This is a quick radial analysis of the opening sequence of action-comedy films

1. Font colour scheme: The
colour scheme of the
opening credits and title are
both linked to the story as
the use of red and blue with
the flashing effects
connotes that this film is
going to be about cops and
authority. They show whole
element of the police sign
only in the opening credits
as it makes it easier for the
audience to understand the
narrative in a couple of
seconds without showing
any footages of the main
film.
Font style: The style used for
the title is ‘autumn’ and it is in
uppercase, this with the
flashing movement of the
credits suggest a feeling of
action and keeps the audience
attention focused on what’s
happening on the screen. The
title has some parts that are in
bold ‘JUMP’ and some that
aren’t ‘STREET’ this can be a
connection to the main
characters.
Music: The use of non-diegetic music in
the background ‘Eminem – The real slim
shady’ suggest that this is a comedy film
Font Style cont.: The style used suggest
the genre of this movie to be comedy-action,
because some parts of the title are
sharp ends to show seriousness but when
you look at the word ‘JUMP’ which has
funky style takes that seriousness away of
the title.

2. Target audience: From the beginning of
the film the targeted audience (teenagers)
have been established, this has been done
by the use of the iconic American yellow
bus which connotes that this is happening
in a high school. Other ways this has been
achieved is by the actors coming off the
bus all of them are teenagers, the way
they are holding their bags and no adult is
to be seen on the screen.
Teenagers are shown because this film will be about them
and the use of the high angle suggests this as they’re
shown as vulnerable, however when the main character is
introduced the feeling of vulnerability is removed as the
camera moves to normal position showing that he’s
different from the rest.

3. Music: The music lyrics chosen
match the character’s costume
and appearance, however he
isn’t the ’real’ slim shady which
again shows a sign of comedy as
the director used the song to
mock the character. The choice
of music
Colour scheme: Use of colour in
this scene is very important, the
colours are bright as everyone is
wearing colourful t-shirts.
However not the main character
which makes him stand out
more but also shows that he’s
an outsider especially the way
he dresses and he doesn’t follow
the rest of the people in the way
they’re carrying their bags.
Camera: The camera started in a crane
position showing the bus and then moved
to a mid-shot as the bust started to
empty. It is seen as a build up for the
main character to appear, the camera
then starts to track him all the way to the
main entrance without revealing his face
and this builds up our interest about the
character. But this build and our interest
has been let down at the moment the
characters face has been revealed.
Mood/atmosphere: The mood
shown in this scene is very
relaxed as this is shown by the
body language of the people in
the scene, this shows that this
film isn’t going to be a serious
film but rather one were the
audience can lay back and enjoy.
This then reflects on the genre
of the film

4. Font: The colour of the font is white
and is in capital with sharp edges,
this connotes that this film will be
serious. The position of the titles is
in the bottom center this creates
this triangle in the opening scene
with the character at the top of the
triangle, showing that this will be
the main character as he’s at the
top but can also connote that he
reached the highest level of
policing.
Camera & editing: the use of
different camera techniques and
editing techniques has explained the
narrative in about 1.5 minutes
which is about a top police officer.
This has been done by the creation
of a montage showing the character
in different adventurous situations
e.g. the use of the freeze frame but
they never moved away from the
policing environment and he’s the
only character involved in all of
them with passion, seriousness and
confidence.
Mood/atmosphere: the mood was
set from the beginning of the
opening, this has been done when
the character walks towards the
camera very serious and shows his
police badge

5. General conventions of action-comedy:
 Introduction of main character(s)
 Introduction of narrative
 Establishing the mood/atmosphere
 Titles and credits --- > linked to the narrative
 All of these establish the genre.