1. My product idea
I have chosen to advertise perfume. My
brand name is C.C and the product is
called Exposure. It will be aimed at young
women between the ages of 18-25 who
would like a strong evocative scent. The
concept of Exposure is about revealing
your inner beauty and true self. The
company advertising the product will
target magazines and television adds to
attract women. The company are aiming
to reach global market with this campaign
and others in the future.
