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city climber
wall-climbing inspection robots




                                    98
         Contacts this week       Contacts so far
team
                      • Professor of robotics at CUNY City College
                      • Inventor of City-Climber wall-climbing robots
                      • Co-founder and Senior Technical Advisor of InnovBot
                      • Recipient of NSF CAREER Award, 2007
Jizhong Xiao / PI



                      • NYC-based Academic Industrialist
                      • Served as Chief Scientific Officer of biotech start-up until 2010
                      • Academic basic science research faculty for over 25 years
                      • Responsible for CUNY Industry-University Research Collaborations
John Blaho / IM


                    • MA candidate in Computer Science, CUNY Brooklyn College
                    • Experience in education technology, policy analysis, politics, teaching
                    • Author of chapter in forthcoming book on for-profit education startups
                    • Does the „robot‟ celebration after every video game soccer goal
Mickey Muldoon / EL
the first canvas
KEY PARTNERS                KEY ACTIVITIES                 VALUE                 CUSTOMER                   CUSTOMER
                                                        PROPOSITION            RELATIONSHIPS                SEGMENTS
•       Manufacturers       •    Continuous R&D     •    Cost/risk             •    Personal support    •   Property
•       Large civil         •    Manufacturing           reduction:                 for major               management
        engineering firms   •    Sales and               window                     customers               companies
•       Military                 marketing               cleaning,             •    Automated           •   Property owners
                                                         painting, or               support for         •   Window cleaners
                                                         building exterior          cheaper models      •   Military
                                                         inspection            •    Communities for     •   Construction and
                                                    •    Performance:               research and            engineers
                                                         Reach difficult            hobbyists           •   Academic
                            KEY RESOURCES                spaces for                 CHANNELS                research and
                                                         surveillance                                       hobbyists
                             •   Human:                  (e.g. tunnels,         •   Direct sales        •   Municipalities
                                 engineers               skyscrapers)           •   Government          •   Solar farms
                             •   Intellectual: IP   •    Newness: for               grant-writing       •   Dry docks
                             •   Financial: R&D          research and           •   Website             •   Oil rigs
                                 money                   hobbyists

                     COST STRUCTURE                                                 REVENUE STREAMS
    •    Research and development                                    •   Unit or bulk sales
    •    Sales and marketing                                         •   Leasing units
    •    Manufacturing                                               •   Direct contracts for window washing or inspection
    •    Cost of raw parts                                           •   Military/police/naval contracts
                                                                     •   Installation revenue
                                                                     •   IP License/royalties
the canvas today
KEY PARTNERS              KEY ACTIVITIES                 VALUE                    CUSTOMER                   CUSTOMER
                                                      PROPOSITION               RELATIONSHIPS                SEGMENTS
•       Manufacturers     •    Continuous R&D     •    Cost reduction:         •    Mix of free and      •   Architecture and
•       Component         •    Manufacturing           replaces                     paid support for         engineering
        suppliers         •    Sales and               scaffolds or                 lessees and robot        companies
•       CUNY                   marketing               human rope                   owners               •   Non-destructive
                                                       climbers                •    Subscription             testing service
                                                  •    Risk reduction               model: access to         providers
                                                       (Safety)                     1/2/3/4 robots at
                                                  •    Speed                        a time
                                                       improvement
                         KEY RESOURCES            •    Performance:                 CHANNELS
                                                       Reach difficult
                           •   Human:                  spaces for               •   Direct sales
                               engineers               surveillance             •   Potential
                           •   Intellectual: IP   •    Rapid                        distrib./licensing
                           •   Financial: R&D          deployment                   partnership
                               money

                    COST STRUCTURE                                                  REVENUE STREAMS
    •    Research and development                                 •      Unit or bulk sales
    •    Sales and marketing                                      •      Direct contracts/subcontracts for inspection
    •    Manufacturing                                            •      Extended warrantees, support
    •    Cost of raw parts                                        •      Daily rentals
    •    Labor: inspection services
    •    Warehouse space and maintenance
building inspection: here‟s what we thought




                 sell/lease robots

     Our                             Property
   company                           owners
                        $$
building inspection: here‟s what we found
      Ecosystem of third-party architects,
       engineers, and inspection companies
      Other industrial inspection robots use daily
       rental models
      Offering services on top of products is far
       more profitable and sustainable
      Customers have little desire to maintain and
       service their own robots
      Customers more interested in daily rentals
       than yearly leases, if technology is new
building inspection: here‟s what changed




