This document provides marketing tips for bitcoin startups. It recommends (1) using education marketing to explain what bitcoin is, (2) offering freebies to generate interest, (3) optimizing long-tail SEO keywords, (4) creating free online tools to engage users, (5) leveraging public relations through sites like HARO, (6) being transparent to build trust, and (7) affiliating with influencers to expand reach. The core audience is identified as 18-34 year olds curious about profiting from the decentralized virtual currency.