Emoji & Stickers Distribution Service from Japan's Industry Leader

1. © I-FREEK MOBILE INC.

2. [Strictly Confidential]
Table Of Contents
1. About Us
1. “Deco Colle” No.1 Emoji and Sticker subscrription service in Japan
2. “Deco Colle” is a treasure box of emoji and stickers
3. Our content publishing system
2. Showcase
1. Messaging Content Distribution Model
2. Official Emoji Keyboard for SoftBank Mobileʼs Smartphone
3. Partnership with KakaoTalk and CocoPPa
3. Our Stickers
1. Our new stickers
2

3. [Strictly Confidential]
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4. [Strictly Confidential]
1.1 Our History
4 Feature Phone Smart Phone
2000
2004
• Funded
• Messaging content distribution service “Deco Colle” started on NTTDoCoMo,
then au KDDI and SoftBank Mobile
• Content creators marketplace “CREPOS” started 2006
2007
2011 • Picture Book service started
• “Deco Colle” became available on Smarphone
• A photo collage app “photodeco” release. 2012
2013
2014
• JASDAQ IPO
• “Deco Colle” became available on NTT DoCoMoʼs Sugotoku and KDDIʼs au Smartpass
• “photodeco” reached over 1 million downloads on App Store and Google Play.
• “photodeco” became available on on NTT DoCoMoʼs Sugotoku and KDDIʼs au Smartpass
• A calorie counter for gilrs “Calorina” became available on App Store, Google Play, and KDDIʼs
au smartpass
• “Deco Colle” , “photodeco” , and “Calorina” became available on SoftBank Mobileʼs App Pass
• A picture book library app “Picture book library in the forest” reached over 1 million
downloads on Apps Store and Google Play 2015
Pioneering and building messaging content business from the birth of
mobile phone through smartphone era in Japan!

5. [Strictly Confidential]
1.2 “Deco Colle” No.1 Emoji service in Japan
5
★★★
Satisfaction
Guaranteed!
★★★
We are an industry leader since 2004.
We popularized emoji on
mobile phone and smartphone
on all major carriers in Japan,
including NTT DoCoMo,
au KDDI, and SoftBank Mobile
covering over 20 million users in Japan.
Deco Colle is provided as a monthly
subscription service, offering emoji, wall
papers, and stickers unlimited download.

6. [Strictly Confidential]
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1.3 Deco Colle is a treasure box of emoji!
We know what expressions and characters people want to use
when messaging. We have many characters and emoji expressions
for various occasions and situations.
© I-FREEK MOBILE INC.

7. [Strictly Confidential]
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8. [Strictly Confidential]
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2.1 Messaging Content Distribution Model
Deco
Colle
• Our own
subscription
service
Messaging
Apps
• Distributing
emoji and
stickers to
messaging app
providers
Mail Apps
• Providing text to
emoji & sticker
engine to mail
app providers
Our own
emoji &
stickers
designers
sourcing
platform
I-FREEK
MOBILE
INC.

9. [Strictly Confidential]
2.2 Emoji Keyboard for SoftBank Mobile
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An official Emoji Keyboard for SoftBank
Mobileʼs Android smartphones.
Deco Colleʼs emoji can be used on all of
Android smartphones provided by SoftBank
Mobile in Japan. (Over 2million users)
© I-FREEK MOBILE INC.

10. [Strictly Confidential]
2.3 Partnerships with KakaoTalk and CocoPPa
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© I-FREEK MOBILE INC.
“Pom” and “Mogma”
are very popular on
KakaoTalk, globally.
“Pom” wallpapers and
icon sets on CocoPPa.
emoji & emoji &

11. [Strictly Confidential]
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12. [Strictly Confidential]
1.1 Sticker name: Mr. Kuroda
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Character personality: Mr. Kuroda is a poker-faced gentleman.
Come to see!! Get together!! Take a look Let’s go!! Let’s drink!! Hurry up!!
Got it!! I am sorry. What a pity…. Of course No thanks Yay
No comment… OK! Got it. I am verry sorry. I am going to bed Victory!! Congratulations
© I-FREEK MOBILE INC.

13. [Strictly Confidential]
1.2 Sticker name: Jean=Pier Lapin
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Are you awake? Did you call me? OK! I got it! Yes. Welcome back! See you again
Here we go! I am hungry. Putting spirit That’s so funny! Yay! I am hungry.
Good morning! OK! I got it. No comment. Knock Knock Good night… Happy
Character personality: Jean is a honest and bright person. But
Jean cannot stand being alone.
© I-FREEK MOBILE INC.

14. [Strictly Confidential]
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1.3 Sticker name: Risuto
Character personality: A popular squirrel living in a picture-book
forest.
Thank you! Like! No problem!! Good morning Good night OK
Giggle I am sorry. Yoo-hoo I got it! Really!? Piss off
Good bye Shoot! Can I ask? I am very sorry. May I? I am sad.

15. [Strictly Confidential]
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