                Sales, Rentals                       Primary
                Leases, Subcontracts                 contracts
    Our                                                          Property
                                        Inspectors               owners
  company
                       $$                              $$


                                          Local
                                       inspection
       Build pathway over time,          codes
       will be more lucrative
pricing: here‟s what we thought



 Technology is unique
  and patented                We can charge a premium:
 Saves over costly and
  dangerous human
  scaffold work
 Other industrial
                                $20-50k
  “crawlers” sell for
  upwards of $50k
pricing: here‟s what we found

                                       • Customers explain that
                                         human inspectors are far
                                         more versatile and
                                         capable
                                       • Disruptive innovation,
                                         could replace centuries-
                                         old inspection techniques
                                       • Survey: $10k is the most
                                         any engineering company
                                         would pay




Deep price savings must be a major part of value proposition
pricing: here‟s what we changed

        Focus on low-end
         Minimal Viable
         Product



         $5k retail
         $200/day
          rental
customer discovery: here‟s what we thought




                             (robot)
customer discovery: here‟s what we found
Total                        market size                         Target


Façade Inspection
Services                               $1B
                                                Maybe 1/40 of market
                                                spending diverted to
Min. $40 million spent per year in              robots
NYC for gov’t compliance, at least
25x worldwide
                                                                                  $25M
                                                Do our own inspections
NDT equipment
Frost & Sullivan, 2011                                                            $100M+
                                       $1B      Our robots could
                                                maybe take 1/50 of
                                                market
                                                                                  $20M


                                                                                  $100M+

NDT services                                    Do our own inspections
Frost & Sullivan, 2011
                                      $2.5B                              $200M+
                                      (and
                                      growing
                                      at 5%)
use cases: industrial inspection




                                               Stainless steel storage tanks are non-
 Magnetic inspection crawlers already in
                                               magnetic, so current inspection is labor-
 widespread use for storage tank inspection,
                                               heavy: workers holding devices on poles.
 especially for ultrasonic thickness tests
                                               Robots would be cheaper
use cases: industrial inspection
from an industrial inspection
company:

  “We currently have some extremely promising commercial
  opportunities … and I would like to introduce your climber
  … There are at least three such opportunities I am working
  on right now. They are rather urgent … They have
  applications now. The only thing they lack is a small
  Climber that can be demo'd. And you have that NOW …
  Their revenues are in excess of $200M and they would
  want your Climber ideally to fully commercialize it and
  scale it up.”
use cases: building inspection
                •   Mandatory façade
                    inspection in NYC,
                    Chicago, Phila, Boston,
                    Pitt, St. Louis, Detroit,
                    Columbus, Milwaukee
                •   Real-time video feed
                •   Follow cracks beyond
                    reach of scaffold
                •   Corner buildings: check
                    street-facing façades
                    where scaffold drop not
                    mandatory
                •   Cheaper way to do
                    thorough inspection where
                    some problems found
                •   Impact echo analysis
customers: building inspection
              Rental: $150/day + $2500/yr membership

                x 3000 inspections/year nationwide

                        x 2 days/inspection

                          (90 customers)

                     = $1.2M annual revenue

                       Work on economics



                        Payment flows
earlyvangelist
how to get there?
revenue         <$100k                                    $500k                              $2M         $10M +



                                          Non-destructive testing
                                                                                            high-end
                Channel                   Customer
                                                                    serious                 industrial
                partnership in the        discovery/
                                                                    contracts               product
                works                     demos




                                                                                                            $$ SERVICES $$
                                                                                            line


 basic
 commercial-
 grade model


                                                 Open small                     Lobbying:
                Pilot test with      Iterate                      Mainstream                   Expand
                                                 rental/sales                   update
                earlyvangelists      product                      usage in                     outside
                                                 warehouse                      building
                                                                  NYC                          NYC
                                                                                code
                                               Building inspection



funding        SBIR and/or seed                 SBIR Phase II and/or angel                  Series A     Series B
why not surveillance?
what about other wall-
climbers?
                City Climber is:

                • Patented
                • Cheaper
                • Simpler
                • More reliable
                • Better with rough
                  surfaces
                • Best weight-to-payload
From ASTM standard E2270 - 05: 12.1.5 Document conditions of the facade so that it may be
compared with past or future observations to establish a rate of
deterioration.

