Define your brand identity; Find inspiration for your design; Check out the competition; Choose your design style; Find the right type of logo; Pay attention to colors. Steps to Design Logo ppt | Types of Logo Slides | Color Psychology in Branding ppt

1. TEACH A COURSE 1
Acumen Career Trainers

2. CONTENT TO LEARN
We will cover these skills:
 Types of Logos?
 How to choose LOGO?
 Steps to create?
 Understand Color Psychology?
2
LOGO DESIGN

3. 3
TEACH A COURSE
Lettermarks
Or
Monogram Logos Pictorial Marks
Wordmarks
Or
Logotypes

4. STEPS TO DESIGN A LOGO
4
Step 1.
Start with a
strategy
1
Step 2.
Find your
meaning
2
Step 3.
Choose the
right “type” of
logo
3
Step 4.
Know your
psychology
4
Step 5.
Make 2-3
concepts
5
LOGO DESIGN

5. 5
LOGO DESIGN
ASK THE RIGHT QUESTIONS
• Do you have a fixed deadline or timeline in mind for the project?
• What are your goals and why?
• What product or service does your business offer?
• Who is your target audience and who is your most ideal customer?
• Who are your competitors and how do you differ from them?
• What was the idea behind the business name?
• Color scheme for branding
• Any sample ( if have)

6. 6
LOGO DESIGN

7. COLOR
PSYCHOLOGY
7
LOGO DESIGN

8. USE OF BLACK
8
LOGO DESIGN

9. USE OF BLUE
9
LOGO DESIGN

10. USE OF GREEN
10
LOGO DESIGN

11. USE OF ORANGE
11
LOGO DESIGN

12. USE OF RED
12
LOGO DESIGN

13. USE OF YELLOW
13
LOGO DESIGN

14. USE OF
MULTICOLOR
14
LOGO DESIGN

15. FREE TRAINING
SESSIONS
15
• Photo Editing Solutions
• Customer Analysis
• Adobe Illustrator
LOGO DESIGN

16. THANKYOU!