7. Lecture 0: Before you Get Started
Lecture 1: What We Know Now
Lecture 1.5A: Business Models & Customer Development
Lecture 1.5B: Business Models & Customer Development
Prerrequisite Coursework
Enroll on Udacity ‘How to Build a Startup’
8. Watch
How to Do Customer Discovery Interviews
with Steve Blank
http://startupweekend.wistia.com/medias/tao3s8hf7l
Steve Blank’s Customer Discovery Checklist
http://startupweekend.wistia.com/projects/zt618zz0r7
Read
http://www.inc.com/steve-blank/how-test-prototype-
minimum-viable-product.html
Prerrequisite Coursework
Customer Discovery
9. Register for the Startup Owner’s
Manual Checklists
http://startupchecklists.zoomstra.com/self-
reg/38fdd09d29d0aece
Once registered you must complete the
following workbooks:
•The Customer Development Model
•Customer Discovery, Phase One - State Your Business Model
Hypothesis
Prerrequisite Coursework
The Startup Owner’s Manual Checklists
10. Watch Alexander Osterwalder’s
Presentation
http://steveblank.files.wordpress.com/2012/04/osterwalder
-guest-talk-012912.mov
Prerrequisite Coursework
The Business Model Canvas
11. Before attending the first class
Teams or an individual founder must complete the
following actions in the LaunchPad Central
software:
•Complete Team Profile
•Create Customer Segments (Business Model
Hypothesis)
•Complete the rest of the business model canvas
with hypotheses
Prerrequisite Coursework
Update Team Information in LaunchPad Central
12. 10 de abril Class 1 Program Kick Off
17 de abril Class 2 Workshop
‘Value Proposition’
24 de abril Class 3 Workshop
‘Customer Segments’
‘Customer Relationships’
8 de mayo Class 4 Workshop
‘Channels’
‘Revenue Models’
22 de mayo Class 5: Closing
Program
13. •Lecture Groups [30 minutes]
•Team Presentations [60 minutes]
•Peer Review [30 minutes]
•Assignment for next week: Read,
Watch, Do
Workshops structure
14. •Help teams set reasonable, achievable goals
•Guide the teams to go “one step at a time,” not to rush
ahead
•Make sure every mentor session ends with a detailed
weekly work plan, identifying commitments from each team
member
•Hold all team members accountable for their assignments
•Find or fix their weaknesses: plan, model, people, product,
blurry findings
•And, of course, help them find the roadmap to success
•Coach your team on its final presentation skills and
rehearse them and find a friend or two to give them a
“dress rehearsal”
Mentors’ job