Need building photos

Code: The methods used to examine the building shall permit a complete inspection of same.
Except as herein required, the use of a scaffold or other observation platform is preferred, but
the QEWI may use other methods of inspection as he/she deems appropriate. A physical
examination from a scaffold or other observation platform (a “close-up inspection”) is required for
a representative sample of the exterior wall. The QEWI shall determine what constitutes a
representative sample. The representative sample shall include at least one physical
examination along a path from grade to top of an exterior wall on a street front using at least one
scaffold drop or other observation platform configuration, including all setbacks.
March 21

KEY PARTNERS                KEY ACTIVITIES                 VALUE                 CUSTOMER                   CUSTOMER
                                                        PROPOSITION            RELATIONSHIPS                SEGMENTS
•       Manufacturers       •    Continuous R&D     •    Cost/risk             •    Personal support    •   Property
•       Large civil         •    Manufacturing           reduction:                 for major               management
        engineering firms   •    Sales and               window                     customers               companies
•       Military                 marketing               cleaning,             •    Automated           •   Property owners
                                                         painting, or               support for         •   Window cleaners
                                                         building exterior          cheaper models      •   Military
                                                         inspection            •    Communities for     •   Construction and
                                                    •    Performance:               research and            engineers
                                                         Reach difficult            hobbyists           •   Academic
                            KEY RESOURCES                spaces for                 CHANNELS                research and
                                                         surveillance                                       hobbyists
                             •   Human:                  (e.g. tunnels,         •   Direct sales        •   Municipalities
                                 engineers               skyscrapers)           •   Government          •   Solar farms
                             •   Intellectual: IP   •    Newness: for               grant-writing       •   Dry docks
                             •   Financial: R&D          research and           •   Website             •   Oil rigs
                                 money                   hobbyists

                     COST STRUCTURE                                                 REVENUE STREAMS
    •    Research and development                                    •   Unit or bulk sales
    •    Sales and marketing                                         •   Leasing units
    •    Manufacturing                                               •   Direct contracts for window washing or inspection
    •    Cost of raw parts                                           •   Military/police/naval contracts
                                                                     •   Installation revenue
                                                                     •   IP License/royalties
March 22

KEY PARTNERS                KEY ACTIVITIES                 VALUE                    CUSTOMER                     CUSTOMER
                                                        PROPOSITION               RELATIONSHIPS                  SEGMENTS
•       Manufacturers       •    Continuous R&D     •    Cost reduction:         •    Personal support       •   Government
•       Large civil         •    Manufacturing           replaces                     for major                  infrastructure
        engineering firms   •    Sales and               scaffolds                    customers                  inspection , esp.
•       Military                 marketing          •    Risk reduction          •    Automated                  Bridges, dams
                                                         (Safety)                     support for            •   Nuclear power
                                                    •    Speed                        cheaper models             plants
                                                         improvement             •    Communities for        •   Property
                                                    •    Performance:                 research and               owners/managers/
                                                         Reach difficult              hobbyists                  Third party
                            KEY RESOURCES                spaces for                   CHANNELS                   evaluators
                                                         surveillance                                        •   Dry docks
                             •   Human:             •    Rapid                    •   Direct sales           •   Military
                                 engineers               deployment               •   Website                •   Construction
                             •   Intellectual: IP   •    Newness: for             •   Indirect : via         •   Solar farms
                             •   Financial: R&D          research and                 partners               •   Broadcasters
                                 money                   hobbyists                                           •   Window cleaners

                     COST STRUCTURE                                                   REVENUE STREAMS
    •    Research and development                                   •      Unit or bulk sales
    •    Sales and marketing                                        •      Leasing units
    •    Manufacturing                                              •      Direct contracts for inspection
    •    Cost of raw parts                                          •      Installation revenue
                                                                    •      IP License/royalties
                                                                    •      Military/police/naval contracts
March 28

