1. Evaluation Part 3
Who would be the
audience for your media
product?
by Naveesha Ghedia
2. My target ‘Piston heads’
audience value and car
driving and look enthusiasts would
at it as a skill. be targeted.
People that have a passion for
cars would enjoy watching RPM
as it is centred around cars and
would love a film dealing with
issues linked to cars such as
illegal street racing
They enjoy these
texts because it
They enjoy media texts looks at their
such as Top gear, The interests and
Fast and The Furious, passions i.e. driving.
Which Car? And
Motorstorm.
4. Females like
watching films
We felt that like Tomb
females would Raider and
value the The Hunger
protagonist in Games as
RPM as they they involve a
aspire to be good woman as the
drivers and like main action
watching action drama
dramas that protagonist.
centre around They like
women watching
strong willed
and
independent
women and
aspiring to be
like them
5. Males like media texts
such as Mission
Impossible and The
Fast and The Furious
6. Males would like
these media texts
because they enjoy
fast paced action
scenes (and also Males value being
would enjoy the macho and the ‘alpha
scenes in RPM) and male’ who saves the
aspire to be like the day at the end and is
strong macho male reliable, headstrong
lead and skilled.
7. Left wing viewers may enjoy
We also
media texts such as The
targeted left Guardian, The West Wing
wing and G.I. Joe: The Rise of The
viewers. Cobra because they offer
values and opinions that the
viewers agree with.
Left wing audiences
would enjoy RPM
Left wing viewers because they would
believe values such as sympathise with
the police are corrupt, Zara’s illegal way of
people who break the trying to prove herself
law aren’t evil but are a and gain some
victim of bad independence from
circumstances. her male dominated
family. They could
argue that instead of
committing a crime
she is simple trying to
feel good about
herself and is
misunderstood rather
than a lawbreaker
8. Teenagers
enjoy these
Teenagers texts because
enjoy media they may be
texts such as curious about
Kidulthood some of the
and characters in
Eastenders these texts
e.g. gang
youths
We would
also target
teenagers
9. Teenagers
value
looking
‘cool’, acting Therefore they
tough and would like RPM
independent because it features
and being a rebellious but
rebellious ‘cool’ youth in the
form of Zara as
there are shots of
her driving and
displaying
amazing skills as
well as being
popular in the
illegal street racing
world
