SlideShare a Scribd company logo
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Types of referrals
and How to
announce them
Business Simplified
18-Dec-2020
Outside Referral
OU TSID E R EFER R AL IS A
R EFER R AL PASSED TO A BN I
MEMBER FR OM YOU R
C ON TAC TS, OTH ER YOU R OW N
BU SIN ESS / TEAM / FAMILY
Inside Referral
IN SID E R EFER R AL IS A
R EFER R AL PASSED TO A BN I
MEMBER FOR YOUR OWN
R EQU IR EMEN T. I.E. OW N
BU SIN ESS / TEAM / FAMILY
How to Announce an
Inside Referral ?
HAS TO BE DONE
DURING YOUR "I
HAVES"
NAME OF
BENEFECIARRY
NOT NEEDED
As the referral is inside, you would
be the benefeciarry, thus name is
not needed
JUST ANNOUNCE:
I have an inside referrals for Mr. X
and Mr. Y
How to Announce an
Outside Referral ?
HAS TO BE DONE
DURING YOUR "I
HAVES" AFTER
ANNOUNCING THE
INSIDE
REFERRALS
NAME OF
REFERRAL IS
IMPORTANT
Someone else may be passsing
business. So his name is
important. Its also possible that
other chapter members are also
looking for it.
ANNOUNCE
I have an Outside Referal of Mr.
ABC from ABCD Pvt. Ltd. for Mr. X
Mar k Zuc k er berg
“People influence people. Nothing influences people
more than a recommendation from a trusted friend. A
trusted referral influences people more than the best
broadcast message. A trusted referral is the holy grail
of advertising

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BNI Edu Slot - Types of referrals and how to announce them

  • 1. Types of referrals and How to announce them Business Simplified 18-Dec-2020
  • 2. Outside Referral OU TSID E R EFER R AL IS A R EFER R AL PASSED TO A BN I MEMBER FR OM YOU R C ON TAC TS, OTH ER YOU R OW N BU SIN ESS / TEAM / FAMILY Inside Referral IN SID E R EFER R AL IS A R EFER R AL PASSED TO A BN I MEMBER FOR YOUR OWN R EQU IR EMEN T. I.E. OW N BU SIN ESS / TEAM / FAMILY
  • 3. How to Announce an Inside Referral ? HAS TO BE DONE DURING YOUR "I HAVES" NAME OF BENEFECIARRY NOT NEEDED As the referral is inside, you would be the benefeciarry, thus name is not needed JUST ANNOUNCE: I have an inside referrals for Mr. X and Mr. Y
  • 4. How to Announce an Outside Referral ? HAS TO BE DONE DURING YOUR "I HAVES" AFTER ANNOUNCING THE INSIDE REFERRALS NAME OF REFERRAL IS IMPORTANT Someone else may be passsing business. So his name is important. Its also possible that other chapter members are also looking for it. ANNOUNCE I have an Outside Referal of Mr. ABC from ABCD Pvt. Ltd. for Mr. X
  • 5. Mar k Zuc k er berg “People influence people. Nothing influences people more than a recommendation from a trusted friend. A trusted referral influences people more than the best broadcast message. A trusted referral is the holy grail of advertising