KEY PARTNERS                KEY ACTIVITIES                 VALUE                    CUSTOMER                     CUSTOMER
                                                        PROPOSITION               RELATIONSHIPS                  SEGMENTS
•       Manufacturers       •    Continuous R&D     •    Cost reduction:          •   Personal support       •   Building inspection
•       NDT research        •    Manufacturing           replaces                     for major                  and engineering
        centers and labs    •    Sales and               scaffolds                    customers                  companies
•       Military                 marketing          •    Risk reduction           •   Automated              •   Non-destructive
•       Large civil                                      (Safety)                     support for                testing service
        engineering firms                           •    Speed                        cheaper models             providers
                                                         improvement                                         •   Government
                                                    •    Performance:                                            infrastructure
                                                         Reach difficult                                         inspection , esp.
                            KEY RESOURCES                spaces for                   CHANNELS                   Bridges, dams
                                                         surveillance             •   Website                •   Nuclear power
                             •   Human:             •    Rapid                    •   Indirect : via             plants
                                 engineers               deployment                   partners
                             •   Intellectual: IP                                 •   Indirect: NDT
                             •   Financial: R&D                                       equipment
                                 money                                                distributors

                     COST STRUCTURE                                                   REVENUE STREAMS
    •    Research and development                                   •      Unit or bulk sales
    •    Sales and marketing                                        •      Leasing units
    •    Manufacturing                                              •      Direct contracts for inspection
    •    Cost of raw parts                                          •      Installation revenue
                                                                    •      IP License/royalties
April 4

KEY PARTNERS               KEY ACTIVITIES                 VALUE                    CUSTOMER                     CUSTOMER
                                                       PROPOSITION               RELATIONSHIPS                  SEGMENTS
•       Manufacturers      •    Continuous R&D     •    Cost reduction:          •   Personal support       •   Building inspection
•       NDT research       •    Manufacturing           replaces                     for major                  and engineering
        centers and labs   •    Sales and               scaffolds                    customers                  companies
•       Military                marketing          •    Risk reduction           •   Automated              •   Non-destructive
                                                        (Safety)                     support for                testing service
                                                   •    Speed                        cheaper models             providers
                                                        improvement
                                                   •    Performance:
                                                        Reach difficult
                           KEY RESOURCES                spaces for                   CHANNELS
                            •                      •
                                                        surveillance
                                                                                 •   Direct sales
                                Human:
                                engineers
                                                        Rapid
                                                        deployment
                                                                                 •   NDT equipment
                                                                                     distributors
                            •   Intellectual: IP
                                                                                 •   Indirect : via
                            •   Financial: R&D
                                                                                     partners
                                money
                                                                                 •   Website

                     COST STRUCTURE                                                  REVENUE STREAMS
    •    Research and development                                  •      Unit or bulk sales
    •    Sales and marketing                                       •      Leasing units
    •    Manufacturing                                             •      Direct contracts for inspection
    •    Cost of raw parts                                         •      Installation revenue
                                                                   •      IP License/royalties
April 11

KEY PARTNERS               KEY ACTIVITIES                 VALUE                    CUSTOMER                     CUSTOMER
                                                       PROPOSITION               RELATIONSHIPS                  SEGMENTS
•       Manufacturers      •    Continuous R&D     •    Cost reduction:          •   Personal support       •   Building inspection
•       NDT research       •    Manufacturing           replaces                     for major                  and engineering
        centers and labs   •    Sales and               scaffolds                    customers                  companies
•       Military                marketing          •    Risk reduction           •   Automated              •   Non-destructive
                                                        (Safety)                     support for                testing service
                                                   •    Speed                        cheaper models             providers
                                                        improvement                                         •   Federal and State
                                                   •    Performance:                                            Departments of
                                                        Reach difficult                                         Transportation
                           KEY RESOURCES                spaces for                   CHANNELS
                                                        surveillance
                            •   Human:             •    Rapid                    •   Direct sales
                                engineers               deployment               •   NDT equipment
                            •   Intellectual: IP                                     distributors
                            •   Financial: R&D
                                money

                     COST STRUCTURE                                                  REVENUE STREAMS
    •    Research and development                                  •      Unit or bulk sales
    •    Sales and marketing                                       •      Leasing units
    •    Manufacturing                                             •      Direct contracts for inspection
    •    Cost of raw parts                                         •      IP License/royalties
April 18

