operations? <ul><ul><li>Large, solid and growing membership: producers, trade & industry </li></ul></ul><ul><ul><li>Rapid growth of supply from verified 4C Units </li></ul></ul><ul><ul><li>Continuous increase in purchases </li></ul></ul><ul><ul><li>Support Services deliver results </li></ul></ul><ul><ul><li>Regional structure is established </li></ul></ul>Workshop on Sustainable Coffee Development/ Progress of the 4C Association
  13. 13. <ul><li>Facts: 4C Secretariat </li></ul><ul><li>Global team </li></ul><ul><li>4 Regional Offices </li></ul><ul><li>Coordination of activities and services of 4C worldwide </li></ul>Workshop on Sustainable Coffee Development/ Progress of the 4C Association <ul><ul><ul><li>As of Dec 2009 </li></ul></ul></ul><ul><ul><ul><li>4C Central America (Managua, Nicaragua) </li></ul></ul></ul><ul><ul><ul><li>4C Brazil (Campinas, Brazil) </li></ul></ul></ul><ul><ul><ul><li>4C Eastern Africa (Kampala, Uganda) </li></ul></ul></ul><ul><ul><ul><li>4C Secretariat (Bonn, Germany) </li></ul></ul></ul><ul><ul><ul><li>… 4C Vietnam </li></ul></ul></ul>
  14. 14. Thank you for your attention! Workshop on Sustainable Coffee Development/ Progress of the 4C Association

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