Slides from my talk at Mobile Creatives meetup in London on Wed 20th May 2015 - I shared my experience of the first few weeks using the Apple watch as well as my thoughts on the future of wearable technology
My Apple watch told me to stand up as I sat down on the toilet
“My Apple watch told me to
stand up as I sat down on the
Mobile Creatives London meetup, 20th May 2015
• I’m independent and have no commercial ties to any
of the organisations mentioned in this talk
• I’ve purchased everything with my own funds, apart
from the Hexoskin shirt which has been loaned to me
New rules: Please keep your phones AND
smartwatches on silent
The announcement on
my plane journey
failed to ask for
smartwatches to be
put in flight mode too
The Apple watch – revolutionary?
No. It’s better because it streamlines & integrates all the features
I could navigate with Android Wear – July 2014
I had Opera mini web browser on my
Samsung Gear S in Nov 2014
Bpay wristband for contactless
payment – June 2014
The Apple watch – a sense of humour
As I sat down on the toilet
As I was sat in the car waiting
at a red traffic light
Lark is one of the most sarcastic apps
The Apple watch – it could be smarter
Arrived as I sat in a business meeting
The watch crashed and then
wouldn’t pair with the iPhone
After re-pairing, having to reinstall
apps on the watch takes a long time!
Wearables – a transition technology?
A few of the wearables I’ve tested for tracking my sleep
Sensors in our furniture?
Vitals signs data
sent from your bed
to your doctor
How does that
make YOU feel?
Source: Home Crux
Context based search
• Web is moving from “pull” to “push”
Source: Search Engine Land article
Infrastructure not designed for wearables
Downloaded boarding pass to my Apple watch
to use at Heathrow Terminal 5 in London.
Alas, the machine at the gate that scans
boarding passes only had a gap big enough
for a phone or paper boarding pass.
So I had to TAKE the watch off my wrist and
then scan it.
The role of language & design
Android Wear watch describes
notifications as ‘interruptions’
Android Wear notifications are sometimes more personal
than the Apple watch notifications due to use of photo
Can we trust the data
and what is linked to the data?
My sleep tracker recorded that I was in light sleep
when I was in bed watching a video on my phone
Some believe you won’t get insurance in 2020 without agreeing to
wear a wearable (Source: Swiss Re)
Wearables vs community/social structures
Is wearable technology how we cope with changes in society?
Source: Kent online article
Are wearables only for trivial problems?
Source: Wearables for good
What’s the bottom line? Data from sleep from
my smart shirt
Opportunity for job creation – people & services to help consumers understand their data
Is it fashionable to wear?
Some areas for improvement in wearables
• User experience & existing infrastructure
• Don’t just copy the phone app to the watch app – think about use case
• Integration & ‘smart’ factor
• Charging/Battery life
• It’s an emerging market – less hype, more facts please
When will wearables take off?
• When we ‘have’ to wear them or when you can’t access services
• Enterprise – use in corporate wellness programs or to monitor fatigue
in doctors & airline pilots etc.
• Insurance – health & life insurance – real time dynamic pricing of
• Medical care – if you don’t wear it, you don’t get free NHS anymore
For further reading – a few of my blog posts
• My review of the Apple watch & comparisons with the Gear S
• Are wearables & sensors going to limit our ability to make our
• Sensors: What value do they add?
• My testing of a number of wearables that track sleep
• Test 1 – MS Band vs Hexoskin shirt
• Test 2 – Group test of 5 trackers
• Test 3 – Group test of ‘auto detect’ sleep trackers