KEY PARTNERS               KEY ACTIVITIES                 VALUE                    CUSTOMER                     CUSTOMER
                                                       PROPOSITION               RELATIONSHIPS                  SEGMENTS
•       Manufacturers      •    Continuous R&D     •    Cost reduction:          •   Personal support       •   Building inspection
•       NDT research       •    Manufacturing           replaces                     for major                  and engineering
        centers and labs   •    Sales and               scaffolds                    customers                  companies
•       Military                marketing          •    Risk reduction           •   Automated              •   Non-destructive
                                                        (Safety)                     support for                testing service
                                                   •    Speed                        cheaper models             providers
                                                        improvement                                         •   Federal and State
                                                   •    Performance:                                            Departments of
                                                        Reach difficult                                         Transportation
                           KEY RESOURCES                spaces for                   CHANNELS
                                                        surveillance
                            •   Human:             •    Rapid                    •   Direct sales
                                engineers               deployment               •   NDT equipment
                            •   Intellectual: IP                                     distributors
                            •   Financial: R&D
                                money

                     COST STRUCTURE                                                  REVENUE STREAMS
    •    Research and development                                  •      Unit or bulk sales
    •    Sales and marketing                                       •      Leasing units
    •    Manufacturing                                             •      Direct contracts for inspection
    •    Cost of raw parts                                         •      IP License/royalties
April 25

KEY PARTNERS                 KEY ACTIVITIES                 VALUE                    CUSTOMER                     CUSTOMER
                                                         PROPOSITION               RELATIONSHIPS                  SEGMENTS
•       Manufacturers        •    Continuous R&D     •    Cost reduction:          •   Personal support       •   Building inspection
•       NDT research         •    Manufacturing           replaces                     for major                  and engineering
        centers and labs     •    Sales and               scaffolds                    customers                  companies
•       Scaffolding equip.        marketing          •    Risk reduction           •   Automated              •   Non-destructive
        distributors                                      (Safety)                     support for                testing service
•       Component                                    •    Speed                        cheaper models             providers
•
        suppliers                                         improvement                                         •   Federal and State
        Robotics                                     •    Performance:                                            Departments of
        companies                                         Reach difficult                                         Transportation
        (licensing)                                       spaces for
•       Military
                             KEY RESOURCES
                                                          surveillance
                                                                                       CHANNELS
                              •   Human:             •    Rapid                    •   Direct sales
                                  engineers               deployment               •   Scaffolding equip.
                              •   Intellectual: IP                                     distributors
                              •   Financial: R&D                                   •   NDT equipment
                                  money                                                distributors

                     COST STRUCTURE                                                    REVENUE STREAMS
    •    Research and development                                    •      Unit or bulk sales
    •    Sales and marketing                                         •      Leasing units
    •    Manufacturing                                               •      Direct contracts for inspection
    •    Cost of raw parts                                           •      IP License/royalties

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19 city climber-canvas_5.22.12

