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A Digital Destination on Fashion and Design
The Voice of Fashion was launched in July 2018 to track, define and lead fashion
conversations in India and about Indian fashion and retail globally.
In its first year, The Voice of Fashion has created a space that is fashion forward,
democratic, creatively charged, urgent, responsible with its facts, entertaining and
global in look and experience.
The platform adopts a sectional approach to its storytelling and reportage–
Centrestage | Watch | Real Shop | Fabric of India | Intersections | Sustainability
The Voice of Fashion is India’s only fashion publication with a dedicated section on
Sustainability with a global-local, socio-scientific perspective.
Editor: Shefalee Vasudev
Published by: IMG Reliance Limited
Website: https://thevoiceoffashion.com/
VISION AND MISSION
TVOF AS A DIGITAL PLATFORM:
Triggers debate and
discussion in the
crafts and handlooms
sector while
emphasising
diversity, inclusivity,
sustainability
Catalyzes an
evolved consumer
perspective through
engaging as well as
entertaining
approach to fashion
education
Explores
intersections,
fashion in India
makes with society,
culture, arts, music,
cinema, literature
SHARP, REFLECTIVE COLUMNS
LEADING THE DEBATE
TVOF launched India’s first
sustainability study in fashion and
apparel industry.
Keynote by Mrs Smriti Irani, Minister
of Textiles
Released as a book at Lakme Fashion
Week 2020
Access report here.
The TVOF Rebuilding Report launched
in July 2020 is a diverse, dynamic
report that documents the loss
wreaked by the pandemic with
recovery solutions for the road
ahead.
Access report here.
TVOF: DIGITAL FOOTPRINT
Facebook
Followers
17.9k
INIFD
Smart Talks
created
by TVOF
reached
9.5K+
students
Average of 100
Articles/month
1.2karticles
published in
1 year
Instagram
Followers
54.7k
4.5k
Subscribers
to
Weekly
Newsletter
QUESTIONS NO ONE ASKS
Live Talk Show by TVOF
David Abraham, Rajesh Pratap Singh, Rohit
Bal, Shahab Durazi, Late Wendell Rodricks in a
discussion moderated by TVOF Editor Shefalee
Vasudev at Lakme Fashion Week 2019
Designer Manish Malhotra with Shefalee
Vasudev at Lakme Fashion Wee 2020

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Tvof pitch deck

  • 1. A Digital Destination on Fashion and Design
  • 2. The Voice of Fashion was launched in July 2018 to track, define and lead fashion conversations in India and about Indian fashion and retail globally. In its first year, The Voice of Fashion has created a space that is fashion forward, democratic, creatively charged, urgent, responsible with its facts, entertaining and global in look and experience. The platform adopts a sectional approach to its storytelling and reportage– Centrestage | Watch | Real Shop | Fabric of India | Intersections | Sustainability The Voice of Fashion is India’s only fashion publication with a dedicated section on Sustainability with a global-local, socio-scientific perspective. Editor: Shefalee Vasudev Published by: IMG Reliance Limited Website: https://thevoiceoffashion.com/ VISION AND MISSION
  • 3. TVOF AS A DIGITAL PLATFORM: Triggers debate and discussion in the crafts and handlooms sector while emphasising diversity, inclusivity, sustainability Catalyzes an evolved consumer perspective through engaging as well as entertaining approach to fashion education Explores intersections, fashion in India makes with society, culture, arts, music, cinema, literature
  • 5. LEADING THE DEBATE TVOF launched India’s first sustainability study in fashion and apparel industry. Keynote by Mrs Smriti Irani, Minister of Textiles Released as a book at Lakme Fashion Week 2020 Access report here. The TVOF Rebuilding Report launched in July 2020 is a diverse, dynamic report that documents the loss wreaked by the pandemic with recovery solutions for the road ahead. Access report here.
  • 6. TVOF: DIGITAL FOOTPRINT Facebook Followers 17.9k INIFD Smart Talks created by TVOF reached 9.5K+ students Average of 100 Articles/month 1.2karticles published in 1 year Instagram Followers 54.7k 4.5k Subscribers to Weekly Newsletter
  • 7. QUESTIONS NO ONE ASKS Live Talk Show by TVOF David Abraham, Rajesh Pratap Singh, Rohit Bal, Shahab Durazi, Late Wendell Rodricks in a discussion moderated by TVOF Editor Shefalee Vasudev at Lakme Fashion Week 2019 Designer Manish Malhotra with Shefalee Vasudev at Lakme Fashion Wee 2020