  • 1. city climber wall-climbing inspection robots 98 Contacts this week Contacts so far
  • 2. team • Professor of robotics at CUNY City College • Inventor of City-Climber wall-climbing robots • Co-founder and Senior Technical Advisor of InnovBot • Recipient of NSF CAREER Award, 2007 Jizhong Xiao / PI • NYC-based Academic Industrialist • Served as Chief Scientific Officer of biotech start-up until 2010 • Academic basic science research faculty for over 25 years • Responsible for CUNY Industry-University Research Collaborations John Blaho / IM • MA candidate in Computer Science, CUNY Brooklyn College • Experience in education technology, policy analysis, politics, teaching • Author of chapter in forthcoming book on for-profit education startups • Does the „robot‟ celebration after every video game soccer goal Mickey Muldoon / EL
  • 3. the first canvas KEY PARTNERS KEY ACTIVITIES VALUE CUSTOMER CUSTOMER PROPOSITION RELATIONSHIPS SEGMENTS • Manufacturers • Continuous R&D • Cost/risk • Personal support • Property • Large civil • Manufacturing reduction: for major management engineering firms • Sales and window customers companies • Military marketing cleaning, • Automated • Property owners painting, or support for • Window cleaners building exterior cheaper models • Military inspection • Communities for • Construction and • Performance: research and engineers Reach difficult hobbyists • Academic KEY RESOURCES spaces for CHANNELS research and surveillance hobbyists • Human: (e.g. tunnels, • Direct sales • Municipalities engineers skyscrapers) • Government • Solar farms • Intellectual: IP • Newness: for grant-writing • Dry docks • Financial: R&D research and • Website • Oil rigs money hobbyists COST STRUCTURE REVENUE STREAMS • Research and development • Unit or bulk sales • Sales and marketing • Leasing units • Manufacturing • Direct contracts for window washing or inspection • Cost of raw parts • Military/police/naval contracts • Installation revenue • IP License/royalties
  • 4. the canvas today KEY PARTNERS KEY ACTIVITIES VALUE CUSTOMER CUSTOMER PROPOSITION RELATIONSHIPS SEGMENTS • Manufacturers • Continuous R&D • Cost reduction: • Mix of free and • Architecture and • Component • Manufacturing replaces paid support for engineering suppliers • Sales and scaffolds or lessees and robot companies • CUNY marketing human rope owners • Non-destructive climbers • Subscription testing service • Risk reduction model: access to providers (Safety) 1/2/3/4 robots at • Speed a time improvement KEY RESOURCES • Performance: CHANNELS Reach difficult • Human: spaces for • Direct sales engineers surveillance • Potential • Intellectual: IP • Rapid distrib./licensing • Financial: R&D deployment partnership money COST STRUCTURE REVENUE STREAMS • Research and development • Unit or bulk sales • Sales and marketing • Direct contracts/subcontracts for inspection • Manufacturing • Extended warrantees, support • Cost of raw parts • Daily rentals • Labor: inspection services • Warehouse space and maintenance
  • 5. building inspection: here‟s what we thought sell/lease robots Our Property company owners $$
  • 6. building inspection: here‟s what we found  Ecosystem of third-party architects, engineers, and inspection companies  Other industrial inspection robots use daily rental models  Offering services on top of products is far more profitable and sustainable  Customers have little desire to maintain and service their own robots  Customers more interested in daily rentals than yearly leases, if technology is new
  • 7. building inspection: here‟s what changed Sales, Rentals Primary Leases, Subcontracts contracts Our Property Inspectors owners company $$ $$ Local inspection Build pathway over time, codes will be more lucrative
  • 8. pricing: here‟s what we thought  Technology is unique and patented We can charge a premium:  Saves over costly and dangerous human scaffold work  Other industrial $20-50k “crawlers” sell for upwards of $50k
  • 9. pricing: here‟s what we found • Customers explain that human inspectors are far more versatile and capable • Disruptive innovation, could replace centuries- old inspection techniques • Survey: $10k is the most any engineering company would pay Deep price savings must be a major part of value proposition
  • 10. pricing: here‟s what we changed  Focus on low-end Minimal Viable Product $5k retail $200/day rental
  • 11. customer discovery: here‟s what we thought (robot)
  • 13. Total market size Target Façade Inspection Services $1B Maybe 1/40 of market spending diverted to Min. $40 million spent per year in robots NYC for gov’t compliance, at least 25x worldwide $25M Do our own inspections NDT equipment Frost & Sullivan, 2011 $100M+ $1B Our robots could maybe take 1/50 of market $20M $100M+ NDT services Do our own inspections Frost & Sullivan, 2011 $2.5B $200M+ (and growing at 5%)
  • 14. use cases: industrial inspection Stainless steel storage tanks are non- Magnetic inspection crawlers already in magnetic, so current inspection is labor- widespread use for storage tank inspection, heavy: workers holding devices on poles. especially for ultrasonic thickness tests Robots would be cheaper
  • 15. use cases: industrial inspection
  • 16. from an industrial inspection company: “We currently have some extremely promising commercial opportunities … and I would like to introduce your climber … There are at least three such opportunities I am working on right now. They are rather urgent … They have applications now. The only thing they lack is a small Climber that can be demo'd. And you have that NOW … Their revenues are in excess of $200M and they would want your Climber ideally to fully commercialize it and scale it up.”
  • 17. use cases: building inspection • Mandatory façade inspection in NYC, Chicago, Phila, Boston, Pitt, St. Louis, Detroit, Columbus, Milwaukee • Real-time video feed • Follow cracks beyond reach of scaffold • Corner buildings: check street-facing façades where scaffold drop not mandatory • Cheaper way to do thorough inspection where some problems found • Impact echo analysis
  • 18. customers: building inspection Rental: $150/day + $2500/yr membership x 3000 inspections/year nationwide x 2 days/inspection (90 customers) = $1.2M annual revenue Work on economics Payment flows
  • 20. how to get there? revenue <$100k $500k $2M $10M + Non-destructive testing high-end Channel Customer serious industrial partnership in the discovery/ contracts product works demos $$ SERVICES $$ line basic commercial- grade model Open small Lobbying: Pilot test with Iterate Mainstream Expand rental/sales update earlyvangelists product usage in outside warehouse building NYC NYC code Building inspection funding SBIR and/or seed SBIR Phase II and/or angel Series A Series B
  • 22. what about other wall- climbers? City Climber is: • Patented • Cheaper • Simpler • More reliable • Better with rough surfaces • Best weight-to-payload
  • 23. From ASTM standard E2270 - 05: 12.1.5 Document conditions of the facade so that it may be compared with past or future observations to establish a rate of deterioration. Need building photos Code: The methods used to examine the building shall permit a complete inspection of same. Except as herein required, the use of a scaffold or other observation platform is preferred, but the QEWI may use other methods of inspection as he/she deems appropriate. A physical examination from a scaffold or other observation platform (a “close-up inspection”) is required for a representative sample of the exterior wall. The QEWI shall determine what constitutes a representative sample. The representative sample shall include at least one physical examination along a path from grade to top of an exterior wall on a street front using at least one scaffold drop or other observation platform configuration, including all setbacks.
  • 24. March 21 KEY PARTNERS KEY ACTIVITIES VALUE CUSTOMER CUSTOMER PROPOSITION RELATIONSHIPS SEGMENTS • Manufacturers • Continuous R&D • Cost/risk • Personal support • Property • Large civil • Manufacturing reduction: for major management engineering firms • Sales and window customers companies • Military marketing cleaning, • Automated • Property owners painting, or support for • Window cleaners building exterior cheaper models • Military inspection • Communities for • Construction and • Performance: research and engineers Reach difficult hobbyists • Academic KEY RESOURCES spaces for CHANNELS research and surveillance hobbyists • Human: (e.g. tunnels, • Direct sales • Municipalities engineers skyscrapers) • Government • Solar farms • Intellectual: IP • Newness: for grant-writing • Dry docks • Financial: R&D research and • Website • Oil rigs money hobbyists COST STRUCTURE REVENUE STREAMS • Research and development • Unit or bulk sales • Sales and marketing • Leasing units • Manufacturing • Direct contracts for window washing or inspection • Cost of raw parts • Military/police/naval contracts • Installation revenue • IP License/royalties
  • 25. March 22 KEY PARTNERS KEY ACTIVITIES VALUE CUSTOMER CUSTOMER PROPOSITION RELATIONSHIPS SEGMENTS • Manufacturers • Continuous R&D • Cost reduction: • Personal support • Government • Large civil • Manufacturing replaces for major infrastructure engineering firms • Sales and scaffolds customers inspection , esp. • Military marketing • Risk reduction • Automated Bridges, dams (Safety) support for • Nuclear power • Speed cheaper models plants improvement • Communities for • Property • Performance: research and owners/managers/ Reach difficult hobbyists Third party KEY RESOURCES spaces for CHANNELS evaluators surveillance • Dry docks • Human: • Rapid • Direct sales • Military engineers deployment • Website • Construction • Intellectual: IP • Newness: for • Indirect : via • Solar farms • Financial: R&D research and partners • Broadcasters money hobbyists • Window cleaners COST STRUCTURE REVENUE STREAMS • Research and development • Unit or bulk sales • Sales and marketing • Leasing units • Manufacturing • Direct contracts for inspection • Cost of raw parts • Installation revenue • IP License/royalties • Military/police/naval contracts
  • 26. March 28 KEY PARTNERS KEY ACTIVITIES VALUE CUSTOMER CUSTOMER PROPOSITION RELATIONSHIPS SEGMENTS • Manufacturers • Continuous R&D • Cost reduction: • Personal support • Building inspection • NDT research • Manufacturing replaces for major and engineering centers and labs • Sales and scaffolds customers companies • Military marketing • Risk reduction • Automated • Non-destructive • Large civil (Safety) support for testing service engineering firms • Speed cheaper models providers improvement • Government • Performance: infrastructure Reach difficult inspection , esp. KEY RESOURCES spaces for CHANNELS Bridges, dams surveillance • Website • Nuclear power • Human: • Rapid • Indirect : via plants engineers deployment partners • Intellectual: IP • Indirect: NDT • Financial: R&D equipment money distributors COST STRUCTURE REVENUE STREAMS • Research and development • Unit or bulk sales • Sales and marketing • Leasing units • Manufacturing • Direct contracts for inspection • Cost of raw parts • Installation revenue • IP License/royalties
  • 27. April 4 KEY PARTNERS KEY ACTIVITIES VALUE CUSTOMER CUSTOMER PROPOSITION RELATIONSHIPS SEGMENTS • Manufacturers • Continuous R&D • Cost reduction: • Personal support • Building inspection • NDT research • Manufacturing replaces for major and engineering centers and labs • Sales and scaffolds customers companies • Military marketing • Risk reduction • Automated • Non-destructive (Safety) support for testing service • Speed cheaper models providers improvement • Performance: Reach difficult KEY RESOURCES spaces for CHANNELS • • surveillance • Direct sales Human: engineers Rapid deployment • NDT equipment distributors • Intellectual: IP • Indirect : via • Financial: R&D partners money • Website COST STRUCTURE REVENUE STREAMS • Research and development • Unit or bulk sales • Sales and marketing • Leasing units • Manufacturing • Direct contracts for inspection • Cost of raw parts • Installation revenue • IP License/royalties
  • 28. April 11 KEY PARTNERS KEY ACTIVITIES VALUE CUSTOMER CUSTOMER PROPOSITION RELATIONSHIPS SEGMENTS • Manufacturers • Continuous R&D • Cost reduction: • Personal support • Building inspection • NDT research • Manufacturing replaces for major and engineering centers and labs • Sales and scaffolds customers companies • Military marketing • Risk reduction • Automated • Non-destructive (Safety) support for testing service • Speed cheaper models providers improvement • Federal and State • Performance: Departments of Reach difficult Transportation KEY RESOURCES spaces for CHANNELS surveillance • Human: • Rapid • Direct sales engineers deployment • NDT equipment • Intellectual: IP distributors • Financial: R&D money COST STRUCTURE REVENUE STREAMS • Research and development • Unit or bulk sales • Sales and marketing • Leasing units • Manufacturing • Direct contracts for inspection • Cost of raw parts • IP License/royalties
  • 29. April 18 KEY PARTNERS KEY ACTIVITIES VALUE CUSTOMER CUSTOMER PROPOSITION RELATIONSHIPS SEGMENTS • Manufacturers • Continuous R&D • Cost reduction: • Personal support • Building inspection • NDT research • Manufacturing replaces for major and engineering centers and labs • Sales and scaffolds customers companies • Military marketing • Risk reduction • Automated • Non-destructive (Safety) support for testing service • Speed cheaper models providers improvement • Federal and State • Performance: Departments of Reach difficult Transportation KEY RESOURCES spaces for CHANNELS surveillance • Human: • Rapid • Direct sales engineers deployment • NDT equipment • Intellectual: IP distributors • Financial: R&D money COST STRUCTURE REVENUE STREAMS • Research and development • Unit or bulk sales • Sales and marketing • Leasing units • Manufacturing • Direct contracts for inspection • Cost of raw parts • IP License/royalties
  • 30. April 25 KEY PARTNERS KEY ACTIVITIES VALUE CUSTOMER CUSTOMER PROPOSITION RELATIONSHIPS SEGMENTS • Manufacturers • Continuous R&D • Cost reduction: • Personal support • Building inspection • NDT research • Manufacturing replaces for major and engineering centers and labs • Sales and scaffolds customers companies • Scaffolding equip. marketing • Risk reduction • Automated • Non-destructive distributors (Safety) support for testing service • Component • Speed cheaper models providers • suppliers improvement • Federal and State Robotics • Performance: Departments of companies Reach difficult Transportation (licensing) spaces for • Military KEY RESOURCES surveillance CHANNELS • Human: • Rapid • Direct sales engineers deployment • Scaffolding equip. • Intellectual: IP distributors • Financial: R&D • NDT equipment money distributors COST STRUCTURE REVENUE STREAMS • Research and development • Unit or bulk sales • Sales and marketing • Leasing units • Manufacturing • Direct contracts for inspection • Cost of raw parts • IP License/royalties

Editor's Notes

  1. Lots of sub-segments – those willing to try now, those willing to try later, etc.Lots of different “locks” – versions of technology. Different lock will work differently on same customerWe try buliding inspection companies – same pitch responded to differentlySome can be gateways to othersLots of potential paths to successTakes a lot of perseveranceAnd you have to take a leap of faith (pot of gold) – which can be foreign to scientifically minded peopleIncremental successes are still encouraging